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Chrysler Unveils New Episode in Century of Innovation Series Highlighting Iconic Concepts and Technologies


News provided by

Stellantis

Jun 26, 2025, 09:00 ET

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AUBURN HILLS, Mich., June 26, 2025 /PRNewswire/ --

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Chrysler is proud to introduce the latest chapter in its seven-part Century of Innovation social media video series with a new episode titled “Legendary Innovation.” The new installment showcases the brand’s most iconic concept vehicles from its first 100 years, highlighting the groundbreaking features and technologies these visionary models helped bring to life.
Chrysler is proud to introduce the latest chapter in its seven-part Century of Innovation social media video series with a new episode titled “Legendary Innovation.” The new installment showcases the brand’s most iconic concept vehicles from its first 100 years, highlighting the groundbreaking features and technologies these visionary models helped bring to life.

  • "Legendary Innovation," newest episode in seven-part Century of Innovation social media video series marking 100 years of the Chrysler brand, debuts on Chrysler social media channels
  • Full-length versions of first four videos in series available for viewing on Chrysler brand and Stellantis North America YouTube channels
  • "Legendary Innovation" episode looks at historic Chrysler concepts over the brand's first 100 years and the innovative features and technologies included in those concepts
  • Groundbreaking Chrysler concepts were recently on display during the brand's Chrysler historical vehicle drive, hosted June 4 on Detroit's Belle Isle
  • For more information on the Chrysler Century of Innovation celebration, visit Chrysler.com

Chrysler is proud to introduce the latest chapter in its seven-part Century of Innovation social media video series with a new episode titled "Legendary Innovation." The new installment showcases the brand's most iconic concept vehicles from its first 100 years, highlighting the groundbreaking features and technologies these visionary models helped bring to life.

The episode features legendary Chrysler concepts, such as the 1941 Chrysler Thunderbolt, 1953 Chrysler Special, 1963 Chrysler Turbine Car, 1995 Chrysler Atlantic and 1998 Chrysler Chronos, among others. Recently, media were given exclusive access to experience these historic vehicles firsthand during a special Chrysler historical vehicle drive on June 4, at Detroit's Belle Isle, celebrating a century of Chrysler innovation.

"Legendary Innovation" is the fourth video in the Century of Innovation series and will be featured on the Chrysler brand's (Instagram) and Stellantis North America (Facebook/Instagram/X/LinkedIn) social media channels. Full-length versions of all videos can be viewed on Chrysler brand and Stellantis North America YouTube channels.

Previous episodes of the Chrysler Century of Innovation video series include:

  • "Chrysler Century of Innovation" features Chrysler CEO Chris Feuell reflecting on Chrysler's 100-year legacy and Chrysler's vision of the future
  • "Chrysler Through the Decades" with Chrysler Historian Brandt Rosenbusch takes a decade-by-decade look at key moments from a century of Chrysler
  • "Automotive Legend: Walter P. Chrysler" gives an in-depth look at the man who founded Chrysler 100 years ago, his impact on automotive innovation and how his legacy lives on today a century later

Summer Century of Innovation Celebration
Chrysler also announces exciting plans to celebrate its centennial this summer by honoring the owners and enthusiasts who have supported the brand across generations — from the original 1924 Chrysler Six to today's innovative 2025 Chrysler Pacifica. The brand will feature special displays and activations at premier automotive events this year, including:

  • Carlisle Chrysler Nationals, July 11-13 in Carlisle, Pennsylvania, featuring nearly 3,000 vehicles from all eras of Chrysler and Mopar vehicles
  • Gilmore Car Museum in Michigan with Chrysler historic vehicles participating in a cruise-in and featured at the museum's popular Red Barns Spectacular car show on August 2
  • Woodward Cruise, the world's biggest car cruise, taking place on Woodward Avenue in Metro Detroit on August 16

More details on Chrysler brand activities at Carlisle, the Gilmore Car Museum and Woodward will be shared later this summer.

To mark 100 years of innovation, Chrysler launched a Century of Innovation sales event in June. Fans can also explore a limited-edition 100th anniversary collection of branded apparel and gifts available now at collection.Chrysler.com.

For more information on the Chrysler Century of Innovation celebration, visit Chrysler.com. 

Chrysler Brand
Chrysler marks its 100th anniversary in 2025, honoring Walter P. Chrysler's legacy of innovation, engineering excellence and beautiful, affordable designs. As the brand celebrates this milestone, the future looks bright with exciting new releases: a refreshed Chrysler Pacifica in 2026, a new crossover soon after and a third product inspired by the Halcyon concept.

The Chrysler Pacifica, the most awarded minivan ever, continues to lead the segment it created more than 40 years ago. The Pacifica Plug-in Hybrid, the first electrified minivan in its class, achieves 82 MPGe, with an all-electric range of 32 miles and a total range of 520 miles. With class-leading safety features and available all-wheel drive, Pacifica is designed for modern families. Chrysler will also celebrate the 20th anniversary of its exclusive Stow 'n Go seating and storage system in 2025, as well as the return of the budget-friendly Chrysler Voyager to the lineup.

Chrysler is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.

Follow Chrysler and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Chrysler brand: www.chrysler.com
Facebook: www.facebook.com/chrysler
Instagram: https://www.instagram.com/chrysler
X (Twitter): www.twitter.com/chrysler or @StellantisNA
YouTube: www.youtube.com/chrysler or https://www.youtube.com/StellantisNA

SOURCE Stellantis

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