CJ Corporation Expands 'Bibigo' Restaurant Chain With Third Location In Century City

New Korean Healthy Fresh Kitchen QSR to Open at Century City Mall, August 1

Jul 31, 2012, 08:03 ET from CJ Corporation

LOS ANGELES, July 31, 2012 /PRNewswire/ -- CJ Corporation, Korea's number one food company and leading producer of Asian foods, today announced the opening of its latest Bibigo Korean Healthy Fresh Kitchen on the dining terrace of the Century City Mall in Los Angeles, Calif., on Wednesday, Aug. 1.  The new, quick-service restaurant offers shoppers casual and trendy Korean dishes such as hot stone bowls and bibimbap.

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"The opening of Bibigo Century City marks the company's third location in the Greater Los Angeles area and our first quick-service Bibigo restaurant in the U.S. We are happy to expand the Healthy Fresh Kitchen concept and bring our traditional Korean cuisine with an innovative edge to satisfy the palate of food enthusiasts throughout L.A.," said Elliot Chung, senior brand marketing manager at CJ Foods. "The menu combines authentic Korean flavors and high-quality ingredients to offer shoppers a healthy, gourmet experience within minutes."

The new location will be managed by longtime Bibigo employee Shawn Son, who most recently served as floor manager at Bibigo's Westwood location. Menu highlights, available for eat-in on the dining terrace or take-out, include customizable hot stone bowls of bibimbap—one of Korea's most well-known dishes—mini wontons, sweet & spicy rice cakes and other tapas. To celebrate the grand opening on Aug. 1, the restaurant will offer customers a free fountain soda with the purchase of any hot stone menu item. In addition, frequent purchase stamp cards will be given out with each order, rewarding customers who regularly eat at Bibigo. 

The Century City location (10250 Santa Monica Blvd., Los Angeles, CA 90067) represents the company's 13th restaurant globally. CJ Corporation has plans to open additional restaurants in the Soho neighborhood of London this September, Tokyo in October and New York City in 2013. Store hours are Monday through Saturday, from 11 a.m. to 9 p.m., and Sunday, from 11 a.m. to 7 p.m.

For more information, please visit www.Bibigo.com, or "Like" us on Facebook.

About CJ Foods

Since 1953, CJ Foods has been dedicated to creating joy and delighting consumers by introducing healthy and convenient foods through the development of state-of-the-art technology, combined with the use of the best ingredients available. Over the last 50 plus years, this dedication to providing the best food products in the market has made CJ Foods one of the most recognized and trustworthy companies in South Korea. The company established a presence in the U.S. in 1978, and is on a mission to introduce the delicious and nutritious Korean food culture to the rest of the world. In 2011, CJ Foods introduced the CJ Bibigo™ 'Korean Pantry', a collection of products that offer U.S. consumers access to the fundamental, staple foods and ingredients that would be found in any authentic Korean kitchen. CJ Foods continues to strive to create the best products that Korean food has to offer and make new fans among consumers every day. For more information, please visit www.CJfoods.com, or "Like" us on Facebook.

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SOURCE CJ Corporation



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