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Chyron Teams Up With YES Network for Yankees' Opening Day


News provided by

Chyron

May 25, 2010, 11:34 ET

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MELVILLE, N.Y., May 25 /PRNewswire-FirstCall/ -- Chyron (Nasdaq: CHYR) was awash in Yankee pride as YES Network kicked off its 2010 season with a brand new graphic look for the Bronx Bombers.

(Logo:  http://www.newscom.com/cgi-bin/prnh/20100204/NY49770LOGO )

Already a five-year client of Chyron, YES Network came to Chyron's Creative Services team a few weeks before its season opener looking to implement a brand new graphics package designed from the ground up by award-winning motion graphics design firm MFactor.  The expertise of the Chyron Creative Services team was employed with the goal of producing the most dynamic graphic experience possible for Yankees' fans.

"YES wanted to create a dynamic, cutting-edge graphics package which would distinguish it from everyone else.  With our flagship, on-air graphics system and the unmatched power of Lyric PRO, we were able to build a great package in time for opening day," said Todd Martin, Chyron's VP of AXIS and Creative Services.

In the span of a few short weeks, Chyron's Creative Services Team completed a complex, data-integrated graphics package that normally takes months.

"We know Chyron's iconic stature in the industry of graphic hardware, software and technology, but we had never done much work with the Creative Services Team," said YES Network's Vice President, Operations Ed Delaney.  "The turn-around time was remarkable, and there was absolutely no compromise in quality.  The feedback on the package that we've gotten from industry colleagues and viewers has been overwhelmingly positive."

About Chyron

As the pioneer of Graphics as a Service for all digital video media Chyron continues to define and dominate the world of digital and broadcast graphics with Web, Mobile, HD, 3D, and newsroom integration solutions. Winner of numerous awards, including two Emmys, Chyron has proven itself as the undisputed leader in the industry with sophisticated graphics offerings that include Chyron's AXIS Graphics online content creation software, HD/SD switchable on-air graphics systems, clip servers, channel branding and telestration systems, graphics asset management and XMP integration solutions, the award-winning WAPSTR mobile phone newsgathering application as well as digital signage. For more information about Chyron products and services, please visit the company websites at www.chyron.com, www.chytv.com and www.axisgraphics.tv. For the Company's Investor Relations site, please visit www.chyron.com and click on Investors. (Nasdaq: CHYR).

About MFactor

A motion design powerhouse located in Venice California, MFactor has been a premiere design firm garnering numerous industry awards since 2002.  Founded by two Emmy Award winning directors/designers, MFactor has been an expert in broadcast and informational graphics design. So it was no surprise that Yes Network came back to MFactor to update the look it designed for YES Network five years earlier. The twist this time was the limited turn around time and integrating with the now very extensive Chyron software  Lyric PRO. For more information www.mfactor.com . Business relations contact is Mel Kimman at 818 730-4635 or [email protected]

SOURCE Chyron

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