Chobani Joins FEED, Chef Marcus Samuelsson in the Fight Against Hunger for World Food Day
"FEED Supper" Caps Off FEED's Month-Long Hunger Relief Campaign
NEW YORK, Oct. 16, 2014 /PRNewswire/ -- Chobani, America's No. 1-selling Greek Yogurt, partnered with FEED, a social business that creates products that help FEED the world, and Chef Marcus Samuelsson in the fight against hunger, hosting a special dinner last night to raise funds for hunger relief in the U.S. and around the world. The evening culminates FEED's month-long FEED Supper campaign to provide 1,000,000 meals to children and families in need by today – World Food Day. Throughout the month, the FEED Supper campaign encouraged people around the country to host dinners to raise funds and attention for food insecurity.
FEED's fundraising milestone was shattered, reaching $1.6 million with the help of Chobani's FEED Supper, which raised funds for nearly 100,000 meals. World Food Day is a day of action against hunger when people around the world come together to declare their commitment to eradicate hunger in our lifetime.
Chobani founder and CEO Hamdi Ulukaya, FEED founder and CEO Lauren Bush Lauren and celebrity Chef Marcus Samuelsson co-hosted the event as part of their long history championing hunger relief efforts. The dinner, held at Samuelsson's Harlem restaurant, Ginny's Supper Club, attracted notable attendees in food, fashion, media and philanthropy and featured a special musical performance by jazz musician Jon Batiste and his band Stay Human.
"Providing access to better food is one of our most deeply held values at Chobani, and by working together with Lauren Bush Lauren and Marcus Samuelsson, who share this passion, I believe we can do even greater things to fight food insecurity around the world," said Ulukaya. "In America alone, nearly 1 in 5 homes with children do not have enough food to meet their basic needs and companies, organizations and individuals play an important role in the fight against hunger."
"FEED Supper is about bringing people around a table to support the common cause of fighting hunger, and that's what we did so successfully with Chobani," said Lauren. "I hope this will encourage other companies to join our fight against hunger and to ensure philanthropy becomes a very basic part of doing good business."
"As a chef, fighting hunger is a cause that is extremely close to my heart," said Samuelsson. "It's very exciting to work with two organizations that really understand how to create true positive change and to participate in a night that is completely focused on ending hunger on a global scale."
Chobani has a rich history of supporting hunger relief efforts and other causes through the company's charitable arm, the Chobani Foundation. The Foundation's focus is on democratizing good food and empowering entrepreneurs to transform communities. Through local and national outreach, the Greek Yogurt maker's philanthropic initiatives have supported over 50 groups to date, and have had a direct impact on funding several programs, including famine relief efforts in Somalia, emergency response aid in Haiti, and a state-of-the-art field for Central New York Little Leaguers.
For more information on the FEED Supper campaign, visit feedprojects.com/feedsupper, and follow the campaign on Instagram via #FEEDsupper. And for more information on the Chobani Foundation and how organizations can work together with it, visit Chobani.com/foundation.
About Chobani
Maker of America's No. 1–selling Greek Yogurt brand, Chobani LLC was founded on the belief that people have great taste — they just need great options. Chobani produces high-quality authentic strained Greek Yogurt products made with only natural ingredients from its New Berlin, N.Y., and Twin Falls, Idaho, plants. Chobani is committed to using milk from regional-area farms and strengthening its surrounding local economies. Chobani gives 10 percent of its annual profits to charities worldwide through the company's charitable foundation. All Chobani products — including Chobani® Greek Yogurt, Chobani Flip™ and Chobani Simply 100™ — are kosher certified, contain five live and active cultures, and are made with milk from cows not treated with rBST*, with most of its products offering two times more protein than regular yogurt[1]. Chobani recently expanded its portfolio with products such as Chobani Greek Yogurt Oats™ for Breakfast, Chobani Kids™, Chobani Indulgent™ for Dessert. Chobani products are available nationwide in the U.S., Australia and in countries in Asia and Latin America. For more information, please visit www.chobani.com and www.facebook.com/chobani.
About FEED
After witnessing the effects of hunger firsthand when traveling as a United Nations World Food Programme Student Spokesperson, Lauren Bush Lauren founded FEED in 2007 with the mission of "Creating Good Products That Help FEED the World." Every product sold has a measurable donation attached to it and, to date, the social business has been able to provide nearly 84 million meals globally through the WFP and Feeding America. FEED has also supported nutrition programs around the world, providing over 3.6 million children with Vitamin A supplements through the WFP and the U.S. Fund for UNICEF. Over the past seven years, FEED has forged successful partnerships with companies such as west elm, Clarins, Target, Disney, Whole Foods, Gap, Tory Burch, Links of London, and Godiva. FEED products are available online and at retail locations around the world. For more information, please visit www.FEEDprojects.com or follow FEED on Facebook (FEED Projects) and Twitter (@FEEDProjects).
Media Contact
Dana Metz / Weber Shandwick / [email protected] / 312-988-2378
Photo - http://photos.prnewswire.com/prnh/20141016/152509
SOURCE Chobani
Share this article