Colin Jost Tapped as First-Ever Celebrity Partner of Blue Moon Family of Brands

Colin Jost co-creates and stars in Blue Moon's latest commercials showcasing how "Nothing Outshines a Blue Moon"

CHICAGO, June 24, 2025 /PRNewswire/ -- Today, Blue Moon family of brands announces its first-ever celebrity partnership with Colin Jost in their new "Nothing Outshines a Blue Moon" commercials. As part of Blue Moon's "Made Brighter" platform, Jost garnishes the campaign with his signature wit, proving that nothing outshines a Blue Moon – not even the brand's own spokesperson.

Beyond starring in the ads, Jost was also a co-creator of the campaign. Working in collaboration with his production company, No Notes, and adam&eveDDB, Colin combined his distinct comedic sensibilities with Blue Moon's long legacy of storytelling. The campaign leads with "Orange & Son," which brings to life, quite literally, Blue Moon's iconic orange garnish, as Colin encounters two talking oranges. Watch HERE.

And although Colin also stars in the second spot, "Zoom In," it's no question that it is ultimately the beer that steals the show. Watch HERE.

The "Nothing Outshines a Blue Moon" creative is an extension of Blue Moon's "Made Brighter" campaign, celebrating how the beer can brighten up any moment, whether that's with its iconic orange garnish and refreshing citrus flavor, or even a talking piece of fruit.

The spots will be airing across national TV, as well as social and streaming services, in addition to high-impact social assets, featuring Blue Moon Belgian White Belgian-Style Wheat Ale and Blue Moon Light.

"We are beyond excited to work with Colin, his signature wit and charm pair perfectly with Blue Moon," said Courtney Benedict, Vice President of Marketing for Above Premium Beer at Molson Coors Beverage Company. "As co-creator of the spots, Colin helped shape the creative, infusing them with his own unique comedic take to really make Blue Moon shine one perfectly garnished pour at a time."

To celebrate, Colin and Blue Moon are picking up the tab* at some of his favorite Staten Island bars on June 24 starting at 6 p.m. ET, because no beer outshines a Blue Moon, especially on Colin's home turf. Plus, Colin's popping into one of his favorite local spots to enjoy some brews and maybe even add a little garnish of humor.

To learn more, check out Blue Moon on Instagram at @BlueMoonBrewCo.

*One complimentary Blue Moon offered on 6/24/25 at select locations on a limited, first come, first served basis. One serving per person, while supplies last, 21+ only.

ABOUT MOLSON COORS BEVERAGE COMPANY
For more than two centuries, Molson Coors has brewed beverages that unite people to celebrate all life's moments. From our core power brands Coors Light, Miller Lite, Coors Banquet, Molson Canadian, Carling and Ožujsko to our above premium brands including Madrí Excepcional, Staropramen, Blue Moon Belgian White and Leinenkugel's Summer Shandy, to our economy and value brands like Miller High Life and Keystone Light, we produce many beloved and iconic beers. While Molson Coors' history is rooted in beer, we offer a modern portfolio that expands beyond the beer aisle as well, including flavored beverages like Vizzy Hard Seltzer, spirits like Five Trail whiskey and non-alcoholic beverages like ZOA Energy. As a business, our ambition is to be the first choice for our people, our consumers and our customers, and our success depends on our ability to make our products available to meet a wide range of consumer segments and occasions.

Molson Coors Beverage Company is a publicly traded company that operates through its Americas and EMEA&APAC reporting segments and is traded on the New York Stock Exchange and Toronto Stock Exchange. To learn more about Molson Coors Beverage Company, visit molsoncoors.com.

MEDIA CONTACTS
ALISON BROD MARKETING + COMMUNICATIONS
Brooke Scher Mogan
[email protected]

MOLSON COORS BEVERAGE COMPANY
Jenna Reimler
[email protected] 

SOURCE Blue Moon