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      CRITEO REPORTS STRONG SECOND QUARTER 2025 RESULTS


      News provided by

      Criteo Corp

      Jul 30, 2025, 07:00 ET

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      Raises Full Year 2025 Outlook
      Deployed $104 Million to Repurchase Shares in the First Half of 2025

      NEW YORK, July 30, 2025 /PRNewswire/ -- Criteo S.A. (NASDAQ: CRTO) ("Criteo" or the "Company"), the global platform connecting the commerce ecosystem, today announced financial results for the second quarter ended June 30, 2025.

      Second Quarter 2025 Financial Highlights:

      The following table summarizes our consolidated financial results for the three months and six months ended June 30, 2025:


      Three Months Ended

      Six Months Ended


      June 30,

      June 30,


      2025


      2024


      YoY
      Change

      2025


      2024


      YoY
      Change


      (in millions, except EPS data)

      GAAP Results











      Revenue

      $483


      $471


      2 %

      $934


      $921


      1 %

      Gross Profit

      $259


      $233


      11 %

      $495


      $450


      10 %

      Net Income

      $23


      $28


      (18) %

      $63


      $37


      72 %

      Gross Profit margin

      54 %


      49 %


      5ppt

      53 %


      49 %


      4 ppt

      Diluted EPS

      $0.39


      $0.46


      (15) %

      $1.05


      $0.58


      81 %

      Cash from operating activities

      $(1)


      $17


      (108) %

      $61


      $31


      95 %

      Cash and cash equivalents

      $206


      $217


      (5) %

      $206


      $217


      (5) %












      Non-GAAP Results1











      Contribution ex-TAC

      $292


      $267


      9 %

      $556


      $521


      7 %

      Adjusted EBITDA

      $89


      $93


      (4) %

      $182


      $164


      11 %

      Adjusted diluted EPS

      $0.92


      $1.08


      (15) %

      $2.02


      $1.88


      7 %

      Free Cash Flow (FCF)

      $(36)


      $(4)


      (823) %

      $9


      $(3)


      386 %

      FCF / Adjusted EBITDA

      (41) %


      (4) %


      (37)ppt

      5 %


      (2) %


      7 ppt

      "Our second quarter results highlight disciplined execution and a solid foundation for the future," said Michael Komasinski, Chief Executive Officer of Criteo. "We are building a unified, outcome-based advertising platform for the next decade of commerce, anchored on AI innovation, to deliver long-term value for clients, partners, and shareholders."

      Operating Highlights

      • Criteo's media spend2 was $4.3 billion in the last 12 months and $1.0 billion in Q2 2025, flat year-over-year at constant currency3.
      • Retail Media Contribution ex-TAC grew 11% year-over-year at constant currency3 and same-retailer Contribution ex-TAC4 retention for Retail Media was 112%.
      • We expanded our platform adoption to 4,000 brands and added new retailers, including Thermo Fisher, BJ's Wholesale Club, and grocers Weis Markets, Winn-Dixie, and Harveys Supermarkets via our digital commerce partner Mercatus in the U.S.
      • We launched our Auction-Based Display technology, bringing programmatic flexibility into Retail Media environments.
      • We launched a global integration with Mirakl Ads to unlock mid-to-long-tail activation and accelerate marketplace revenue growth.
      • Performance Media Contribution ex-TAC was up 6% year-over-year at constant currency3.
      • We signed a global Commerce Media partnership with dentsu, a leading global marketing and advertising agency network, marking the first time a holding company will leverage our complete Commerce Media Platform stack.
      • We renewed and expanded our multi-year global partnership with another major holding company, now including all of our platform's powerful commerce solutions.
      • We deployed $104 million of capital for share repurchases in the first half of 2025.
      • Todd Parsons has been promoted to Chief Product Officer and President, Performance Media, and Sherry Smith to President, Retail Media.
      • Stefanie Jay was appointed to the Company's Board of Directors at the 2025 Annual General Meeting of Shareholders.

      ___________________________________________________

      1 Contribution ex-TAC, Adjusted EBITDA, Adjusted EBITDA margin, Adjusted diluted EPS and Free Cash Flow are not measures calculated in accordance with U.S. GAAP.

      2 Media spend is defined as the media spend activated on behalf of our Retail Media clients and our Performance Media clients.

      3 Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the U.S. dollar.

      4 Same-retailer Contribution ex-TAC retention is the Contribution ex-TAC generated by clients that were live with us in a given quarter and are still live with us in the same quarter in the following year.

      Financial Summary

      Revenue for Q2 2025 was $483 million, gross profit was $259 million and Contribution ex-TAC was $292 million. Net income for Q2 2025 was $23 million. This represents $0.39 per share on a diluted basis. Adjusted EBITDA for Q2 2025 was $89 million, resulting in an adjusted diluted EPS of $0.92. As reported, revenue for Q2 increased 2%, gross profit increased 11% and Contribution ex-TAC increased 9%. At constant currency, revenue for Q2 2025 was flat and Contribution ex-TAC increased 7%. Cash flow from operating activities was $(1) million in Q2 2025 and Free Cash Flow was $(36) million in Q2 2025. As of June 30, 2025, we had $241 million in cash and marketable securities on our balance sheet.

      Sarah Glickman, Chief Financial Officer, said, "Our second quarter results reflect the strength of our diversified offering and global client base. We are raising our full-year 2025 guidance and remain confident in our business strategy, as demonstrated by the deployment of $104 million for share repurchases in the first half of 2025."

      Second Quarter 2025 Results

      Revenue, Gross Profit and Contribution ex-TAC

      Revenue increased 2% year-over-year in Q2 2025, or was flat at constant currency, to $483 million (Q2 2024: $471 million). Gross profit increased 11% year-over-year in Q2 2025 to $259 million (Q2 2024: $233 million). Gross profit as a percentage of revenue, or gross profit margin, was 54% (Q2 2024: 49%). Contribution ex-TAC in the second quarter increased 9% year-over-year, or increased 7% at constant currency, to $292 million (Q2 2024: $267 million).

      • Retail Media revenue increased 11%, or 11% at constant currency, reflecting continued strength in Retail Media onsite. Retail Media Contribution ex-TAC increased 11%, or 11% at constant currency, driven by continued strength in Retail Media onsite, new client integrations and growing network effects of the platform.
      • Performance Media revenue increased 1%, or decreased (1)% at constant currency, and Performance Media Contribution ex-TAC increased 9%, or 6% at constant currency, driven by the traction of our suite of commerce solutions helping advertisers drive measurable performance across the entire buyer journey, partially offset by lower AdTech services.

      Net Income and Adjusted Net Income

      Net income was $23 million in Q2 2025 (Q2 2024: net income: $28 million). Net income allocated to shareholders of Criteo was $21 million, or $0.39 per share on a diluted basis (Q2 2024: net income allocated to shareholders of $27 million, or $0.46 per share on a diluted basis).

      Adjusted net income, a non-GAAP financial measure, was $51 million, or $0.92 per share on a diluted basis (Q2 2024: $64 million, or $1.08 per share on a diluted basis).

      Adjusted EBITDA and Operating Expenses

      Adjusted EBITDA was $89 million, representing a decrease of (4)% year-over-year (Q2 2024: $93 million). This was driven by planned growth investments, including investments in our people and marketing events, partially offset by higher Contribution ex-TAC over the period. Adjusted EBITDA as a percentage of Contribution ex-TAC, or Adjusted EBITDA margin, was 31% (Q2 2024: 35%).

      Operating expenses increased 16% year-over-year to $228 million (Q2 2024: $196 million), mostly driven by planned growth investments and the accelerated amortization of intangible assets. Non-GAAP operating expenses increased 18% year-over-year to $175 million (Q2 2024: $149 million).

      Cash Flow, Cash and Financial Liquidity Position

      Cash flow from operating activities was $(1) million in Q2 2025 (Q2 2024: $17 million).

      Free Cash Flow, defined as cash flow from operating activities less acquisition and disposals of intangible assets, property and equipment was $(36) million in Q2 2025: (Q2 2024: $(4) million). On a trailing 12-month basis, Free Cash Flow was $194 million.

      Cash and cash equivalents, and marketable securities, were $241 million, a $(91) million decrease compared to December 31, 2024, after spending $(104) million on share repurchases in the six months ended June 30, 2025.

      As of June 30, 2025, the Company had total financial liquidity of approximately $746 million, including its cash position, marketable securities, revolving credit facility and treasury shares reserved for M&A.

      2025 Business Outlook

      The following forward-looking statements reflect Criteo's expectations as of July 30, 2025.

      Fiscal year 2025 guidance:

      • We now expect Contribution ex-TAC to grow +3% to +4% at constant currency, compared to our previous guidance of low-single-digit growth at constant currency.
      • Adjusted EBITDA margin of approximately 33% to 34% of Contribution ex-TAC.

      Third quarter 2025 guidance:

      • Contribution ex-TAC between $277 million and $283 million, or +5% to +7% year-over-year at constant-currency.
      • Adjusted EBITDA between $81 million and $87 million.

      The above guidance for the third quarter and fiscal year ending December 31, 2025 assumes the following exchange rates for the main currencies impacting our business: a U.S. dollar-euro rate of 0.909, a U.S. dollar-Japanese Yen rate of 150, a U.S. dollar-British Pound rate of 0.776, a U.S. dollar-Korean Won rate of 1,411 and a U.S. dollar-Brazilian Real rate of 5.81.

      The above guidance assumes that no additional acquisitions are completed during the third quarter of 2025.

      Reconciliations of Contribution ex-TAC, Adjusted EBITDA and Adjusted EBITDA margin guidance to the closest corresponding U.S. GAAP measures are not available without unreasonable efforts on a forward-looking basis due to the high variability, complexity and low visibility with respect to the charges excluded from these non-GAAP measures; in particular, the measures and effects of equity awards compensation expense specific to equity compensation awards that are directly impacted by unpredictable fluctuations in our share price. The variability of the above charges could potentially have a significant impact on our future U.S. GAAP financial results.

      Non-GAAP Financial Measures

      This press release and its attachments include the following financial measures defined as non-GAAP financial measures by the U.S. Securities and Exchange Commission ("SEC"): Contribution ex-TAC, Adjusted EBITDA, Adjusted EBITDA margin, Adjusted Net Income, Adjusted diluted EPS, Free Cash Flow and Non-GAAP Operating Expenses. These measures are not calculated in accordance with U.S. GAAP.

      Contribution ex-TAC is a profitability measure akin to gross profit. It is calculated by deducting traffic acquisition costs from revenue and reconciled to gross profit through the exclusion of other costs of revenue. Contribution ex-TAC is not a measure calculated in accordance with U.S. GAAP. We have included Contribution ex-TAC because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions. In particular, we believe that this measure can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Contribution ex-TAC provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors.

      Adjusted EBITDA is our consolidated earnings before financial income (expense), income taxes, depreciation and amortization, adjusted to eliminate the impact of equity related compensation, which includes employee equity awards compensation and director fees for share purchases, pension service costs, certain acquisition costs, certain restructuring, integration and transformation costs, and other nonrecurring or noncash items impacting net income that we do not consider indicative of our ongoing business performance. Adjusted EBITDA and Adjusted EBITDA margin are key measures used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop short- and long-term operational plans. In particular, we believe that Adjusted EBITDA and Adjusted EBITDA margin can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Adjusted EBITDA and Adjusted EBITDA margin provide useful information to investors and the market generally in understanding and evaluating our results of operations in the same manner as our management and board of directors.

      Adjusted Net Income is our net income adjusted to eliminate the impact of equity related compensation, which includes employee equity awards compensation and director fees for share purchases, amortization of acquisition-related assets, certain restructuring, integration and transformation costs, certain acquisition costs, other nonrecurring or noncash items impacting net income that we do not consider indicative of our ongoing business performance, and the tax impact of these adjustments. Adjusted Net Income and Adjusted diluted EPS are key measures used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, we believe that Adjusted Net Income and Adjusted diluted EPS can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Adjusted Net Income and Adjusted diluted EPS provide useful information to investors and the market generally in understanding and evaluating our results of operations in the same manner as our management and board of directors.

      Free Cash Flow is defined as cash flow from operating activities less acquisition of intangible assets, property, plant and equipment and change in accounts payable related to intangible assets, property and equipment. Free Cash Flow Conversion is defined as free cash flow divided by Adjusted EBITDA. Free Cash Flow and Free Cash Flow Conversion are key measures used by our management and board of directors to evaluate the Company's ability to generate cash. Accordingly, we believe that Free Cash Flow and Free Cash Flow Conversion permit a more complete and comprehensive analysis of our available cash flows.

      Non-GAAP Operating Expenses are our consolidated operating expenses adjusted to eliminate equity related compensation, which includes employee equity awards compensation and director fees for share purchases, amortization of acquisition-related assets, certain restructuring, integration and transformation costs, certain acquisition costs, other nonrecurring or noncash items. The Company uses Non-GAAP Operating Expenses to understand and compare operating results across accounting periods, for internal budgeting and forecasting purposes, for short-term and long-term operational plans, and to assess and measure our financial performance and the ability of our operations to generate cash. We believe Non-GAAP Operating Expenses reflects our ongoing operating expenses in a manner that allows for meaningful period-to-period comparisons and analysis of trends in our business. As a result, we believe that Non-GAAP Operating Expenses provides useful information to investors in understanding and evaluating our core operating performance and trends in the same manner as our management and in comparing financial results across periods. In addition, Non-GAAP Operating Expenses is a key component in calculating Adjusted EBITDA, which is one of the key measures the Company uses to provide its quarterly and annual business outlook to the investment community.

      Please refer to the supplemental financial tables provided in the appendix of this press release for a reconciliation of Contribution ex-TAC to gross profit, Adjusted EBITDA to net income, Adjusted Net Income to net income, Free Cash Flow to cash flow from operating activities, and Non-GAAP Operating Expenses to operating expenses, in each case, the most comparable U.S. GAAP measure. Our use of non-GAAP financial measures has limitations as an analytical tool, and you should not consider such non-GAAP measures in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: 1) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; and 2) other companies may report Contribution ex-TAC, Adjusted EBITDA, Adjusted Net Income, Free Cash Flow, Non-GAAP Operating Expenses or similarly titled measures but calculate them differently or over different regions, which reduces their usefulness as comparative measures. Because of these and other limitations, you should consider these measures alongside our U.S. GAAP financial results, including revenue and net income.

      Forward-Looking Statements Disclosure

      This press release contains forward-looking statements, including projected financial results for the quarter ending September 30, 2025 and the year ending December 31, 2025, our expectations regarding our market opportunity and future growth prospects and other statements that are not historical facts and involve risks and uncertainties that could cause actual results to differ materially. Factors that might cause or contribute to such differences include, but are not limited to: failure related to our technology and our ability to innovate and respond to changes in technology, uncertainty regarding our ability to access a consistent supply of internet display advertising inventory and expand access to such inventory, investments in new business opportunities and the timing of these investments, whether the projected benefits of acquisitions or strategic transactions materialize as expected, uncertainty regarding international operations and expansion, including related to changes in a specific country's or region's political or economic conditions (such as changes in or new tariffs), the impact of competition or client in-housing, uncertainty regarding legislative, regulatory or self-regulatory developments regarding data privacy matters and the impact of efforts by other participants in our industry to comply therewith, the impact of consumer resistance to the collection and sharing of data, our ability to access data through third parties, failure to enhance our brand cost-effectively, recent growth rates not being indicative of future growth, client flexibility to increase or decrease spend, our ability to manage growth, potential fluctuations in operating results, our ability to grow our base of clients, and the financial impact of maximizing Contribution ex-TAC, as well as risks related to future opportunities and plans, including the uncertainty of expected future financial performance and results and those risks detailed from time-to-time under the caption "Risk Factors" and elsewhere in the Company's SEC filings and reports, including the Company's Annual Report on Form 10-K filed with the SEC on February 28, 2025, and in subsequent Quarterly Reports on Form 10-Q as well as future filings and reports by the Company. Importantly, at this time, macro-economic conditions including inflation and fluctuating interest rates in the U.S. have impacted and may continue to impact Criteo's business, financial condition, cash flow and results of operations.

      Except as required by law, the Company undertakes no duty or obligation to update any forward-looking statements contained in this release as a result of new information, future events, changes in expectations or otherwise.

      Conference Call Information

      Criteo's senior management team will discuss the Company's earnings on a call that will take place today, July 30, 2025, at 8:00 AM ET, 2:00 PM CET. The conference call will be webcast live on the Company's website at https://criteo.investorroom.com/ and will subsequently be available for replay.

      • United States:            +1 800 836 8184
      • International:              +1 646 357 8785
      • France                        080-094-5120

      Please ask to be joined into the "Criteo" call.

      About Criteo

      Criteo (NASDAQ: CRTO) is the global platform connecting the commerce ecosystem for brands, agencies, retailers, and media owners. Its AI-powered advertising platform has unique access to more than $1 trillion in annual commerce sales—powering connections with shoppers, inspiring discovery, and enabling highly personalized experiences. With thousands of clients and partnerships spanning global retail to digital commerce, Criteo delivers the technology, tools, and insights businesses need to drive performance and growth. For more information, please visit www.criteo.com. 

      Contacts

      Criteo Investor Relations
      Melanie Dambre, [email protected] 

      Criteo Public Relations
      Jessica Meyers, [email protected] 

      Financial information to follow

      CRITEO S.A.

      Consolidated Statement of Financial Position

      (U.S. dollars in thousands, unaudited)

       


      June 30, 2025


      December 31, 2024

      Assets




      Current assets:




      Cash and cash equivalents

      $                         205,703


      $                         290,693

      Trade receivables, net of allowances of $ 26.7 million and $ 28.6 million at
      June 30, 2025 and December 31, 2024, respectively

      667,763


      800,859

      Income taxes

      24,180


      1,550

      Other taxes

      58,849


      53,883

      Other current assets

      51,617


      50,887

      Marketable securities - current portion

      17,884


      26,242

      Total current assets

      1,025,996


      1,224,114

      Property and equipment, net

      126,359


      107,222

      Intangible assets, net

      160,098


      158,384

      Goodwill

      534,901


      515,188

      Right of Use Asset - operating lease

      113,846


      99,468

      Marketable securities - noncurrent portion

      17,580


      15,584

      Noncurrent financial assets

      5,378


      4,332

      Other noncurrent assets

      59,830


      61,151

      Deferred tax assets

      70,147


      81,006

          Total noncurrent assets

      1,088,139


      1,042,335

      Total assets

      $                     2,114,135


      $                     2,266,449





      Liabilities and shareholders' equity




      Current liabilities:




      Trade payables

      $                         628,833


      $                         802,524

      Contingencies - current portion

      4,174


      1,882

      Income taxes

      8,796


      34,863

      Financial liabilities - current portion

      13,096


      3,325

      Lease liability - operating - current portion

      29,051


      25,812

      Other taxes

      17,106


      19,148

      Employee - related payables

      89,779


      109,227

      Other current liabilities

      42,713


      49,819

      Total current liabilities

      833,548


      1,046,600

      Deferred tax liabilities

      4,550


      4,067

      Defined benefit plans

      5,471


      4,709

      Financial liabilities - noncurrent portion

      335


      297

      Lease liability - operating - noncurrent portion

      88,459


      77,584

      Contingencies - noncurrent portion

      31,688


      31,939

      Other noncurrent liabilities

      22,560


      20,156

          Total noncurrent liabilities

      153,063


      138,752

      Total liabilities

      986,611


      1,185,352





      Shareholders' equity:




      Common shares, €0.025 par value, 57,854,895 and 57,744,839 shares
      authorized, issued and outstanding at June 30, 2025  and December 31, 2024,
      respectively.

      1,933


      1,931

      Treasury stock, 5,527,535 and 3,467,417 shares at cost as of June 30, 2025
      and December 31, 2024, respectively.

      (190,834)


      (125,298)

      Additional paid-in capital

      715,243


      709,580

      Accumulated other comprehensive loss

      (64,451)


      (108,768)

      Retained earnings

      627,084


      571,744

      Equity attributable to the shareholders of Criteo S.A.

      1,088,975


      1,049,189

      Noncontrolling interests

      38,549


      31,908

      Total equity

      1,127,524


      1,081,097

      Total equity and liabilities

      $                     2,114,135


      $                     2,266,449

      CRITEO S.A.
      Consolidated Statement of Operations
      (U.S. dollars in thousands, except share and per share data, unaudited)

       



      Three Months Ended


      Six Months Ended



      June 30,


      June 30,



      2025


      2024


      2025


      2024










      Revenue


      $    482,671


      $    471,307


      $       934,105


      $       921,362










      Cost of revenue









      Traffic acquisition cost


      190,602


      204,214


      377,664


      400,381

      Other cost of revenue


      33,551


      34,248


      60,947


      70,913










      Gross profit


      258,518


      232,845


      495,494


      450,068










      Operating expenses:









      Research and development expenses


      79,610


      59,639


      140,359


      126,497

      Sales and operations expenses


      108,215


      95,069


      197,104


      187,911

      General and administrative expenses


      40,238


      41,199


      79,409


      88,368

      Total operating expenses


      228,063


      195,907


      416,872


      402,776

      Income from operations


      30,455


      36,938


      78,622


      47,292

      Financial and other income (expense)


      (1,801)


      (284)


      501


      897

      Income before taxes


      28,654


      36,654


      79,123


      48,189

      Provision for income taxes


      5,734


      8,595


      16,192


      11,564

      Net income


      $       22,920


      $       28,059


      $         62,931


      $          36,625










      Net income available to shareholders of Criteo S.A.


      $       21,250


      $       26,987


      $         59,178


      $          34,231

      Net income available to noncontrolling interests


      $         1,670


      $         1,072


      $            3,753


      $            2,394










      Weighted average shares outstanding used in computing per share amounts:









      Basic


      52,986,068


      54,684,560


      53,480,338


      54,915,140

      Diluted


      55,133,569


      58,974,186


      56,162,459


      59,151,582










      Net income allocated to shareholders per share:









      Basic


      $           0.40


      $           0.49


      $              1.11


      $              0.62

      Diluted


      $           0.39


      $           0.46


      $              1.05


      $              0.58

      CRITEO S.A.

      Consolidated Statement of Cash Flows

      (U.S. dollars in thousands, unaudited)

       



      Three Months Ended


      Six Months Ended



      June 30,


      June 30,



      2025


      2024


      2025


      2024

      Cash flows from operating activities









      Net income


      $    22,920


      $    28,059


      $     62,931


      $    36,625

      Noncash and nonoperating items


      28,238


      22,413


      70,868


      82,574

                - Amortization and provisions


      36,902


      21,089


      60,485


      46,324

                - Equity awards compensation expense


      20,059


      20,686


      37,194


      47,978

                - Net (gain) or loss on disposal of noncurrent assets


      41


      574


      41


      574

                - Change in uncertain tax positions


      (289)


      875


      (289)


      1,757

                - Net change in fair value of earn-out


      —


      (50)


      —


      3,187

                - Change in deferred taxes


      5,547


      4,915


      12,435


      8,089

                - Change in income taxes


      (39,907)


      (26,165)


      (44,195)


      (28,420)

                - Other


      5,885


      489


      5,197


      3,085

      Changes in assets and liabilities:


      (52,555)


      (33,285)


      (72,855)


      (87,995)

                 - Trade receivables


      (2,564)


      (21,536)


      161,379


      136,520

                 - Trade payables


      (28,910)


      8,711


      (203,241)


      (193,210)

                 - Other current assets


      20,908


      10,333


      12,448


      3,743

                 - Other current liabilities


      (42,783)


      (28,703)


      (42,928)


      (32,236)

                 - Change in operating lease liabilities and right of use assets


      794


      (2,090)


      (513)


      (2,812)

      Net cash provided by operating activities


      (1,397)


      17,187


      60,944


      31,204

      Cash flows from investing activities









      Acquisition of intangible assets, property and equipment


      (35,292)


      (21,229)


      (52,342)


      (35,073)

      Disposal of intangibles assets, property and equipment


      410


      110


      369


      730

      Payment for business, net of cash acquired


      —


      —


      —


      (527)

      Purchases of marketable securities


      (5,949)


      (153)


      (17,398)


      (824)

      Maturities and sales of marketable securities


      16,644


      14


      27,646


      537

      Net cash used in investing activities


      (24,187)


      (21,258)


      (41,725)


      (35,157)

      Cash flows from financing activities









      Proceeds from exercise of stock options


      52


      812


      1,897


      1,207

      Repurchase of treasury stocks


      (48,328)


      (40,352)


      (104,496)


      (102,495)

      Change in other financing activities


      (73)


      (378)


      (544)


      (810)

      Net cash used in financing activities


      (48,349)


      (39,918)


      (103,143)


      (102,098)

      Effect of exchange rates changes on cash and cash equivalents


      (6,214)


      (6,175)


      (995)


      (13,507)

      Net decrease in cash and cash equivalents and restricted cash


      (80,147)


      (50,164)


      (84,919)


      (119,558)

      Net cash and cash equivalents and restricted cash at the beginning of the period


      286,171


      341,862


      290,943


      411,257

      Net cash and cash equivalents and restricted cash at the end of the period


      $ 206,024


      $ 291,698


      $   206,024


      $  291,698










      SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION









      Cash paid for taxes, net of refunds


      $  (40,383)


      $  (23,403)


      $    (48,241)


      $   (24,571)

      Cash paid for interest


      $       (344)


      $       (326)


      $         (588)


      $        (653)

      Noncash investing and financing activities









      Intangible assets, property and equipment acquired through payables


      $      4,633


      $      5,146


      $        4,633


      $       5,146

      CRITEO S.A.

      Reconciliation of Cash from Operating Activities to Free Cash Flow

      (U.S. dollars in thousands, unaudited)

       



      Three Months Ended


      Six Months Ended



      June 30,


      June 30,



      2025


      2024


      2025


      2024










      CASH FROM OPERATING ACTIVITIES


      $     (1,397)


      $     17,187


      $     60,944


      $     31,204

      Acquisition of intangible assets, property and equipment


      (35,292)


      (21,229)


      (52,342)


      (35,073)

      Disposal of intangible assets, property and equipment


      410


      110


      369


      730

      FREE CASH FLOW (1)


      $   (36,279)


      $     (3,932)


      $       8,971


      $     (3,139)


      (1) Free Cash Flow is defined as cash flow from operating activities less acquisition and disposition of intangible assets, property and equipment.

      CRITEO S.A.

      Reconciliation of Contribution ex-TAC to Gross Profit

      (U.S. dollars in thousands, unaudited)

       


      Three Months Ended


      Six Months Ended

      June 30,


      June 30,

      2025


      2024


      2025

      2024








      Gross Profit

      258,518


      232,845


      495,494

      450,068








      Other Cost of Revenue

      33,551


      34,248


      60,947

      70,913








      Contribution ex-TAC (1)

      $     292,069


      $     267,093


      $   556,441

      $     520,981


      (1) Refer to the "Non-GAAP Financial Measures" section for the definition of this Non-GAAP metric.

      CRITEO S.A.

      Segment Information

      (U.S. dollars in thousands, unaudited)

       




      Three Months Ended


      Six Months Ended




      June 30,


      June 30,


      Segment


      2025


      2024


      YoY
      Change


      YoY
      Change
      at
      Constant
      Currency (2)


      2025


      2024


      YoY
      Change


      YoY
      Change
      at
      Constant
      Currency (2)

      Revenue


















      Retail Media


      $       60,913


      $       54,777


      11 %


      11 %


      $    120,411


      $    105,649


      14 %


      14 %


      Performance Media


      421,758


      416,530


      1 %


      (1) %


      813,694


      815,713


      — %


      — %


      Total


      482,671


      471,307


      2 %


      — %


      934,105


      921,362


      1 %


      1 %



















      Contribution ex-TAC


















      Retail Media


      60,009


      53,866


      11 %


      11 %


      118,799


      104,035


      14 %


      15 %


      Performance Media


      232,060


      213,227


      9 %


      6 %


      437,642


      416,946


      5 %


      5 %


      Total (1)


      $    292,069


      $    267,093


      9 %


      7 %


      $    556,441


      $    520,981


      7 %


      7 %


      (1) Refer to the Non-GAAP Financial Measures section of this filing for the definition of the Non-GAAP metric.

      (2) Constant currency measures exclude the impact of foreign currency fluctuations and are computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.

      CRITEO S.A.

      Reconciliation of Adjusted EBITDA to Net Income

      (U.S. dollars in thousands, unaudited)

       



      Three Months Ended


      Six Months Ended



      June 30,


      June 30,



      2025


      2024


      YoY

      Change


      2025


      2024


      YoY

      Change

      Net income


      $       22,920


      $     28,059


      (18) %


      $        62,931


      $       36,625


      72 %

      Adjustments:













      Financial income


      1,796


      284


      532 %


      (152)


      (897)


      83 %

      Provision for income taxes


      5,734


      8,595


      (33) %


      16,192


      11,564


      40 %

      Equity related compensation


      21,543


      21,877


      (2) %


      37,423


      49,168


      (24) %

      Pension service costs


      195


      172


      13 %


      378


      344


      10 %

      Depreciation and amortization expense(2)


      35,764


      25,077


      43 %


      61,457


      49,995


      23 %

      Restructuring, integration and transformation costs 


      556


      9,366


      (94) %


      2,427


      17,309


      (86) %

      Other noncash or nonrecurring events (2)


      872


      —


      NM


      872


      —


      NM

      Total net adjustments


      66,460


      65,371


      2 %


      118,597


      127,484


      (7) %

      Adjusted EBITDA (1)


      $     89,380


      $     93,430


      (4) %


      $      181,528


      $     164,109


      11 %


      (1) Refer to the "Non-GAAP Financial Measures" section for the definition of this Non-GAAP metric.

      (2) During the second quarter of 2025, the Company recorded accelerated amortization of $7.9 million, included in depreciation and amortization expense, and a nonrecurring impairment charge of approximately $0.9 million, recorded in other noncash or nonrecurring events, related to internally developed intangible assets, triggered by Alphabet Inc.'s decision not to proceed with the deprecation of third-party cookies in its Chrome browser.

      CRITEO S.A.

      Reconciliation from Non-GAAP Operating Expenses to Operating Expenses under GAAP

      (U.S. dollars in thousands, unaudited)

       



      Three Months Ended


      Six Months Ended



      June 30,


      June 30,



      2025


      2024


      YoY
      Change


      2025


      2024


      YoY
      Change

      Research and Development expenses


      $        79,610


      $        59,639


      33 %


      $     140,359


      $     126,497


      11 %

      Equity related compensation


      5,398


      9,059


      (40) %


      9,732


      23,653


      (59) %

      Depreciation and Amortization expense (2)


      25,739


      12,275


      110 %


      42,412


      24,603


      72 %

      Pension service costs


      109


      90


      21 %


      210


      181


      16 %

      Restructuring, integration and transformation costs


      16


      2,237


      (99) %


      89


      2,708


      (97) %

      Other noncash or nonrecurring events


      872


      —


      NM


      872


      —


      NM

      Non-GAAP - Research and Development expenses


      47,476


      35,978


      32 %


      87,044


      75,352


      16 %

      Sales and Operations expenses


      108,215


      95,069


      14 %


      197,104


      187,911


      5 %

      Equity related compensation


      7,354


      5,334


      38 %


      12,775


      11,061


      15 %

      Depreciation and Amortization expense


      3,574


      3,137


      14 %


      6,913


      6,370


      9 %

      Pension service costs


      24


      26


      (8) %


      48


      52


      (8) %

      Restructuring, integration and transformation costs


      (12)


      4,144


      (100) %


      54


      4,639


      (99) %

      Non-GAAP - Sales and Operations expenses


      97,275


      82,428


      18 %


      177,314


      165,789


      7 %

      General and Administrative expenses


      40,238


      41,199


      (2) %


      79,409


      88,368


      (10) %

      Equity related compensation


      8,791


      7,483


      17 %


      14,916


      14,454


      3 %

      Depreciation and Amortization expense


      350


      435


      (20) %


      683


      888


      (23) %

      Pension service costs


      62


      56


      11 %


      120


      111


      8 %

      Restructuring, integration and transformation costs


      552


      2,984


      (82) %


      2,284


      9,962


      (77) %

      Non-GAAP - General and Administrative expenses


      30,483


      30,241


      1 %


      61,406


      62,953


      (2) %

      Total Operating expenses


      228,063


      195,907


      16 %


      416,872


      402,776


      3 %

      Equity related compensation


      21,543


      21,877


      (2) %


      37,423


      49,168


      (24) %

      Depreciation and Amortization expense


      29,663


      15,847


      87 %


      50,008


      31,861


      57 %

      Pension service costs


      195


      172


      13 %


      378


      344


      10 %

      Restructuring, integration and transformation costs


      556


      9,365


      (94) %


      2,427


      17,309


      (86) %

      Other noncash or nonrecurring events


      872


      —


      NM


      872


      —


      NM

      Total Non-GAAP Operating expenses (1)


      175,234


      $     148,646


      18 %


      325,764


      304,094


      7 %


      (1) Refer to the "Non-GAAP Financial Measures" section for the definition of this Non-GAAP metric.

      (2) During the second quarter of 2025, the Company recorded accelerated amortization of $7.9 million, included in depreciation and amortization expense, and a nonrecurring impairment charge of approximately $0.9 million, recorded in other noncash or nonrecurring events, related to internally developed intangible assets, triggered by Alphabet Inc.'s decision not to proceed with the deprecation of third-party cookies in its Chrome browser.

      CRITEO S.A.

      Reconciliation of Adjusted Net Income to Net Income (Loss)

      (U.S. dollars in thousands except share and per share data, unaudited)

       



      Three Months Ended


      Six Months Ended



      June 30,


      June 30,



      2025


      2024


      YoY
      Change


      2025


      2024


      YoY
      Change














      Net income


      $        22,920


      $        28,059


      (18) %


      $        62,931


      $        36,625


      72 %

      Adjustments:













      Equity related compensation


      21,543


      21,877


      (2) %


      37,423


      49,168


      (24) %

      Amortization of acquisition-related intangible assets


      9,637


      8,613


      12 %


      18,635


      17,292


      8 %

      Restructuring related and transformation costs


      556


      9,366


      (94) %


      2,427


      17,309


      (86) %

      Other noncash or nonrecurring events (2)


      872


      —


      NM


      872


      —


      NM

      Tax impact of the above adjustments (3)


      (4,739)


      (4,198)


      (13) %


      (8,669)


      (9,186)


      6 %

      Total net adjustments


      27,869


      35,658


      (22) %


      50,688


      74,583


      (32) %

      Adjusted net income (1)


      $        50,789


      $        63,717


      (20) %


      $     113,619


      $     111,208


      2 %














      Weighted average shares outstanding













       - Basic


      52,986,068


      54,684,560




      53,480,338


      54,915,140



       - Diluted


      55,133,569


      58,974,186




      56,162,459


      59,151,582
















      Adjusted net income per share













       - Basic


      $            0.96


      $            1.17


      (18) %


      $            2.12


      $            2.03


      4 %

       - Diluted


      $            0.92


      $            1.08


      (15) %


      $            2.02


      $            1.88


      7 %


      (1) Refer to the "Non-GAAP Financial Measures" section for the definition of this Non-GAAP metric.

      (2) During the second quarter of 2025, the Company recorded a nonrecurring impairment charge of approximately $0.9 million related to internally developed intangible assets,  triggered by Alphabet Inc.'s decision not to proceed with the deprecation of third-party cookies in its Chrome browser.

      (3) We consider the nature of the adjustment to determine its tax treatment in the various tax jurisdictions we operate in. The tax impact is calculated by applying the actual tax rate for the entity and period to which the adjustment relates.

      CRITEO S.A.

      Constant Currency Reconciliation(1)

      (U.S. dollars in thousands, unaudited)

       



      Three Months Ended


      Six Months Ended



      June 30,


      June 30,



      2025


      2024


      YoY

      Change


      2025


      2024


      YoY

      Change














      Gross Profit as reported


      $        258,518


      $        232,845


      11 %


      $        495,494


      $        450,068


      10 %














      Other cost of revenue as reported


      33,551


      34,248


      (2) %


      60,947


      70,913


      (14) %














      Contribution ex-TAC as reported(2)


      292,069


      267,093


      9 %


      556,441


      520,981


      7 %

      Conversion impact U.S. dollar/other currencies


      (6,137)


      —




      59





      Contribution ex-TAC at constant currency


      285,932


      267,093


      7 %


      556,500


      520,981


      7 %














      Traffic acquisition costs as reported


      190,602


      204,214


      (7) %


      377,664


      400,381


      (6) %

      Conversion impact U.S. dollar/other currencies


      (3,810)


      —




      577





      Traffic acquisition costs at constant currency


      186,792


      204,214


      (9) %


      378,241


      400,381


      (6) %














      Revenue as reported


      482,671


      471,307


      2 %


      934,105


      921,362


      1 %

      Conversion impact U.S. dollar/other currencies


      (9,947)


      —




      636





      Revenue at constant currency


      $        472,724


      $        471,307


      — %


      $        934,741


      $        921,362


      1 %


      (1) Constant currency measures exclude the impact of foreign currency fluctuations and are computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.

      (2) Refer to the "Non-GAAP Financial Measures" section for the definition of this Non-GAAP metric.

      CRITEO S.A.

      Information on Share Count

      (unaudited)

       



      Six Months Ended



      2025


      2024

      Shares outstanding as at January 1,


      54,277,422


      55,765,091

      Weighted average number of shares issued during the period


      (797,084)


      (849,951)

      Basic number of shares - Basic EPS basis


      53,480,338


      54,915,140

      Dilutive effect of share-based awards - Treasury method


      2,682,121


      4,236,442

      Diluted number of shares - Diluted EPS basis


      56,162,459


      59,151,582






      Shares issued as at June 30, before Treasury stocks


      57,854,895


      59,063,486

      Treasury stocks as of June 30,


      (5,527,535)


      (4,461,517)

      Shares outstanding as of June 30, after Treasury stocks


      52,327,360


      54,601,969

      Total dilutive effect of share-based awards


      6,484,393


      7,618,460

      Fully diluted shares as at June 30,


      58,811,753


      62,220,429

      CRITEO S.A.

      Supplemental Financial Information and Operating Metrics

      (U.S. dollars in thousands except where stated, unaudited)

       


      YoY

      Change

      QoQ

      Change

      Q2

      2025

      Q1

      2025

      Q4

      2024

      Q3

      2024

      Q2

      2024

      Q1

      2024

      Q4

      2023

      Q3

      2023

      Q2

      2023













      Clients

      (3) %

      — %

      17,142

      17,084

      17,269

      17,162

      17,744

      17,767

      18,197

      18,423

      18,646













      Revenue 

      2 %

      7 %

      482,671

      451,434

      553,035

      458,892

      471,307

      450,055

      566,302

      469,193

      468,934

      Americas

      (6) %

      4 %

      199,797

      192,908

      274,620

      206,816

      212,374

      198,365

      280,597

      219,667

      208,463

      EMEA

      10 %

      13 %

      185,955

      164,861

      183,372

      161,745

      168,496

      162,842

      189,291

      158,756

      163,969

      APAC

      7 %

      3 %

      96,919

      93,665

      95,043

      90,331

      90,437

      88,848

      96,414

      90,770

      96,502













      Revenue

      2 %

      7 %

      482,671

      451,434

      553,035

      458,892

      471,307

      450,055

      566,302

      469,193

      468,934

      Retail Media

      11 %

      2 %

      60,913

      59,498

      91,889

      60,765

      54,777

      50,872

      76,583

      49,813

      44,590

      Performance Media

      1 %

      8 %

      421,758

      391,936

      461,146

      398,127

      416,530

      399,183

      489,719

      419,380

      424,344













      TAC

      (7) %

      2 %

      190,602

      187,062

      218,636

      192,789

      204,214

      196,167

      249,926

      223,798

      228,717

      Retail Media

      (1) %

      28 %

      904

      708

      1,661

      1,182

      911

      703

      2,429

      1,377

      1,072

      Performance Media

      (7) %

      2 %

      189,698

      186,354

      216,975

      191,607

      203,303

      195,464

      247,497

      222,421

      227,645













      Contribution ex-TAC (1)

      9 %

      10 %

      292,069

      264,372

      334,399

      266,103

      267,093

      253,888

      316,376

      245,395

      240,217

      Retail Media

      11 %

      2 %

      60,009

      58,790

      90,228

      59,583

      53,866

      50,169

      74,154

      48,436

      43,518

      Performance Media

      9 %

      13 %

      232,060

      205,582

      244,171

      206,520

      213,227

      203,719

      242,222

      196,959

      196,699













      Cash flow from
      operating activities 

      (108) %

      (102) %

      (1,397)

      62,341

      169,454

      57,503

      17,187

      14,017

      161,340

      19,614

      1,328













      Capital expenditures

      65 %

      104 %

      34,882

      17,091

      23,394

      18,899

      21,119

      13,224

      19,724

      15,849

      45,519













      Net cash position

      (29) %

      (28) %

      206,024

      286,171

      290,943

      283,990

      291,698

      341,862

      411,257

      269,857

      298,183













      Headcount

      4 %

      2 %

      3,621

      3,533

      3,507

      3,504

      3,498

      3,559

      3,563

      3,487

      3,514













      Days Sales Outstanding
      (days - end of month)
      (2)

      (1) days

      3 days

      65

      68

      62

      65

      64

      66

      58

      61

      69


      (1)  Refer to the "Non-GAAP Financial Measures" section for the definition of this Non-GAAP metric.

      (2) From September 2023, we have amended the calculation of Days Sales Outstanding to consider the Iponweb acquisition. Days Sales Outstanding excluding Iponweb would have been 71 days for the same period.

      SOURCE Criteo Corp

      Modal title

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