CEOs of Federated Media, Social Media Examiner and BlogHer to Lead Keynote Session at BlogWorld & New Media Expo in Los Angeles

LOS ANGELES, Sept. 29, 2011 /PRNewswire/ -- BlogWorld & New Media Expo, the world's largest and only industry-wide social media event taking place at the Los Angeles Convention Center, Nov. 3-5, today announced a keynote session featuring CEOs from three of the most influential Internet publishers for advertisers, businesses and women including Federated Media Publishing, Social Media Examiner and BlogHer.

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On Saturday, November 5 at 9 a.m. BlogWorld attendees will hear from Deanna Brown, CEO of Federated Media Publishing, Michael Stelzner, CEO and founder of Social Media Examiner and Lisa Stone, CEO and co-founder of BlogHer, as they discuss the strategy behind building a new media empire.

The panelists will provide a behind-the-scenes perspective, rarely heard by company outsiders, about the strategies each organization employed to achieve its success. They will encourage attendees to take their digital content to the next level and provide tips that will inspire them to achieve extraordinary growth with their blogs, podcasts and other forms of new media content.

"Deanna, Lisa and Mike have shown by example what bloggers and other content creators can achieve by applying the best practices from the traditional media world to their digital content," said Rick Calvert, CEO and co-founder of BlogWorld & New Media Expo. "While these are just three examples of successful business models that content creators are inspired by, we are seeing that the success and growth of these 'New Media Empires' continues in our industry and there will be many more like them in the near future."

"Building a New Media Empire" keynote session on Saturday, November 5 at 9 a.m. will feature:

• Deanna Brown, CEO of Federated Media Publishing – Deanna Brown is the CEO of Federated Media, the largest network of digital content that creates conversational marketing programs for brands and powers the best of the Independent Web. Prior to joining FM she served as President at Scripps Networks Digital and before that she co-founded CondeNet, the digital division of publisher CondeNast. She has also held VP and General Manager titles at Yahoo and AOL, and founded other successful media companies including Powerful Media/Inside.com and Gaming Industry News.
• Michael Stelzner, CEO and Founder of Social Media Examiner – Michael Stelzner is CEO and founder of Social Media Examiner. He has defied gravity to become a self-made millionaire during the Great Recession. In 2009 he launched Social Media Examiner, a free online magazine designed to help entrepreneurs and marketers use social media to generate more business. Within months, Technorati ranked Social Media Examiner as the world's #1 Small Business Blog. Today (less than two years later), Social Media Examiner has more than 107,000 subscribers. His newest book is called Launch: How to Quickly Propel Your Business Beyond the Competition.
• Lisa Stone, CEO and Co-Founder of BlogHer – Lisa Stone is the co-founder and CEO of BlogHer, which reaches more than 26 million women each month (Nielsen Site Census, August 2011) and is one of the top 5 women's networks online (comScore). She works across the company on digital and social media strategies that partner Fortune 500 brands with a new wave of content creators.  After leaving traditional journalism (Oakland Tribune, CNN), Lisa became the executive producer and VP of Programming for Women.com, and was the first Internet journalist awarded a Nieman Fellowship from Harvard University in 2002.

BlogWorld & New Media Expo 2011 in Los Angeles is sponsored by premium brands such as: Ford Motor Company, Southwest Airlines, .ME, .TV, Century 21 Real Estate, Technorati, Blogger, WordPress.com, Vanilla Forums and more. Featured speaker interviews and news reports from the Expo will be presented by TechZulu.

About BlogWorld & New Media Expo

BlogWorld & New Media Expo is the first and only industry-wide tradeshow, conference and media event dedicated to promoting the dynamic industry of new media.  Thousands of attendees learn about Content Creation, Distribution, Monetization and Social Media Marketing strategies, including step-by-step techniques and leading-edge tools from the most successful and influential Bloggers, Podcasters, Vloggers, Web TV & Radio Broadcasters, Social Influencers, New Media Pros and Online Journalists.

For upcoming event info and announcements, subscribe to e-news at www.blogworldexpo.com and get the latest new media industry news at www.blogworld.com.

Follow BlogWorld on Twitter at www.twitter.com/blogworld and www.twitter.com/blogworldexpo.

About Federated Media Publishing

Federated Media Publishing powers the best of the Independent Web. We believe that the majority of meaningful engagements across digital media occur via high-quality independent sites and services. These sites leverage top digital talent to attract influential audiences who together create meaningful dialogue. Brands benefit from improved loyalty and increased sales when they become part of this authentic experience. Learn more at www.federatedmedia.net.

About Social Media Examiner

Social Media Examiner, the world's largest online social media magazine, is designed to help businesses discover how to best use social media tools like Facebook, Twitter, Google+ and LinkedIn to connect with customers, generate more brand awareness and increase sales. Technorati and AdAge rank us as one of the world's Top 10 business blogs. Learn more at www.socialmediaexaminer.com.

About BlogHer

Reaching more than 26 million women each month (Nielsen Site Census, August 2011), BlogHer (http://www.blogher.com) is the leading cross-platform media network created by, for and with women social media leaders. BlogHer developed and leads the marketplace with the most robust economic and networking opportunities for women in social media and brands seeking to engage in authentic and persuasive dialog with them. Founded in February 2005 by Elisa Camahort Page, Jory Des Jardins and Lisa Stone, BlogHer publishes and syndicates news, information, advice and recommendations to and from 2,500 premium blogs, delivers uniquely insightful research on women in social media across interest areas, hosts the world's largest conferences for women in social media and curates a daily news service, BlogHer.com. BlogHer's investors are Venrock, GE/NBC Universal's Peacock Equity Fund, and Azure Capital Partners.

Media Contact:
Katherine Randall
Katalyst PR
[email protected]
(858) 366-2962

SOURCE BlogWorld & New Media Expo