Crank Software Named Freescale Proven Partner for Making Graphical UI Development Easy with Storyboard Suite

OTTAWA, Ontario, Dec. 18, 2013 /PRNewswire/ -- Crank Software, an innovator in embedded user interface (UI) solutions, announced today that it has been named a Proven Partner in the Freescale® Semiconductor Connect partner program. Crank Software develops Storyboard Suite, a turnkey UI development software that makes it easy for i.MX users to build graphical UIs and ultimately get their products to market faster.

"Creating an embedded device with a successful, graphical UI is a priority for many of our i.MX customers," said Michael Norman, Software and Tools Technical Marketing Manager, Microcontroller business at Freescale. "We chose to partner with Crank Software because we are confident that with Storyboard Suite, our customers can get the best UIs possible for their devices, taking advantage of a collaborative process and short development time."

Millions of i.MX applications processors power consumer, industrial, automotive, medical, and embedded devices. With on-chip media accelerators, multiple connectivity interfaces and package options, the i.MX family suits a broad spectrum of multimedia-oriented applications. By using the i.MX platform hardware with Storyboard Suite from Crank Software, teams can harness the power of the i.MX processor for powerful embedded devices, and use Crank Storyboard Suite to design user interfaces for those devices. Storyboard Suite provides the ability for engineers and designers to work together in a virtual development environment to deploy a prototype UI on any device and see exactly how the designs and code work together on an interface.

With a shorter development time and a more collaborative process, Storyboard Suite users get their i.MX-based device to market first with a remarkable UI that draws customers back to their brand, time and again.

For Freescale customers, Crank offers an i.MX-specific version of Storyboard Suite, optimized so that users get the most out of their i.MX processor. 

For more information, readers can visit cranksoftware.com.

About Crank Software
Crank Software is an innovator in embedded user interface (UI) solutions, reducing the time, costs, and headaches that notoriously come hand-in-hand with UI development by letting designers and engineers work side-by-side. Crank products manage the UI lifecycle from design to deployment. Teams can use the software to develop, prototype, and refine the UI until it's perfect – both in function and in design – and then deploy the UI for the final product. With a shorter development time and a more collaborative process, products get to market first with a higher ROI and a remarkable UI that builds brand loyalty.

Customer/Media Contact: Jason Clarke, [email protected], 613-595-1999

SOURCE Crank Software