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Crowdfunding for China's Magic "climate Control Cup" Receives Enthusiastic Response on JD.com


News provided by

Chengdu 51 Group

Sep 20, 2016, 02:04 ET

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CHENGDU, China, Sept. 20, 2016 /PRNewswire/ -- Recently, a never before seen "climate control cup", a receptacle with the ability to accurately control the temperature of its outer surface and of its contents, developed and manufactured by Cool Ctrl and distributed by Chengdu 51 Technology, has received an enthusiastic response in China.

Since the crowdfunding campaign began on JD.com in a new drinking cup category on September 8 (http://z.jd.com/project/details/65574.html), the cup met its crowdfunding goal of RMB200,000 on the first day and exceeded its goal by 60 percent after one week.

Crowdfunding for China's Magic "climate Control Cup" Receives Enthusiastic Response on JD.com
Crowdfunding for China's Magic "climate Control Cup" Receives Enthusiastic Response on JD.com

Internet users have been surprised at the incredible and powerful features of the unprecedented cup in terms of its ability to deliver the contents, whether "iced" or "piping hot" with an unusual level of precision. The cup has also drawn extensive media coverage, with hundreds of articles being written by journalists competing to be the first to reveal its temperature control secret.

The cup is called "climate control cup" for its ability to precisely set the temperature of its contents. As a new product category, the product has gone beyond most people's understanding of traditional cups in terms of functionality. It is not a vacuum cup, yet can keep drinks hot for four hours. It is the first portable "climate control" device available in the market that controls temperature mechanically without the use of any electronic components.

The outer surface temperature of the cup can be controlled within the range desired by the user by placing the cup either upright or upside down, then shaking it at different speeds. The device makes use of the temperature sensitivity of human skin and the heat transfer process that normally takes place between arteries and the nearby skin, and, combined with the temperature control characteristics of climate control devices, the cup transfers the designated temperature to the human skin and arteries, allowing users to warm their hands or to apply hot or ice compresses.

The cup can also be used as a tool to cool hot water quickly. The cup can maintain a level of cold or warmth according to user preferences as the device comes equipped with a hidden mechanical temperature control device which was developed after five years of research and is backed by one invention and two utility model patents.

The "climate control cup" uses the best in terms of grade of materials, including infant medical-grade, 316 stainless steel used for the liner and FDA-certified Eastman Tritan copolyester for the lid. Eastman Tritan is a material designated by both the European and US governments for use in the manufacturing of products for infants and young children.

The outer shell of the cup is made of high-standard food-grade 304 stainless steel which is the material most commonly used for the liners of stainless steel vacuum cups. In addition, the cup's key temperature control unit is 100% handmade, demonstrating the designer's extraordinary design process and the dedication to the application of the best in terms of the grade of the materials, despite the elevated cost. 

In addition, an ebony version of the cup, based on the theme of the exclusively authorized mobile game edition of The Legend of Chusen, a popular TV series which is currently airing on many television stations across China, has gathered the attention of the game's fans.

Unlike traditionally shaped stainless steel vacuum cups, the cup designed by Newplan Design, a renowned global designer which has won the Red Dot design award, is imbued with a soul where "fire and water mix". The ebony version of the cup has been created based on the shape and appearance of the fire stick in the mobile game, with the dynamic choice of color and the temperature control functionality reflecting the vibrancy and the temperature control characteristics of the most famous magic weapon owned and used by Zhang Xiaofan in the game.

Launched concurrently with the TV series' mobile game edition that entered open beta on September 13, 2016, the cup is available in six fashion colors, ebony, crystal silver, champagne gold, Sakura pink, cherry red and deep sea blue, catering to the preferences of a wide range of consumers.  

Photo - http://photos.prnewswire.com/prnh/20160919/409112

SOURCE Chengdu 51 Group

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