Comcast and the Boston Red Sox Unveil Expanded Red Sox On Demand Library

More Behind-the-Scenes Content Part of the 2010 On Demand Lineup

Jun 21, 2010, 10:27 ET from Comcast Cable

BOSTON, June 21 /PRNewswire/ -- Comcast, one of the nation's leading providers of entertainment, information and communications, today announced the start of another season of Red Sox On Demand in partnership with the Boston Red Sox, once again delivering Sox fans exciting behind-the-scenes features, player profiles and notable on the field moments.

The new season of Red Sox On Demand connects fans with their favorite team every day of the year with the latest team news, community events, profiles of current and past players, insider features and historic milestones. Highlights include a fielding clinic by Kevin Youkilis; Nomar Garciaparra's retirement ceremony; a profile of Jeremy Hermida; Home Run Heroes, which looks at some of the best hitters ever in team history; My Name Is Ted Williams, which is a documentary that focuses on his off-the-field interests such as fishing; and a behind-the-scenes look at the recent Run to Home Base community event at Fenway. This season of Red Sox On Demand introduces a new category called "Fan Favorites" which will bring back some of the most popular Red Sox On Demand programs for fans to enjoy again.  Red Sox On Demand also includes episodes of Red Sox Report, which airs weekly on NESN, in both English and Spanish.

Red Sox On Demand is updated regularly with the most up-to-date news and features. It is available around the clock with the click of the remote control, allowing fans to pause, fast-forward or rewind their way through their favorite moments or to deepen their knowledge about the team, players and coaches.  This feature, exclusive to Comcast digital cable subscribers, can be easily accessed by selecting the "Get Local" category from the On Demand menu and then "Red Sox On Demand."  As with the overwhelming majority of Comcast's more than 17,000 On Demand programs available each month, Red Sox On Demand comes at no additional cost to Comcast Digital Cable customers.  

"Red Sox On Demand delivers die-hard Sox fans this exciting programming, including up close, behind-the-scenes access to the team and the players, any time of the day," said Steve Hackley, Senior Vice President of Comcast's Greater Boston Region.  "Comcast is committed to being the number one destination for sports fans to catch all the hometown action, and we are thrilled to offer this captivating content to the most passionate fans in baseball."  

"Comcast has truly scored a home run with this terrific feature,'' added Sam Kennedy, Red Sox Executive Vice President and Chief Operating Officer.

About Comcast Corporation

Comcast Corporation (Nasdaq: CMCSA, CMCSK) (www.comcast.com) is one of the nation's leading providers of entertainment, information and communication products and services.  With 23.5 million cable customers, 16.3 million high-speed Internet customers, and 7.9 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of cable systems and in the delivery of programming content.

Comcast's content networks and investments include E! Entertainment Television, Style Network, Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, 11 regional sports networks operated by Comcast Sports Group and Comcast Interactive Media, which develops and operates Comcast's Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, which owns two professional sports teams, the Philadelphia 76ers NBA basketball team and the Philadelphia Flyers NHL hockey team, and a large, multipurpose arena in Philadelphia, the Wachovia Center, and manages other facilities for sporting events, concerts and other events.

SOURCE Comcast Cable



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