Creator Television® Expands Tentpole Creators Roster

Adds Lenarr Young, Daphnique Springs and Julie Nolke

Joining Jenny Lorenzo and Uncle Roger

Latest Deals Highlight Strong Momentum for the Recently Launched Streaming Network and Content Studio

TORONTO, Sept. 4, 2025 /PRNewswire/ -- Sabio Holdings (TSXV: SBIO) (OTCQB: SABOF) (the "Company" or "Sabio"), a Los Angeles-based ad-tech company specializing in helping top global brands reach, engage, and validate (R.E.V.) streaming TV audiences, today announced the new signings of popular content creators, Lenarr Young, Daphnique Springs and Julie Nolke to its Creator Television^® (Creator TV) tentpole creators roster. Young, Springs and Nolke join Jenny Lorenzo and Uncle Roger to the stable of content creator talent.

Creator TV is the first creator-led streaming network and content studio dedicated to bringing the authenticity and energy of social media storytelling to TV.

Since its debut in January 2025, the streaming network has seen impressive growth in its first six months, both in viewership and platform distribution. The company reported a 95% increase in Total Minutes Viewed and a 111% increase in Total Sessions from Q1 2025 to Q2 2025. Initially available on Plex, the network has since secured additional distribution deals with Sling Freestream, Anoki LiveTVx, Xumo Play, and Amazon Fire TV Channels.

In addition, Creator TV has received industry recognition including being named "Most Innovative Newcomer" by the ITVT Awards (June 2025) and a StreamTV Award finalist for "FAST Channel of the Year" (June 2025).

Distributed globally, Creator TV currently reaches more than 65 million viewers worldwide. The streaming network continues to gain significant momentum; viewership grew over 300% across platforms. demonstrating strong growth and increasing profitability as it expands its footprint across the United States and international markets.

Among Creator TV's original formats and storytelling titles to be added to the programming schedule are "Making It Weird" with Lenarr Young, "Daphnique Springs Single Female," and "Julie's Fine, Everything's Fine" with Julie Nolke.

"In the first six months of launching Creator TV, we have exceeded our expectations for growth," said Joe Ochoa, Co-Founder and General Manager at Creator TV. "Adding these incredibly talented content creators to our tentpole creators, positions us to bring the world's best social stars to living rooms across the country and beyond."

Visit sabioctv.com to learn more.

About Sabio
‍Sabio Holdings (TSXV: SBIO, OTCQB: SABOF) is a technology and services leader in the fast-growing ad-supported streaming space. Its cloud-based, end-to-end technology stack works with top blue-chip, global brands and the agencies that represent them to reach, engage, and validate (R.E.V.) streaming audiences.

Sabio consists of a proprietary ad-serving technology platform that partners with the top ad-supported streaming platforms and apps in the world and App Science™, a non-cookie-based software as a service (SAAS) analytics and insights platform with AI natural language capabilities, and Creator Television^® (Creator TV), the first creator-led streaming network and content studio dedicated to bringing the authenticity and energy of social media storytelling to TV.

For more information, visit: sabioctv.com

Forward-Looking Statements
This press release may contain certain forward-looking information and statements ("forward-looking information") within the meaning of applicable Canadian securities legislation, which is often, but not always, identified by the use of words such as "believes," "anticipates," "plans," "intends," "will," "should," "expects," "continue," "estimate," "forecasts," or the negative thereof and other similar expressions. All statements herein other than statements of historical fact constitute forward-looking information, including but not limited to statements in respect of Creator TV's leadership position in content streaming. Readers are cautioned to not place undue reliance on forward-looking information. Actual results and developments may differ materially from those contemplated by these statements. The Company undertakes no obligation to comment on analyses, expectations, or statements made by third parties in respect of the Company, its securities, or financial or operating results (as applicable). Although the Company believes that the expectations reflected in forward-looking information in this press release are reasonable, such forward-looking information has been based on expectations, factors, and assumptions concerning future events that may prove to be inaccurate and are subject to numerous risks and uncertainties, certain of which are beyond the Company's control, including the other risk factors disclosed in the Company's annual information form and management's discussion and analysis (MD&A), which are publicly available on SEDAR Plus at www.sedarplus.ca. The Company has assumed that the material factors referred to herein will not cause such forward-looking statements and information to differ materially from actual results or events. However, there can be no assurance that such assumptions will reflect the actual outcome of such items or factors. The forward-looking information contained in this press release is expressly qualified by this cautionary statement and is made as of the date hereof. The Company disclaims any intention and has no obligation or responsibility, except as required by law, to update or revise any forward-looking information, whether as a result of new information, future events, or otherwise.

This news release shall not constitute an offer to sell or the solicitation of an offer to buy any securities in any jurisdiction.

Neither the TSX Venture Exchange nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

For further information: Sajid Premji, Chief Financial Officer, [email protected], Phone: 1.844.974.2662; Sam Wang, Investor Relations, [email protected]

SOURCE Sabio Inc.