ConsultantLive Announces Medical Diagnostic Game, Awards Gold for Winning Players

NORWALK, Conn., April 16, 2012 /PRNewswire/ -- UBM Medica today announced that ConsultantLive, an online diagnostic resource for health care providers, today launched the "Diagnostic Champions' Challenge" (http://goforthegold.consultantlive.com) – an online game designed to test the medical diagnostic skills of  physicians and other healthcare professionals.

The five-week, interactive challenge will be available via the ConsultantLive website and mobile web. During each of the first four weeks, players will be given a set of multiple choice diagnostic dilemmas to solve – culminating with the top players from each week competing in the final round.  The top physician and non-physician winner will each receive a grand prize of one ounce of gold.

"The 'Diagnostic Champions' Challenge' adds a fun, competitive layer to UBM Medica's relevant, clinical, and educational content," says Sally Shankland, CEO of UBM Medica US. "In addition to relieving daily stress, games have been shown to be effective tools to facilitate learning retention.  Our mission is to improve the quality of patient care and quality of life for healthcare professionals.   This game does just that by allowing players to have fun competing with their peers while testing their diagnostic acumen."

Features of the "Diagnostic Champions' Challenge" include:

• Two separate challenge tracks – players that are physicians in the United States play against other MDs; all other professionals play in a separate track.
• A new round and new set of questions each week – allowing those who may miss a round to stay in the running, and improving players' chances of making it into the final round during the five-week game play.
• A "save your progress" option –players in-between questions that need to save and come back to the game at a later time are able to do so.

Through a variety of clinical solutions and educational tools, ConsultantLive offers primary care practitioners practical solutions to every-day clinical dilemmas. In addition to updates on the latest research, evidence and guidelines, ConsultantLive also includes popular features such as DermClinic, PhotoClinic, and many more compelling resources.

For more information about the "Diagnostic Champions' Challenge": http://goforthegold.consultantlive.com

For more information about ConsultantLive: http://consultantlive.com

About UBM Medica

Addressing today's healthcare information needs, UBM Medica, a division of UBM plc (UBM.L), delivers strategic, integrated communications solutions and comprehensive reach – online, in print, live, and via custom programs. Improving the effectiveness of healthcare through information and education, UBM Medica provides unbiased clinical, practical, and business information for physicians, providers, payers, and patients around the world. Through journals, magazines, Websites, drug databases, data services, live events, and other valuable resources, UBM Medica also delivers comprehensive communication solutions for the pharmaceutical and related industries. US Websites include PsychiatricTimes.com, CancerNetwork.com, DiagnosticImaging.com, ConsultantLive.com, OBGYN.net, PhysiciansPractice.com, and SearchMedica.com. Employing more than 1,400 people with offices in 29 countries, UBM Medica is headquartered in London. For more information, visit http://www.ubmmedica.com/.

Media contact:
Amy Erdman
Director of Marketing
203-523-7041
[email protected]

SOURCE UBM Medica