ClearSlide Debuts Predictive Insights Capabilities for Salesforce

ClearSlide Empowers Sales Leaders to Forecast With Confidence Based on Actual Engagement Data

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Sep 15, 2015, 09:03 ET

SAN FRANCISCO, Sept. 15, 2015 /PRNewswire/ -- ClearSlide, the leading platform for sales and marketing success, announced today its new ClearSlide Predictive Insights dashboards. Applying proprietary data science algorithms to ClearSlide's unique engagement data, ClearSlide's new predictive analytics dashboards provide unprecedented insight into the sales pipeline, giving Sales Leaders a clear and reliable understanding of all of their deals, helping them forecast accurately, take action to impact deal outcomes, and coach their sales teams to be more effective.

Sales forecasting has historically been an inexact science. Research from CSO Insights confirms that less than 50 percent of all sellers' forecasted deals end up closing. ClearSlide Predictive Insights profiles and scores every deal in the pipeline using proven machine learning models that analyze over 150 attributes that predict successful outcomes.

ClearSlide's platform automatically tracks how sellers are engaging with customers - the volume and cadence of meetings, what content is presented, slide-level engagement analytics, emails sent and opens rates, and more - all critical to understanding whether sellers are having genuine traction with customers. ClearSlide Predictive Insights then utilizes both Salesforce and ClearSlide engagement data to deliver a "confidence score" for current opportunities in the pipeline, providing Sales Leaders with signals to understand which forecasted deals are on track and which are at risk.

"All sales teams struggle to forecast accurately," said Raj Gossain, vice president of products at ClearSlide. "Our Predictive Insights dashboards are a critical tool for Sales Leaders to understand which deals they can be confident about and which deals they need to dig into to help move the deal ahead. Our proprietary predictive model utilizes the latest data science algorithms and is the only solution that incorporates ClearSlide's market-leading customer engagement analytics."

Sales Leaders can access and quickly customize interactive dashboards where they can view their entire pipeline or filter by group or individual. ClearSlide Predictive Insights instantly highlights forecasted deals with strong ClearSlide scores, and also which forecasted deals may be at risk. For example, if there is a CRM deal probability of 80 percent and a ClearSlide score of 25 percent, then a Sales leader can work with their team to identify the gap between actual buyer engagement and self-reported pipeline probability.

Businesses increasingly rely on predictive analytics to synthesize data, optimize their operations, and improve decision-making. Gartner's Hype Cycle for CRM Sales (2015) lists Sales Predictive Analytics as a high-value technology over the next two to five years, and Forrester Research found that nearly two-thirds of marketers are implementing or upgrading predictive analytics solutions today or plan to do so in the next 12 months.

Visit ClearSlide at Dreamforce (Booth #N1023) to see a demo of ClearSlide Predictive Insights and other ClearSlide Sales Leader features. ClearSlide Predictive Insights will be available to ClearSlide customers in private beta later this year.

About ClearSlide
ClearSlide is the Platform for Sales and Marketing Success that powers valuable, genuine business conversations and enables organizations to achieve better business outcomes. ClearSlide improves customer communications (phone, email, face-to-face) by providing real-time visibility and analytics for sales and marketing leaders. As a result, customers achieve higher seller productivity, increased sales management effectiveness and stronger customer-facing messaging. Founded in 2009 and headquartered in San Francisco, ClearSlide serves thousands of customers, including Rackspace, Thomson Reuters, Comcast, SurveyMonkey, LinkedIn, and more.

The ClearSlide platform gives sales and marketing leaders insight into the real-time activity of their teams and provides deep analytics about the types of content that ultimately is most impactful with customers. For sales professionals, ClearSlide allows for easy communication with customers and prospects, whether online or in-person, using ClearSlide's web-based or mobile applications.

SOURCE ClearSlide