ChooseATL Reveals Plans for SXSW 2016; Atlanta to Make its Mark in Austin

Appearances from notable Atlantans including Yik Yak founders, "The Walking Dead" production team and Mayor Kasim Reed

Feb 24, 2016, 12:00 ET from ChooseATL

ATLANTA, Feb. 24, 2016 /PRNewswire-USNewswire/ -- Today ChooseATL, a movement dedicated to attracting and retaining top talent in metro Atlanta revealed its plans for South by Southwest (SXSW) 2016. ChooseATL will showcase Atlanta's unmatched quality of life and unlimited opportunity in the Austin Speakeasy, March 13-14. Dubbed the 'ChooseATL House,' the two-day experience will include groundbreaking industry announcements, exclusive dialogues and memorable parties.

"Atlanta, more than any other city, offers incomparable resources to realize potential and the great ideas set forth by forward-thinking individuals and businesses," said Atlanta Mayor Kasim Reed. "I applaud ChooseATL for their efforts in promoting Atlanta as the cultural and economic center of the Southeast and I look forward to joining the excitement in the ChooseATL House in Austin."

"We are excited to showcase the hustle and hospitality of our people and the culture of our booming region as Atlanta makes its mark in Austin at SXSW," said Hala Moddelmog, president and CEO of the Metro Atlanta Chamber.

Programming in the ChooseATL House includes:

  • Four official SXSWi panels, featuring influential Atlantans such as Yik Yak Founders Brooks Buffington and Tyler Droll, "The Bitter Southerner" Editor Chuck Reece and Ladypreneur League Founder Porsha Thomas.
  • An intimate conversation with Tom Luse, executive producer and Michael Satrazemis, director of photography for "The Walking Dead," which is being filmed in Atlanta for the sixth season.
  • Performances by Atlanta musicians representing a range of genres including, soulful Billboard charting artist Ruby Velle, hook-heavy alt-rock trio Kick the Robot, and hip hop artist Steve Cantrell
  • A big announcement from digitalundivided (DID), a social enterprise that invests in the success of black and Latina women tech founders, and winner of the U.S. Small Business Administration's 2015 Growth Accelerator Competition.

"With its top-ranked universities and vibrant community, Atlanta is an ideal place to launch and scale a startup," said Tyler Droll, co-founder and CEO of Yik Yak. "Yik Yak has been proud to call Atlanta home since day one, and it's a big part of our company culture as we grow our herd."

The ChooseATL House is made possible by generous sponsorships from the Atlanta community, including Crawford Media Services, Creative Approach, Georgia Power, Georgia Tech's Scheller College of Business, How Stuff Works, Merch Cat, Nebo, the Task Force for Global Health and more. To learn more about ChooseATL's programming at SXSW and to see the full lineup, visit and follow @ChooseATL for live updates.

About ChooseATL:
ChooseATL is a regional initiative focused on telling a comprehensive story about Atlanta to attract and retain top talent and intentionally grow the region's prosperity in the global economy. The campaign highlights the abundant opportunity for career growth across the 29-county region, as well as the unique culture and highly-ranked livability. To join the movement, visit or connect with us on Facebook, Instagram, Twitter, Snapchat and LinkedIn.