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Cycle Trader Launches First-Ever Video Series "Moto Mavericks" to Inspire and Empower the Next Generation of Riders


News provided by

Cycle Trader

Jun 03, 2025, 09:01 ET

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New Original Series Showcases Three Unique Motorcycle Influencers to Help Riders Start Their Journey with Confidence

VIRGINIA BEACH, Va., June 3, 2025 /PRNewswire/ -- Cycle Trader, the leading online marketplace for buying and selling motorcycles, proudly announces the debut of its original video series, Moto Mavericks. This first-of-its-kind series is designed to connect, inspire, and empower a new generation of motorcycle enthusiasts through authentic storytelling, expert guidance, and a shared passion for life on two wheels.

Moto Mavericks brings together three voices in the motorcycle world—each with a unique background, riding style, and mission to help others discover the freedom and confidence that comes with riding.

  • Andrew Lee – Motocross Athlete: A professional racer known for pushing limits and delivering high-octane thrills through off-road intensity.
  • Moira Zinn – Adventure Rider: An experienced off-road rider and advocate for exploration, Zinn brings viewers along for rugged journeys and unforgettable vistas.
  • Grant Schwingle – Motorcycle Expert: A passionate mentor helping newcomers overcome fear, build skills, and become part of the riding community.

Each episode highlights a different aspect of the motorcycle experience, offering practical insights, real-world tips, and reviews of bikes suited to each rider's discipline. Whether you're tackling trails, crossing continents, or just learning how to shift gears, Moto Mavericks is your guide to getting started.

The Moto Mavericks series was created to serve as a trusted resource for new and aspiring riders, offering honest, influencer-led content that encourages confident riding. The campaign positions Cycle Trader as the ultimate destination for everything motorcycle-related, from finding the perfect bike to learning how to ride it. Additionally, it aims to break down misconceptions about motorcycle ownership and riding culture, making the lifestyle more accessible and inclusive than ever.

"At Cycle Trader, we believe every rider has a unique story—and the first chapter often begins with finding the right bike and the confidence to ride it," said Roger Dunbar, CMO at Cycle Trader. "With Moto Mavericks, we're proud to shine a spotlight on incredible riders who not only live the lifestyle but are passionate about helping others find their place on two wheels. This series is about building a culture of courage, exploration, and community."

The Moto Mavericks series will include:

  • Original Videos spotlighting different riders and riding style
  • Bike Reviews tailored to motocross, adventure, and street riding
  • Beginner Tips & Safety Advice to help viewers get started responsibly

Where to Watch
Episodes of Moto Mavericks will premiere exclusively on Cycle Trader. Fans can also follow the journey across Cycle Trader's social media platforms using the hashtag #MotoMavericks.

Ready to ride? Start your journey today with Moto Mavericks—because confidence starts with the right ride. Visit CycleTrader.com to explore the full campaign and find the bike that's right for you.

About Cycle Trader

Cycle Trader is part of a unique portfolio of Trader Interactive marketplaces for buying and selling powersports vehicles, including Cycle Trader, ATV Trader, PWC Trader, and Snowmobile Trader, with over decades as part of the "Trader" family of brands. The company's mission is to bring powersports buyers and sellers together by providing dealers and manufacturers with comprehensive listing packages and innovative advertising products that place inventory in front of relevant, high-quality buyers. Listing inventory through Trader Interactive's powersports brands ensures that dealers can maximize their exposure, generate connections, drive sales, and boost profits. For more information, visit www.CycleTrader.com.

SOURCE Cycle Trader

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