Compare Metrics CEO to Present on eTail East Keynote Panel Focusing on Generating Unique Customer Experiences
AUSTIN, Texas, Aug. 8, 2013 /PRNewswire/ -- Compare Metrics, the leading provider of adaptive commerce search and discovery tools, today announced its CEO and co-founder, Garret Eastham, will participate with leading retailers in a keynote panel titled "Generating Unique and Differentiated Customer Experiences to Capture Market Share" during the 2013 eTail East Conference, August 12-15 in Philadelphia, PA.
Keynote Summary: Tuesday, August 13, 9:15 a.m.
The customer is king and it is important for retailers to understand that this theme should be a central tenant to win today's market share battle. During the keynote, attendees will learn how retailers from various verticals are growing their businesses and competing in the market share land grab, in addition to understanding how to:
- Differentiate your customer experience to actively compete
- Partner with fellow retailers for exclusive product offerings
- Offer customers a compelling reason to come to your site, as well as a reason to stay
Panelists:
- Andy Schepper, VP operations and eCommerce, Summit Sports
- Kobie Fuller, former CMO, REVOLVEclothing
- Claire Mazur, co-founder, Of a Kind
- Garret Eastham, founder and CEO, Compare Metrics
- Jeff Beisman, SVP marketing, Little Black Bag
"We're incredibly excited to participate on this panel with such innovative retailers and discussing a topic at the heart of the Compare Metrics mission to 'Inspire Better Shopping Decisions'," said Eastham. "We're in the midst of major shifts in how shoppers want to engage with retailers online, and the retailers who innovate first to meet expectations will be the victors in capturing market share."
To meet with Compare Metrics at eTail East, please contact [email protected] or visit the Compare Metrics Cyber Cafe on the exhibition floor.
About Compare Metrics
Compare Metrics' Adaptive Commerce solution offers a more "humanized" approach to online product discovery, allowing consumers to use their own natural language to express personal preferences and style, rather than terminology driven by standardized merchandising categories and keywords. Adaptive Commerce solutions from Compare Metrics understand and react to what consumers want, resulting in increased shopper engagement and conversion, as well as improved relevancy and efficiency in demand generation and marketing strategies. The company is led by a team that combines extensive experience in retail technology with disruptive innovations that push the boundaries of machine learning and natural language processing. For more information, visit www.comparemetrics.com.
Media Contact
Catherine Seeds
Ketner Group (for Compare Metrics)
[email protected]
1.512.794.8876
SOURCE Compare Metrics
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article