Computing mouse market to grow by 8.89% Y-O-Y from 2022 to 2023: Rising demand for wireless mouse will drive growth - Technavio

NEW YORK, Jan. 25, 2023 /PRNewswire/ -- Computing mouse market insights -

• Vendors: 15+, Including A4Tech Co. Ltd., Apple Inc., ASUSTeK Computer Inc., AZIO Corp., Bloody, Cherry AG, Cooler Master Technology Inc., Corsair Gaming Inc., COUGAR, Dell Technologies Inc., Fnatic Ltd., Gigabyte Technology Co. Ltd., Hewlett Packard Enterprise Co., Jelly Comb, Lenovo Group Ltd., Logitech International SA, Mad Catz Global Ltd., Microsoft Corp., Razer Inc., Rx Infotech P Ltd., SteelSeries ApS, TURTLE BEACH CORP., among others
• Coverage: Parent market analysis; key drivers, major trends, and challenges; customer and vendor landscape; vendor product insights and recent developments; key vendors; and market positioning of vendors
• Segments: Product (wired and wireless), distribution channel (offline and online), and geography (APAC, North America, Europe, South America, and Middle East and Africa)

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The computing mouse market report provides critical information and factual data, with a qualitative and quantitative study of the market based on market drivers and limitations as well as future prospects.

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In 2017, the computing mouse market was valued at USD 1,953.62 million. From a regional perspective, APAC held the largest market share, valued at USD 677.52 million. The computing mouse market size is estimated to grow by USD 1,654.94 million from 2022 to 2027 at a CAGR of 9.03%, according to Technavio.

Computing mouse market - Customer Landscape
To help companies evaluate and develop growth strategies, the report outlines –

• Key purchase criteria
• Adoption rates
• Adoption lifecycle
• Drivers of price sensitivity
• For highlights on customer landscape analysis, download a sample!

Global computing mouse market - Vendor insights

The growing competition in the market is compelling vendors to adopt various growth strategies such as promotional activities and spending on advertisements to improve the visibility of their services. Technavio report analyzes the market's competitive landscape and offers information on several market vendors, including -

• A4Tech Co. Ltd. - The company offers a computing mouse that comes with a simple 4-button design.
• Apple Inc. - The company offers a computing mouse that is wireless and rechargeable, with an optimized foot design.
• ASUSTeK Computer Inc. - The company offers a computing mouse that features high-end optical sensors.

Global computing mouse market – Market dynamics

Major drivers

• Rising demand for wireless mouse
• Increase in use of PCs for gaming
• Growth of the corporate sector

KEY challenges

• Availability of refurbished and counterfeit products
• Growing demand for touchscreen devices
• Highly cyclic nature of the electronics industry

Drivers and challenges have an impact on market dynamics, which can impact businesses. Find more insights in a sample report!

What are the key data covered in this computing mouse market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the computing mouse market between 2023 and 2027
• Precise estimation of the size of the computing mouse market and its contribution to the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the computing mouse market across APAC, North America, Europe, South America, and Middle East and Africa
• A thorough analysis of the market's competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of computing mouse market vendors

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Table of contents

1 Executive Summary

• 1.1 Market overview 
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem 
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition 
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global computing mouse market 2017 - 2021
• Exhibit 18: Historic Market Size – Data Table on Global computing mouse market 2017 - 2021 ($ million)

• 4.2 Product Segment Analysis 2017 - 2021 
• Exhibit 19: Historic Market Size – Product Segment 2017 - 2021 ($ million)

• 4.3 Distribution channel Segment Analysis 2017 - 2021
• Exhibit 20: Historic Market Size – Distribution channel Segment 2017 - 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 - 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

• 4.5 Country Segment Analysis 2017 - 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary 
• Exhibit 23: Five forces analysis - Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry 
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition 
• Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Product

• 6.1 Market segments 
• Exhibit 30: Chart on Product - Market share 2022-2027 (%)
• Exhibit 31: Data Table on Product - Market share 2022-2027 (%)

• 6.2 Comparison by Product 
• Exhibit 32: Chart on Comparison by Product
• Exhibit 33: Data Table on Comparison by Product

• 6.3 Wired - Market size and forecast 2022-2027
• Exhibit 34: Chart on Wired - Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Wired - Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Wired - Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Wired - Year-over-year growth 2022-2027 (%)

• 6.4 Wireless - Market size and forecast 2022-2027
• Exhibit 38: Chart on Wireless - Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Wireless - Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Wireless - Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Wireless - Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Product 
• Exhibit 42: Market opportunity by Product ($ million)

7 Market Segmentation by Distribution Channel

• 7.1 Market segments 
• Exhibit 43: Chart on Distribution Channel - Market share 2022-2027 (%)
• Exhibit 44: Data Table on Distribution Channel - Market share 2022-2027 (%)

• 7.2 Comparison by Distribution Channel 
• Exhibit 45: Chart on Comparison by Distribution Channel
• Exhibit 46: Data Table on Comparison by Distribution Channel

• 7.3 Offline - Market size and forecast 2022-2027
• Exhibit 47: Chart on Offline - Market size and forecast 2022-2027 ($ million)
• Exhibit 48: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
• Exhibit 49: Chart on Offline - Year-over-year growth 2022-2027 (%)
• Exhibit 50: Data Table on Offline - Year-over-year growth 2022-2027 (%)

• 7.4 Online - Market size and forecast 2022-2027
• Exhibit 51: Chart on Online - Market size and forecast 2022-2027 ($ million)
• Exhibit 52: Data Table on Online - Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Chart on Online - Year-over-year growth 2022-2027 (%)
• Exhibit 54: Data Table on Online - Year-over-year growth 2022-2027 (%)

• 7.5 Market opportunity by Distribution Channel
• Exhibit 55: Market opportunity by Distribution Channel ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 56: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 57: Chart on Market share by geography 2022-2027 (%)
• Exhibit 58: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 59: Chart on Geographic comparison
• Exhibit 60: Data Table on Geographic comparison

• 9.3 APAC - Market size and forecast 2022-2027
• Exhibit 61: Chart on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 62: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 63: Chart on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 64: Data Table on APAC - Year-over-year growth 2022-2027 (%)

• 9.4 North America - Market size and forecast 2022-2027
• Exhibit 65: Chart on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 66: Data Table on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 67: Chart on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 68: Data Table on North America - Year-over-year growth 2022-2027 (%)

• 9.5 Europe - Market size and forecast 2022-2027
• Exhibit 69: Chart on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 70: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 71: Chart on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 72: Data Table on Europe - Year-over-year growth 2022-2027 (%)

• 9.6 South America - Market size and forecast 2022-2027
• Exhibit 73: Chart on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 74: Data Table on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 75: Chart on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 76: Data Table on South America - Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa - Market size and forecast 2022-2027 
• Exhibit 77: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 78: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 79: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 80: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

• 9.8 US - Market size and forecast 2022-2027
• Exhibit 81: Chart on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 82: Data Table on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 83: Chart on US - Year-over-year growth 2022-2027 (%)
• Exhibit 84: Data Table on US - Year-over-year growth 2022-2027 (%)

• 9.9 China - Market size and forecast 2022-2027
• Exhibit 85: Chart on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 86: Data Table on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 87: Chart on China - Year-over-year growth 2022-2027 (%)
• Exhibit 88: Data Table on China - Year-over-year growth 2022-2027 (%)

• 9.10 India - Market size and forecast 2022-2027
• Exhibit 89: Chart on India - Market size and forecast 2022-2027 ($ million)
• Exhibit 90: Data Table on India - Market size and forecast 2022-2027 ($ million)
• Exhibit 91: Chart on India - Year-over-year growth 2022-2027 (%)
• Exhibit 92: Data Table on India - Year-over-year growth 2022-2027 (%)

• 9.11 Germany - Market size and forecast 2022-2027
• Exhibit 93: Chart on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 94: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 95: Chart on Germany - Year-over-year growth 2022-2027 (%)
• Exhibit 96: Data Table on Germany - Year-over-year growth 2022-2027 (%)

• 9.12 UK - Market size and forecast 2022-2027
• Exhibit 97: Chart on UK - Market size and forecast 2022-2027 ($ million)
• Exhibit 98: Data Table on UK - Market size and forecast 2022-2027 ($ million)
• Exhibit 99: Chart on UK - Year-over-year growth 2022-2027 (%)
• Exhibit 100: Data Table on UK - Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 101: Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 102: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape 
• Exhibit 103: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption 
• Exhibit 104: Overview on factors of disruption

• 11.4 Industry risks 
• Exhibit 105: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered 
• Exhibit 106: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 107: Matrix on vendor position and classification

• 12.3 A4Tech Co. Ltd. 
• Exhibit 108: A4Tech Co. Ltd. - Overview
• Exhibit 109: A4Tech Co. Ltd. - Product / Service
• Exhibit 110: A4Tech Co. Ltd. - Key offerings

• 12.4 Apple Inc. 
• Exhibit 111: Apple Inc. - Overview
• Exhibit 112: Apple Inc. - Business segments
• Exhibit 113: Apple Inc. - Key news
• Exhibit 114: Apple Inc. - Key offerings
• Exhibit 115: Apple Inc. - Segment focus

• 12.5 ASUSTeK Computer Inc. 
• Exhibit 116: ASUSTeK Computer Inc. - Overview
• Exhibit 117: ASUSTeK Computer Inc. - Product / Service
• Exhibit 118: ASUSTeK Computer Inc. - Key news
• Exhibit 119: ASUSTeK Computer Inc. - Key offerings

• 12.6 AZIO Corp. 
• Exhibit 120: AZIO Corp. - Overview
• Exhibit 121: AZIO Corp. - Product / Service
• Exhibit 122: AZIO Corp. - Key offerings

• 12.7 Bloody 
• Exhibit 123: Bloody - Overview
• Exhibit 124: Bloody - Product / Service
• Exhibit 125: Bloody - Key offerings

• 12.8 Cherry AG 
• Exhibit 126: Cherry AG - Overview
• Exhibit 127: Cherry AG - Product / Service
• Exhibit 128: Cherry AG - Key offerings

• 12.9 Cooler Master Technology Inc. 
• Exhibit 129: Cooler Master Technology Inc. - Overview
• Exhibit 130: Cooler Master Technology Inc. - Product / Service
• Exhibit 131: Cooler Master Technology Inc. - Key offerings

• 12.10 Corsair Gaming Inc. 
• Exhibit 132: Corsair Gaming Inc. - Overview
• Exhibit 133: Corsair Gaming Inc. - Business segments
• Exhibit 134: Corsair Gaming Inc. - Key news
• Exhibit 135: Corsair Gaming Inc. - Key offerings
• Exhibit 136: Corsair Gaming Inc. - Segment focus

• 12.11 Gigabyte Technology Co. Ltd. 
• Exhibit 137: Gigabyte Technology Co. Ltd. - Overview
• Exhibit 138: Gigabyte Technology Co. Ltd. - Product / Service
• Exhibit 139: Gigabyte Technology Co. Ltd. - Key offerings

• 12.12 Hewlett Packard Enterprise Co. 
• Exhibit 140: Hewlett Packard Enterprise Co. - Overview
• Exhibit 141: Hewlett Packard Enterprise Co. - Business segments
• Exhibit 142: Hewlett Packard Enterprise Co. - Key news
• Exhibit 143: Hewlett Packard Enterprise Co. - Key offerings
• Exhibit 144: Hewlett Packard Enterprise Co. - Segment focus

• 12.13 Lenovo Group Ltd. 
• Exhibit 145: Lenovo Group Ltd. - Overview
• Exhibit 146: Lenovo Group Ltd. - Business segments
• Exhibit 147: Lenovo Group Ltd. - Key offerings
• Exhibit 148: Lenovo Group Ltd. - Segment focus

• 12.14 Logitech International SA 
• Exhibit 149: Logitech International SA - Overview
• Exhibit 150: Logitech International SA - Business segments
• Exhibit 151: Logitech International SA - Key news
• Exhibit 152: Logitech International SA - Key offerings
• Exhibit 153: Logitech International SA - Segment focus

• 12.15 Microsoft Corp. 
• Exhibit 154: Microsoft Corp. - Overview
• Exhibit 155: Microsoft Corp. - Business segments
• Exhibit 156: Microsoft Corp. - Key news
• Exhibit 157: Microsoft Corp. - Key offerings
• Exhibit 158: Microsoft Corp. - Segment focus

• 12.16 Razer Inc. 
• Exhibit 159: Razer Inc. - Overview
• Exhibit 160: Razer Inc. - Business segments
• Exhibit 161: Razer Inc. - Key offerings
• Exhibit 162: Razer Inc. - Segment focus

• 12.17 SteelSeries ApS 
• Exhibit 163: SteelSeries ApS - Overview
• Exhibit 164: SteelSeries ApS - Product / Service
• Exhibit 165: SteelSeries ApS - Key offerings

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 166: Inclusions checklist
• Exhibit 167: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 168: Currency conversion rates for US$

• 13.4 Research methodology 
• Exhibit 169: Research methodology
• Exhibit 170: Validation techniques employed for market sizing
• Exhibit 171: Information sources

• 13.5 List of abbreviations 
• Exhibit 172: List of abbreviations

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Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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