Crunch Fitness franchisee opens 15th Club in Dallas-Fort Worth with Crunch Garland
DALLAS, Oct. 12, 2026 /PRNewswire/ -- Southwest Fitness Holdings LLC, a subsidiary of Crunch Fitness franchise group CR Fitness Holdings, is proud to announce the upcoming grand opening of Crunch Garland, TX - its 15th location in the Dallas-Fort Worth area. Set to open at 825 West Centerville Road in Garland, this completely brand-new, 34,589 square-foot state-of-the-art fitness center represents a $5 million investment in the community and will bring Crunch's latest 3.0 club experience to the Dallas-Fort Worth area.
As a brand-new 3.0 location with a sleek, modern design, Crunch Garland will deliver a complete, high-end fitness experience. The facility will feature top-of-the-line cardio and strength equipment, contrast therapy featuring Infrared Sauna and Frost Locker, Olympic squat racks, an Abs & Glutes room, Ride Cycle studio, and a dedicated performance turf area. Members can take advantage of a full group fitness studio, a hot studio for yoga and Pilates, and high-energy boxing classes, along with the innovative HIITZone™ for heart-pumping interval training. Premium recovery and relaxation amenities include HydroMassage® and tanning, and locker rooms with saunas and a steam room - creating a well-rounded fitness destination that supports performance, recovery, and total wellness.
The doors will officially open for workouts Thursday, October 15th at 5:00am with a soft opening, giving early members the first chance to explore the state-of-the-art facility. The grand opening celebration will take place on Saturday, October 17th from 10am-1pm featuring Group Fitness demos, Personal Training specials, food, prizes, promotions, local vendors, and a lively party atmosphere to showcase everything Crunch has to offer.
In addition, Crunch Garland will host a "Sneak peek" celebration on Tuesday October 13th from 4:00 pm to 8:00 pm, with a ribbon cutting at 6:30pm, giving the community an exclusive first look inside the facility. Guests can tour the gym, meet the team, and take advantage of special founding member deals.
"We are proud to be launching our Crunch Garland location for the Dallas-Fort Worth community," said Tony Scrimale, CEO of CR Fitness Holdings. "With premium amenities, top-tier equipment, and dynamic group fitness programming – this club will bring something special to the community."
The new club opening is expected to create more than 70 local jobs across personal training, group fitness, sales, operations, member services, and club leadership.
For more information or to take advantage of the special Grand Opening rates of pay $1 and get your first month FREE, visit CrunchGarland.com. Memberships start at $9.99/month!
In addition, five more Crunch locations are coming to the Dallas-Fort Worth area:
Crunch Benbrook, Burleson, Golden Triangle, McKinney North, and Rayzor Ranch. This will bring the grand total to 20 Crunch locations being operated by Southwest Fitness Holdings LLC in the Dallas-Fort Worth area. Prospective members can visit Crunch.com to learn more and to reserve their special Founder's Rate before these locations open.
About Southwest Fitness Holdings, LLC
Southwest Fitness Holdings LLC, a subsidiary of CR Fitness Holdings, currently operates 15 Crunch gyms in the Dallas-Fort Worth area (as well as 5 coming soon to Arizona) - and is on track to operate nearly 20 total in Texas by the end of 2026. Its parent company, CR Fitness Holdings, is a leading Crunch Fitness franchise group that currently serves over one million members.
SOURCE CR Fitness Holdings, LLC.
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