Connecticut Office of Tourism to Host Marketing Outreach Meetings Across the State

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Mar 23, 2017, 15:18 ET

HARTFORD, Conn., March 23, 2017 /PRNewswire/ -- The Connecticut Office of Tourism is hosting its annual series of Tourism Marketing Outreach Meetings from April 3 to 6, 2017. Tourism partners of all kinds across the state — hotels and B&Bs, restaurants, casinos, attractions, entertainment venues, historic sites, arts/culture institutions and municipalities — are invited to attend.

Meeting attendees will have an opportunity to learn about the state's tourism marketing program and ways to get more involved, including how to be featured on www.CTvisit.com, in content marketing efforts, on social media and in public relations communications. A new co-op program will also be announced.

In 2016, the statewide tourism marketing program succeeded at featuring thousands of tourism partners, large and small, from every corner of the state. Central to those marketing efforts was the all-new CTvisit.com website, which attracted 4.2 million visits and drove more than 2.2 million leads directly to partners.

Following is the 2017 Tourism Marketing Outreach Meeting schedule:

Monday, April 3, 9:30-11 a.m. at the Mark Twain House & Museum, Hartford
Monday, April 3, 2-3:30 p.m. at the Stony Creek Brewery, Branford
Tuesday, April 4, 9:30-11 a.m. at the Mystic Marriott, Groton
Tuesday, April 4, 2-3:30 p.m. at the Willington Public Library, Willington
Wednesday, April 5, 10:30 a.m. -12 p.m. at the White Memorial Conservation Center Museum, Litchfield
Thursday, April 6, 10:30 a.m. -12 p.m. at the Westport Inn, Westport

Over the past few months, as part of the new Regional Marketing Program, representatives from the Connecticut Office of Tourism have been meeting with chambers of commerce, councils of governments, arts/culture organizations, cities/towns and businesses from every corner of the state to identify ways to strengthen and create partnerships that drive tourism to Connecticut. The Tourism Marketing Outreach Meetings are designed to build on those efforts.

"The Outreach Meetings are yet another great opportunity for us to connect directly with the businesses and organizations that help make tourism a $14.7 billion industry sector in Connecticut," said Randy Fiveash, director of the Connecticut Office of Tourism. "With nearly 83,000 people directly employed by tourism, it's more important than ever that we find ways to work together to promote and grow this industry."

There is no cost to attend the Tourism Marketing Outreach Meetings but advance registration is requested. To register, send your name, organization and meeting location to Jennifer Haag at [email protected].

About the Connecticut Office of Tourism
The Connecticut Office of Tourism, a division of the Connecticut Department of Economic and Community Development (DECD), is dedicated to enhancing the economic growth of Connecticut's tourism industry. Together with its many state and industry partners, the Office of Tourism works to bolster the state's reputation as a destination that offers a diverse mix of activities and attractions, all in close proximity to each other – from the exciting and relaxing to the historic and innovative to the culture and nature-focused. For more information about Connecticut tourism, or to plan your next trip to Connecticut, visit the CTvisit.com or join the social media community on Facebook, Instagram, Twitter, Pinterest and YouTube.

SOURCE Connecticut Office of Tourism