Cricket Wireless and ZTE USA Debut the Massive ZTE Grand X Max+ at CES 2015

LAS VEGAS, Jan. 5, 2015 /PRNewswire/ -- Kicking-off 2015 at the Consumer Electronics Show, Cricket Wireless and ZTE USA will debut the next-generation ZTE Grand X Max+, a 4G LTE (CAT4) Android smartphone available at Cricket for $199.99. The hottest no annual contract smartphone just got hotter, by doubling-down on the camera resolution, memory, battery life and processing power. Beginning January 9, the ZTE Grand X Max+ will be available exclusively at Cricket Wireless in stores and online, it's never been a better time to switch to Cricket Wireless.

"We're starting off the year with a massive 6" HD smartphone that delivers value without compromise to our customers," said Jennifer Van Buskirk, president of Cricket Wireless. "In addition to no-annual contract plans starting at $35 per month after $5 credit for using Auto Pay* including taxes and fees, Cricket Wireless will continue to roll out a growing number of 4G LTE smartphones in 2015 because we know that's what our customers want."

"The ZTE Grand X Max+ is the latest example of how we listen to our consumers and apply our expertise to bring them premium experiences at affordable prices," said Lixin Cheng, chairman and CEO of ZTE USA. "This device is a great start to 2015 for both ZTE and Cricket, two of the leading brands in prepaid."  

According to a recent consumer insights ZTE-sponsored survey, 83 percent of respondents said they are interested in having a bigger phone but only 22 percent were willing to pay a higher price for it. The top reason for wanting a bigger screen size is better web browsing experiences, more immersive gaming and entertainment and getting more information at a glance.

Additionally, the ZTE Grand X Max+ is the third 4G LTE device from ZTE at Cricket and the next in a line of affordable phones that are packed with high-end components.  The Grand X Max+ comes out of the box with a powerful set of features such as 13 MP rear-facing camera with 4x zoom and LED flash, 5 MP wide-angle front-facing camera for video chats, selfies, Hangouts™ and HD video. The camera is designed with the average picture taker in mind and also has more advanced settings that enable professionals to customize their image before and after snapping the picture.  Cricket and ZTE's commitment to bringing such devices to market is evidenced by the powerful set of features available on the Grand X Max+. Further highlights are:

• Spacious 6" HD display and quad-core processing power
• Dolby Audio provides premium sound for music, movies and gaming
• 3200 mAh battery with Qualcomm® Quick Charge™ 1.0—charge faster to keep you on the go
• Up to 16 GB internal memory and external support via microSD (up to 32 GB; sold separately) and 2 GB RAM to easily handle memory intensive applications
• Preinstalled apps, such as Sharecare's AskMD which helps you take control of your health

Cricket offers to all customers apps that help them manage their monthly bill, enable users to quickly find and connect for free to 14 million curated Wi-Fi hotspots across the U.S. and now among others, provides quick access to the AskMD app from ShareCare, a comprehensive health and wellness engagement platform founded by Dr. Oz and Jeff Arnold which is on the ZTE Grand X Max+ and helps Cricket customers take the guesswork out of getting better and being well.

New and existing customers receive generous high-speed data access** allotments, making Cricket's wireless plans more affordable so customers can spend their hard-earned money on things that matter to them. Cricket's Basic ($40/ 1GB), Smart ($50/ 3GB) and Pro ($60/ 10 GB) Plans are $35, $45 and $55 after a $5 monthly Auto Pay credit. Additionally, Cricket continues to offer a $100 bill credit*** to customers who make the switch from T-Mobile, MetroPCS, Sprint, Boost Mobile, Virgin Mobile and Cincinnati Bell.

To check out the new Cricket or find a store near you, visit www.cricketwireless.com and connect with us on Facebook at facebook.com/cricketnation and Twitter at twitter.com/cricketnation. For news, information about events and other press materials about Cricket, visit the new Cricket Wireless Newsroom.

About the new Cricket Wireless 

Cricket is bringing consumers more value with a simple, friendly, and reliable nationwide wireless experience with no annual contract.  The power of Cricket is our nationwide 4G LTE network that covers more than 300 million people; easy and affordable unlimited plans that are all in with taxes and fees included – no surprises; annual loyalty rewards; and a great selection of phones customers love. Cricket, Something to Smile About.  Cricket is a subsidiary of AT&T Inc. Coverage not available everywhere. © 2014 Cricket Wireless LLC.  All rights reserved.  Cricket and the Cricket logo are trademarks under license to Cricket Wireless LLC. 

About ZTE USA

ZTE USA (www.zteusa.com) is a subsidiary of ZTE Corporation, a leading global provider of mobile handsets, telecommunications equipment and network solutions. Operating since 1998, ZTE USA is dedicated to making cost-efficient, quality communication technology accessible to all. The company provides a magnitude of devices to every major US-based carrier, generates over $17.4 billion dollars' worth of business for US-based companies and devotes more than 10 percent of its revenue to R&D. ZTE USA is headquartered in Richardson, Texas and operates 17 sales offices, customer service centers, R&D and distribution facilities across the US. ZTE is ranked as the country's fourth-largest supplier of mobile devices overall, and second-largest supplier of prepaid devices, by independent analysts. ZTE is the Official Smartphone of the New York Knicks, Golden State Warriors, and Houston Rockets.

Visit ZTE USA on YouTube https://www.youtube.com/user/ZTEUSAInc, LinkedIn https://www.linkedin.com/company/zteusa, Facebook https://www.facebook.com/ZTEUSA, and Twitter https://twitter.com/ZTE_USA.

*Auto Pay: Sign up for Auto Pay on a Basic, Smart or Pro plan and save $5 on your monthly bill. Appears as $5 account credit each month at the end of your billing cycle for as long as you stay on Auto Pay. Auto Pay savings cannot be combined with Group Save. Restrictions Apply. See Auto Pay terms and conditions at www.cricketwireless.com/autopayterms. 

**High-speed data: Limited time offer; subject to change. Basic, Smart and Pro plans include taxes, applicable fees and unlimited domestic talk, text and data usage with 1GB, 3GB or 10GB of high speed data access, depending on your plan. Use exceeding this high speed access allowance will result in reduced access speeds of a maximum 128 Kbps for the rest of your monthly plan cycle. 

*** $100 Switcher Credit: Offer ends 1/29/15. $100 account credit is available only to T-Mobile, MetroPCS, Sprint, Boost Mobile, Virgin Mobile and Cincinnati Bell customers who transfer their number to Cricket. Must purchase and activate a new line of service on a Basic, Smart or Pro rate plan. Limit one $100 account credit per qualifying line of service. Account credit applied approx 5 days before end of first month's service period. Account must be active on a qualifying rate plan to receive credit; suspended or canceled accounts are not eligible to receive credit. Lines added to Group Save (multi-line) accounts 5 or fewer days before the end of a bill cycle will receive account credit during the following month of service. Credits have no cash value, are not redeemable for cash or any cash equivalent and are not transferable or refundable. Account credits are forfeited if your account is canceled. May not be combined with other offers.

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/Cricket-Wireless-ZTE-010515-1.mp4

Logo - http://photos.prnewswire.com/prnh/20140604/94414

Photo - http://photos.prnewswire.com/prnh/20150105/167144

SOURCE Cricket Wireless

Related Links

http://www.cricketwireless.com