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CHINA CONNECT anuncia la participación del buscador número 1, BAIDU, y de la plataforma de video online número 2, iQIYI


News provided by

China Connect

Dec 18, 2014, 05:05 ET

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PARÍS, December 18, 2014 /PRNewswire/ --

Los gigantes de Internet de China se dirigen a París por quinto año consecutivo para la celebración de China Connect del 5 al 6 de marzo de 2015 (http://www.chinaconnect.fr/about/), la mayor reunión europea de expertos en tendencias de consumo, marketing, digital y móvil de China en Europa, lanzada en junio del año 2011 por Laure de Carayon.

Laure de Carayon, fundadora y consejera delegada, explicó: "En 20 años de Internet en China, 2014 será posiblemente un punto de inflexión clave. Un año de aceleración (más de 640 millones de usuarios de Internet) dentro de un mercado mucho más maduro y competitivo, con mejoras dentro del equipamiento móvil (smartphones, 3/4G), un avance destacado para la adopción de los servicios móviles (más de 500 millones de usuarios móviles de Internet) que impactan en las conversaciones  online, consumo de entretenimiento, prácticas de comercio online de más de 400 millones de compradores online (pago, O2O…)de China (y de fuera de China con el e-commerce más allá de las fronteras y el turismo) pero de forma diversa y desigual. Y las tecnologías chinas están además ganando cuota de mercado en el extranjero (Baidu, Alibaba, Tencent, Xiaomi, One+, etc...).Estoy muy contento de dar la bienvenida a Baidu por segunda ocasión, uno de los principales desarrolladores de Internet de China (The BATs: Baidu-Alibaba-Tencent) que nadie puede pasar por alto para asegurar su presencia en China, y quien está al frente de las concentraciones y adquisiciones estratégicas (incluyendo lo móvil y O2O), la innovación de China y la expansión mundial (BaiduEye, DuBike (bici conectada) BaiduLab, etc.). IQiYi, el retador número uno Youku-Tudou (que visitó China Connect en 2012 y 2013) también estará por primera vez en Europa en China Connect. El mercado del video online está explotando, al tiempo que se convierte de forma progresiva en un lugar para comprar mientras se ve entretenimiento (consigue inversión de los principales desarrolladores de Internet y tecnología de China)".

Tema de 2015: "Beyond Top Tiers, Mobile Forward: Reaching the New Chinese Consumers"  

Los principales temas destacados durante los dos días son:

  • Las nuevas fronteras del e-commerce y del m-commerce y los retos de O2O (OnlineToOffline)
  • Lujo, el nuevo paradigma
  • Video online, juegos y entretenimiento: Que desean en la China del milenio
  • Creatividad, innovación y tecnología: Las marcas de China se hacen globales

El programa: http://www.chinaconnect.fr

Ponentes (http://www.chinaconnect.fr/cc-paris-speakers-2015/ )

Más de 30 ponentes pondrán rumbo hacia París. Entre los primeros confirmados hasta el momento están:

Kaiser KUO, director internacional de comunicaciones de BAIDU (el buscador número 1 en China) - Michael CHEN, vicepresidente de IQIYI (la plataforma de video online número 2 de China) - Gang LU, consejero delegado y editor jefe de TECHNODE, principal TechBlog independiente destacado de China y socio oficial de TechCrunch en China (CN) - Michael C.ENOCH, responsable general de MERCEDES-BENZ ARENA (CN) - Andrea PANCONESI, fundador y consejero delegado de LUISAVIAROMA.COM (IT) - Kyu C.LEE, consejero delegado de KINO33 ENTERTAINMENT (Corea) - Josh GARDNER, consejero delegado de KUN FU DATA (CN) - Rogier BIKKER, cofundador de BRANDNEWCHINA.NET (CN, Holanda) - Arnaud RIBAULT, vicepresidente de ventas mundiales y marketing de DS (Citroën) (FR) - Alexander CRAZOVER - cofundador y director administrativo de DATAWORDS (FR), Eileen Le MUET, vicepresidenta internacional de FIGARO MEDIAS/FIGAROCHIC.CN, Bruno JOLY, ayudante del editor jefe de FASHIONMAG (FR)

Socios de medios e institucionales (http://www.chinaconnect.fr/partners-2015/ )

INTERNATIONAL NEW YORK TIMES - PRNEWSWIRE - FIGARO MEDIAS/FIGAROCHIC.CN - FASHIONMAG - JINGDAILY - TECHNODE - THOUGHTFUL CHINA - FRENCHWEB - INFLUENCIA - ECOMMERCEMAG - EMARKETING - OFFREMEDIA - SATELLINET - DIGITAL+ DIRECT MARKETING ASSOCIATION ASIA - FRENCH CHAMBER OF COMMERCE AND INDUSTRY IN CHINA - IAB UK  - ICCO - ADETEM - FEVAD - IAB France - UDA - SYNTEC -UDECAM

DATAWORDS es un patrocinador de ORO. YANDEX es un patrocinador de PLATA. 

- DÓNDE: Maison de la Chimie, 28, rue Saint Dominique, 75 007 París

*******  

CHINA CONNECT  

Página web: http://www.chinaconnect.fr  -
LinkedIn: http://www.linkedin.com/company/3003593
Twitter: https://twitter.com/ChinaConnectEU - Hashtag: #chinaconnect
Facebook: https://www.facebook.com/ChinaConnect
Youtube: http://www.youtube.com/user/ChinaConnectEU
Youku: http://u.youku.com/user_show/uid_chinaconnect
Sina Weibo: http://weibo.com/chinaconnecteu

Acerca de CHINA CONNECT  

China Connect es el lugar en el que las personas se reúnen y realizan negocios con los líderes del mayor mercado digital del mundo. Como conferencia y muestra, China Connect descifra los principales valores del marketing digital y móvil en China, además de conectar los mercados occidentales al por menor, de lujo, cosméticos, de moda, alimentos y bebidas, FMCG, automoción, servicios, viajes… con los desarrolladores chinos puros de Internet y con los profesionales con sede en China dedicados a los medios /comunicaciones/marketing para ayudarles a desarrollar y acelerar sus negocios en China y occidente (viajes/turismo)

*******  

Lo que han dicho acerca de CHINA CONNECT 2014 (6 y 7 de marzo)  

"Me ha impresionado gratamente el gran contenido de la conferencia y los ejecutivos de nivel senior que China Connect ha reunido en París. Nunca antes había visto a tantos líderes de Internet de China reunidos en un solo lugar en Europa".  

Porter ERISMAN, antiguo vicepresidente de Alibaba Group

"Una cita obligada en cualquier agenda para los debates estratégicos de nivel superior en relación al éxito del e-commerce y del m-commerce en China". 

Gautam RISHI, director para EMEA de CDNetworks

"Independientemente de su industria, si China significa algo para tu negocio, este es uno de esos eventos que no debe perderse". 

Branislav PERIC, director global de medios digitales y CRM de viajes comerciales al por menor de L'OREAL LUXE

Si desea ver el video de 2014, haga click en el enlace: http://www.multivu.com/mnr/7140054-china-connect-4th-edition

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