Ceterus Software Selects Trevelino/Keller to Elevate Brand Visibility Among Franchisors

Franchise financial technology company taps Atlanta agency for its expertise in the B2B, franchising and fintech spaces

ATLANTA, Oct. 26, 2026 /PRNewswire/ -- Trevelino/Keller, a nationally ranked Integrated Pr+Mkt+Creative agency, announces its client relationship with Ceterus Software, a modern franchise technology company helping franchise businesses turn financial data into actionable intelligence for smarter growth. Through its accounting and financial intelligence solutions, Ceterus helps franchise businesses gain clearer insight into financial performance and profitability.

Founded in 2008, Ceterus has built a strong foundation in franchise accounting and financial technology, working with over 150 franchise brands and producing more than 90,000 franchise financial reports annually. With a decade of experience serving the franchise industry, the company combines deep accounting expertise with innovative technology to help franchise businesses make more informed financial decisions.

The partnership comes as Ceterus enters a new phase of innovation following the launch of Ceterus Insights Pro, a financial intelligence platform designed for franchisors. The platform standardizes financial data across franchise locations and combines benchmarking, analytics and AI-powered insights to give franchise leaders a clearer understanding of system-wide performance and franchisee profitability.

"Trevelino/Keller brings proven experience across B2B, franchising and fintech, and an ability to translate complex technology offerings into compelling narratives that resonate with key audiences," said Bill Jones, CEO at Ceterus. "Their strategic approach will help us build greater brand awareness among franchisors, strengthen our industry presence and communicate the value of financial intelligence in driving stronger franchise systems."

Through the partnership, Trevelino/Keller will support Ceterus with a strategic public relations program focused on strengthening visibility among franchisors and key franchise industry decision makers. Efforts will include targeted media relations, executive thought leadership and industry-focused storytelling to elevate Ceterus' leadership, showcase its technology innovations and reinforce its position as a trusted resource for franchise financial intelligence.

"Ceterus has a strong foundation of franchise accounting expertise and brings meaningful innovation to an industry where financial visibility is increasingly critical," said Dean Trevelino, co-CEO of Trevelino/Keller. "We see a significant opportunity to amplify Ceterus' story, elevate its leadership and build greater awareness among franchisors seeking deeper insight into the financial health of their systems."

About Trevelino/Keller

Trevelino/Keller is an Integrated PR+Mkt+Creative firm delivering award-winning brand development, go-to-market and accelerated growth programming. In 2026, it ranks #1 in organic growth and continues to own the #1 talent retention in America. A HubSpot Platinum Partner, its four practices — public relations, growth marketing, creative services and AI visibility — drive its national ranking in 12 industry segments led by technology, healthcare, financial services, transportation, manufacturing, energy and franchising. Interested in knowing where your brand stands in AEO, GEO and SEO, visit www.visibly-one.com. For more agency information, please visit www.trevelinokeller.com.

About Ceterus Software

Ceterus Software is a modern franchise technology company helping franchise businesses turn consistent, high-quality financial data into actionable business insights for smarter growth. Through Ceterus Bookkeeping, Ceterus Insights and Ceterus Insights Pro, the company combines standardized data, benchmarking, analytics and technology to help franchisees, multi-unit operators and franchisors better understand business performance. Ceterus produces more than 90,000 franchise financial reports annually across a wide range of brands in the franchise market. For more information, visit www.ceterus.com.

Media Contact:
Trevelino/Keller
[email protected]

SOURCE Trevelino/Keller