Crunch Fitness Announces Newest Location in Daly City, CA

NEW YORK, Dec. 6, 2010 /PRNewswire/ -- Crunch, the gym chain known for fun, fitness and entertainment, has announced it will open its newest location in the San Francisco Bay Area in the spring of 2011. With the opening of Crunch Daly City, the brand now has nine locations in the Bay Area and 23 locations nationwide. The new gym is housed in the Serramonte Mall at 60 Serramonte Center, Daly City, CA. Crunch will join Starbucks, Macy's, H&M, and Target, just to name a few.

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"Daly City is the perfect place to expand Crunch's collection of gyms and No Judgments philosophy in the San Francisco Bay Area," said Jim Rowley, chief executive officer, Crunch. "We strive to ignite all the senses when you walk in the door; from bright paint colors to motivating music to innovative group programming, and we're excited to share this with the residents of Daly City."

Crunch Daly City is an impressive 27,000 square feet of fun, offering one-of-a-kind group fitness programming and expert personal training. The brand spankin' new facility will feature state-of-the-art cardio and resistance-training machines, a separate dynamic personal training area, locker rooms, and saunas, along with convenient parking spaces.  Members will find Crunch's signature programming in the large group fitness studio and in the indoor Ride studio. A Kid's Crunch area will also offer childcare services.

An enrollment center, located next to Starbucks, is now open at 59A Serramonte Center (650) 684-1234, and a dedicated Daly City website, www.crunchdalycity.com is currently offering exclusive membership deals, including a special $0 enrollment offer for a limited time, and a membership trade-in program from any other gym, prior to the club's grand opening.

Crunch Daly City, is the fifth new location to open within the last year, and the brand looks to aggressively expand both within the market and around the globe. Go to www.crunch.com for more information.

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Renowned for creating unique programming that caters to an exceedingly diverse membership, Crunch has raised the bar for the entire fitness industry. Headquartered in New York City, and owned by New Evolution Ventures (NeV) and private-equity firm Angelo Gordon, Crunch serves over 70,000 members with 23 gyms in New York, Miami, San Francisco/Bay Area and Los Angeles. Crunch looks to rapidly expand their collection of gyms across the U.S. and around the globe. Go to www.crunch.com for more information.

Based in Northern California, New Evolution Ventures (NeV), is a private equity firm focused on acquisition, development, management and operation of fitness, media and sports entities both domestically and internationally. Co-Founded in 2008 by Mark Mastrov and Jim Rowley, the current team of NeV professionals are shaping the world of fitness, media, and sports one brand at a time. With a foundation representing over a century of experience in health, wellness, sports, entertainment and fitness, NeV currently has operations and investments in over 20 countries worldwide. For more information please visit www.newevolutionventures.com.

SOURCE Crunch