SPRINGFIELD, Mass., April 5, 2012 /PRNewswire/ -- CSRwire, the most trusted source of corporate social responsibility and sustainability news, has joined forces with its European counterpart CSR Europe to communicate the importance of CSR and sustainability in today's business environment. The two organizations will work together to increase the exposure of organizations' CSR, sustainability, social innovation, voluntary disclosure and other community development initiatives to their global audiences.
In complementary opportunities, members of CSR Europe will now be able to take advantage of CSRwire's strong presence in North America and Canada through special distribution, report and editorial services. As CSR Europe's exclusive communication partner, CSRwire will provide context, exposure and strength to the former's legendary Enterprise 2020 initiative.
In October 2010, CSR Europe launched the Enterprise 2020 initiative to address societal challenges through collaborative action and shape the business contribution to the European Union's Europe 2020 strategy for smart, sustainable and inclusive growth. Since its launch, Enterprise 2020 has become the reference initiative for the ideal company of the future and forms the umbrella for all of CSR Europe's activities.
"A key challenge for companies is how to develop meaningful ways to balance and improve the social, economic and environmental impacts of their operations. The balance between minimizing risks through accountability and transparency and maximizing opportunities through social innovation lies at the very heart of our Enterprise 2020 initiative. Active Engagement in E2020 allows companies to jointly develop practical and innovative tools to drive their CSR strategies and practices," says Stefan Crets, Executive Director of CSR Europe.
In light of this, the Enterprise 2020 initiative will focus on:
1) Supporting companies in building sustainable competitiveness by providing a platform for innovation and exchange,
2) Foster close cooperation between companies and their stakeholders by exploring new ways of working together to create a sustainable future, and
3) Strengthen Europe's global leadership on CSR by engaging with EU institutions and a wider range of international players.
We at CSRwire strongly believe that these goals will bring sustainability in business to a much higher level. By creating a platform of healthy sustainability competition and best practices, Enterprise 2020 is helping elevate CSR as a core value in corporate structures. We're proud to partner with CSR Europe on bringing these important ideas to the market.
"Enterprise responsibility is indeed a core value and I am taken with the promise of a shared vision for the enterprise of the future. We are delighted to partner with our friends from CSR Europe. Enterprise 2020 is a very important initiative for companies that are committed to providing solutions to the overwhelming problems facing society today," says Janet M Morgan, President of CSRwire.
About CSR Europe
CSR Europe is the leading European business network for Corporate Social Responsibility with around 80 multinational corporations and 33 national partner organizations as members. Since its launch, CSR Europe has become an inspiring network of business people working at the very forefront of CSR across Europe and globally. Together, the network represents over 4000 companies in Europe. CSR Europe addresses societal challenges through the Enterprise 2020 Initiative, which fosters collaborative action and shapes the business contribution to the European Union's Europe 2020 strategy for smart, sustainable and inclusive growth. For more information visit www.csreurope.org
CSRwire is the most trusted source for quality Corporate Social Responsibility and Sustainability content distribution with 25 categories, multimedia and social media channels. CSRwire serves the latest news, press releases, CSR reports, events and expert commentary to a diverse global audience of over 87 million readers a month. CSRwire is a digital media platform and our members' most trusted CSR advisor, working with them and their agencies on a wide range of services and solutions to support their marketing and communications strategies.
We specialize in social media and multimedia communication strategies, including blogs, targeted social media engagement campaigns, videos and packaging branded content delivery. CSRwire's targeted distribution helps you reach your target audience through customizable distribution lists. Our dedicated team of media experts, account managers and editors understand that each client's needs – and audiences – are different and require delicate tailoring, expert strategy and measurable impressions.