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Coolcore Announces Dr. Cool As the Official Chemical-Free Cooling Apparel Provider for the 2016 NYC Triathlon


News provided by

Coolcore

Jul 22, 2016, 08:35 ET

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PORTSMOUTH, N.H., July 22, 2016 /PRNewswire/ -- Coolcore, the global leader in chemical-free cooling fabrics, is proud to announce Dr. Cool as the official chemical-free cooling apparel provider of this year's NYC Triathlon being held on Saturday, July 24. Dr. Cool shirts were designed and produced for all athletes and volunteers participating in this weekend's race.

Coolcore's patented, chemical-free fabric technology utilizes a unique combination of fibers and cross-sections for three specific functions:  wicking, moisture transportation and controlling the rate at which the moisture evaporates from the garment for the cooling effect. These components help reduce the fabric's surface temperature hence lowering the skin's temperature which is key.

"The warmth of the summer definitely depletes energy needed to maximize performance in a race such as the NYC Triathlon. We felt the benefits of our products were perfectly suited to help these athletes achieve their personal athletic goals not only at this weekend's race but also on a day-to-day basis in training and in support of their active lives. These amazing athletes are certainly very savvy about performance apparel and rely on the need for cooling features of our technology. For these reasons, Dr. Cool products 'powered by Coolcore' are the perfect solution," says Kevin McCarthy, CEO/President of Coolcore, LLC.

"We are thrilled to have Dr. Cool, the leader in chemical-free cooling fabrics, as the official provider of this year's race apparel. It's bound to be warm on the course, and whether you are participating, volunteering or spectating, everyone will need as much help as possible in dealing with the heat," says Alexa Strobridge, Regional Brand Manager, Life Time Fitness. 

Coolcore has various partnerships with iconic global brands to develop and commercialize their own finished goods that are "powered by" the patented Coolcore technology. The Dr. Cool brand also utilizes the Coolcore technology in producing finished consumer goods including accessories, towels, apparel and ice compression wraps sold to consumers worldwide.

About Coolcore LLC
Coolcore, the global leader in thermoregulation fabrics, has partnerships to develop fabrics for consumer brands throughout the world. The patented, chemical-free Coolcore fabrics deliver three distinct functions — wicking, moisture circulation and regulated evaporation — going far beyond traditional moisture-management textiles by managing thermoregulation and reducing surface fabric temperature up to 30 percent lower than skin temp when moisture is present.  Coolcore fabric formulations have earned the prestigious "Innovative Technology" recognition from the Hohenstein Institute, a first for a U.S. company, and the only company globally to be awarded this recognition for "Cooling Power." Coolcore recently won the award for "Best Innovation – Sports and Outdoor Apparel" for its patented line of cooling fabrics from the ITMA Future Materials Awards.

Media Contact
David Ludd
Email 
603-319-1356

SOURCE Coolcore

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