Coming Soon: Heifer International's Life-Changing Catalog

'Most Important Gift Catalog in the World' reflects true giving spirit

LITTLE ROCK, Ark., Oct. 11, 2011  /PRNewswire-USNewswire/ -- Coming soon to mailboxes across the United States is Heifer International's 2011 "Most Important Gift Catalog in the World," a one-stop shopping experience where the gifts always fit, are always appreciated and never wear out.

(Photo: http://photos.prnewswire.com/prnh/20111011/DC84225 )

There are no big-screen televisions, no music players, no sweaters, though some of the catalog's gifts produce wool that can be used to make sweaters for warmth and for income. Other gifts also produce a host of helpful and marketable products, such as milk, eggs and fertilizer.

Most holiday catalogs feature foods, clothes and gadgets, but Heifer's "Most Important Gift Catalog in the World" offers gifts of a different sort, a meaningful sort. These gifts sow healthy seeds of hope and opportunity: cows, goats, sheep, llama, ducks, pigs, camels and other animals that provide poor and hungry families the means to feed and clothe themselves and to build successful, independent lives.

Giving a cow or a goat for Christmas may seem a bit "out there" for some, but these are like no other gifts in the world today. These gifts build lives beyond subsistence. They multiply and grow, sometimes exponentially, and offer hope and new life to people facing grave crises and need.

These are gifts that people don't just want; they need them. What better way to honor someone you love than to give a gift of transformation in his or her name? Or to add a Heifer gift to your own wish list. Tell your friends and family you have enough stuff; that this year you want to be part of making stuff happen—for others.

The claim that Heifer International offers "The Most Important Gift Catalog in the World," may be brazen. But the difference is that with every order from the catalog, you can actually change lives!

So look for the catalog in your mailbox soon. And if you don't receive one, call us at 800-422-0473 and ask for one. Or shop the online catalog at www.heifer.org/catalog.

This year make a difference as you make merry—give or ask for a gift that will change a family's life better forever. Now that's a true gift!

Heifer's mission is to end hunger and poverty while caring for the Earth. Since 1944, Heifer International has provided livestock and environmentally sound agricultural training to improve the lives of those who struggle daily for reliable sources of food and income. Heifer is currently working in 50 countries, including the United States, to help families and communities become more self-reliant.

For more information, visit www.heifer.org or call 1-800-696-1918.

SOURCE Heifer Project International