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Cook Flavoring Company Continues Double-digit Sales Growth with Redesigned eCommerce Website


News provided by

TechXpress

Oct 15, 2010, 03:00 ET

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PASO ROBLES, Calif., Oct. 15 /PRNewswire/ -- The Cook Flavoring Company (www.CooksVanilla.com) is proud to announce the launch of their recently redesigned website by San Luis Obispo based TechXpress, a leader in providing eCommerce solutions to small and mid-sized businesses.

Cook Flavoring Company is a long time client of TechXpress, having partnered back in 2007. From 2008 to 2009, CooksVanilla.com witnessed a 57% increase in overall sales. Total sales for 2009 show more than a 728% increase compared to when TechXpress took over the website in 2007.

Much of this success is attributed to TechXpress' proprietary eCommerce system-Dashboard-and collaboration with CooksVanilla.com for developing and maintaining new internet marketing opportunities like; email marketing, giveaways, search engine optimization, pay per click, and shopping comparison marketing.

With the launch of the new CooksVanilla.com website, customers will enjoy a freshly designed site with enhanced usability. "From easier navigation, to a streamlined checkout system, we expect the new CooksVanilla.com website to continue breaking sales records," said VP of Web Services Louis Camassa. "TechXpress is proud to be partnered with Cook Flavoring Company, and to update our portfolio of finest work with the newly launched CooksVanilla.com website."

"The TechXpress team did an excellent job in all phases of project delivery. All meetings were on time, the project deadline was ahead of schedule, and all communications were timely, clear, and concise. All members of the team were courteous, knowledgeable, and helpful. All questions and concerns have been met." said Denise Nielsen, Manager at Cook Flavoring Company, about the development process.

TechXpress' ongoing eCommerce services will involve the planning and execution of Internet marketing initiatives, website hosting, 24/7 website monitoring and maintenance, help desk support, and software training.

To celebrate the launch of their new website, CooksVanilla.com is offering a 10% off coupon for the month of October. Simply visit www.cooksvanilla.com and enter the coupon code Redesign10 on the checkout page.

About Cook Flavoring Company

Cook Flavoring Company is dedicated to the manufacture and distribution of the finest pure extracts and flavorings for the culinary industry. Cook offers superior quality vanilla and other natural flavorings from their plantations in Fiji, Tonga, Costa Rica, and Uganda, and manufacturing facilities in Paso Robles, CA. Benefiting from superior scientific knowledge and lifetimes of experience in vanilla production and manufacturing, Cook Flavoring Company is one of the world's foremost vanilla manufacturers.

About TechXpress

TechXpress specializes in helping organizations operate more efficiently and profitably by improving their use of technology. From computer & network management to cutting-edge Website and eCommerce solutions, we are committed to providing significant value to our clients, and living up to our slogan, "Your Technology Partner".

For more information, visit www.techxpress.net

Media contact:

 

Bryan Sarlitt

 

TechXpress, Inc.

 

805-541-4400 x201

 

[email protected]

 
 

SOURCE TechXpress

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