Cuddl Duds Partners With Delivering Good For 4th Annual National Hug Day Campaign
NEW YORK, Jan. 17, 2018 /PRNewswire/ -- In honor of National Hug Day on January 21, Cuddl Duds is partnering with Delivering Good for the 4th annual #CuddlHug campaign to help benefit children and families impacted by poverty and tragedy.
On Thursday, January 18, Cuddl Duds will kick off the campaign by posting a special #CuddlHug photo on Facebook (www.facebook.com/cuddlduds) and Twitter (@CuddlDuds). From Thursday, January 18 through Sunday, January 21, for each 'share' on Facebook and 'retweet' on Twitter of the photo, Cuddl Duds will donate $1.00 to Delivering Good (up to $20,000).
"The Cuddl Duds brand logo features our 'Huggie' trademark, created to suggest the comforting feeling of a hug. The positive spirit of the hug campaign is an easy one to embrace, since it encourages giving back through small acts of kindness," said Mark Sandler, president, Komar Layering.
In addition, Cuddl Duds will also pledge to donate one new clothing item to Delivering Good for each order placed on cuddlduds.com from Thursday, January 18 through Sunday, January 21. Delivering Good will again help to distribute the product to their network of community partners.
"We are delighted to be working with Cuddl Duds again to spread the goodwill of National Hug Day," said Lisa Gurwitch, president of Delivering Good. "With the donation of Cuddl Duds apparel, we also hope to bring some comfort and support to help many children and families in need."
About Delivering Good
Delivering Good, Inc. (formerly K.I.D.S./Fashion Delivers) is a 501(c)(3) nonprofit that receives new product donations from hundreds of companies in the fashion, home and children's industries. Donating new merchandise to Delivering Good is a simple and effective way for these companies to help millions of kids, adults and families facing poverty and disaster each year. Since 1985, we have distributed over $1.6 billion of donated product through our network of community partners. Learn more at www.Delivering-Good.org and follow us on Facebook, Twitter, Instagram and LinkedIn @Delivering Good.
About Cuddl Duds®
At Cuddl Duds®, layering is a lifestyle. As the leading brand in warm layering, Cuddl Duds® offers the ultimate in cozy comfort without unnecessary bulk. Cuddl Duds® takes pride in being at the forefront of textile innovation, performance technologies and modern styling. For over fifty years, Cuddl Duds® has provided women with the latest essentials to build the foundations of a year-round layering wardrobe, and continues this legacy with brand extensions for men, kids and toddlers too. For more information, visit www.cuddlduds.com.
About Komar
Established in 1908, Komar is a global consumer apparel company, specializing in the design, marketing, sourcing and distribution of sleepwear, loungewear, intimates, and layering products. The company is an industry leader across a diverse range of competitive retail categories. Komar is proud to represent more than 100 lifestyle brands and licenses through their retail partners, which sell worldwide at every price point. For more information, visit www.komarbrands.com.
Komar Corporate Contact:
Alexandra Karcev, Marketing & Communications
212.725.1500 x2246
[email protected]
SOURCE Komar
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