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Cetera Welcomes Recent Affiliates with Approximately $450 Million in Total AUA

(PRNewsfoto/Cetera Financial Group) (PRNewsfoto/Cetera Financial Group)

News provided by

Cetera Financial Group

Jul 29, 2025, 08:05 ET

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SAN DIEGO, July 29, 2025 /PRNewswire/ -- Cetera welcomes several recently affiliated financial professionals who were attracted by the firm's personalized service, growth culture, and commitment to advisor-centric communities.

With approximately $450 million of combined assets under administration*, the following financial professionals and firms joined Cetera during the second quarter of 2025:

  • Dennis Hellwig – Dennis joined Cetera Networks from Osaic after interviewing with one of Cetera Networks' unique regions, North Ridge Wealth Planning LLC. He said that through that interview, he saw an opportunity to reclaim the culture and tools he needed to run his practice – elements he felt were lacking elsewhere in the industry.
  • Andrew Focht – Andrew joined Cetera Wealth Management Group through the firm Rose Point Capital Advisors from Wells Fargo. Focht noted that Cetera's strong support and technology will help him expand the high-touch experience for clients. He also highlighted the expanded access to investment products offered by Cetera.
  • Frank DePaola – Frank DePaola and his team recently joined Cetera Wealth Partners from Osaic Wealth in order to benefit from the broker-dealer's outstanding tools and white-glove service.

During his evaluation process, DePaola said he liked how Cetera's tools and technology support efficient operations, and note it was Cetera's service that was most convincing.

"Cetera's interest in seeing our team grow the business, in proactively rolling up their sleeves to help drive growth and in understanding what growth actually means to us set Cetera apart from other broker-dealers" DePaola said. "Plus, the transition team worked with us and did a great job getting business over."

About Cetera
Cetera Financial Group is the premier financial advisor Wealth Hub, empowering independent advisors and institutions with personalized support, flexible affiliation models, and end-to-end growth solutions. Home to approximately 12,000 advisors and institutions, Cetera's multi-channel ecosystem enables financial professionals to grow, scale or transition their businesses on their own terms.

Unlike traditional IBDs, Cetera offers true choice – blending modern technology, integrated wealth solutions, and a community-driven culture. Cetera's five-channel model and commitment to long-term advisor value provide a scalable blueprint for consistent, repeatable growth.

As of June 30, 2025, Cetera manages approximately $590 billion in assets under administration and $263 billion in assets under management. Its award-winning Voice of the Customer program has captured more than 40,000 advisor reviews, with over 35,000 five-star ratings, giving Cetera a 4.8 out of 5 satisfaction score.

Learn more at www.cetera.com and follow Cetera on LinkedIn, YouTube, X, and Facebook.

"Cetera Financial Group" refers to the network of independent retail firms encompassing, among others, Cetera Investment Advisers LLC, a registered investment adviser, and the following FINRA/SIPC members: Cetera Advisors LLC, Cetera Wealth Services, LLC, Cetera Investment Services LLC (marketed as Cetera Financial Institutions or Cetera Investors), and Cetera Financial Specialists LLC. Located at 655 W. Broadway, 11th Floor, San Diego, CA 92101. Cetera firms are under separate ownership from any other named entity.

Cetera Networks, Cetera Wealth Management Group, Cetera Wealth Partners are distinct communities within Cetera Wealth Services, LLC. Securities offered through Cetera Wealth Services, LLC, member FINRA/SIPC. Cetera is under separate ownership from any other named entity.

*Value approximated based on asset holding details provided to Cetera as of July 15, 2025.

SOURCE Cetera Financial Group

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