Daily Deals Set to Dominate Black Friday as LivingSocial Unveils More Than 20 National Deals With Top Retailers and Brands
Company Expects Record-Breaking Response from 50%+ Discounts from Merchants Like Verizon Wireless, OfficeMax, SKECHERS, Electronic Arts Inc. (EA), Bluefly.com, Snapfish, Skype and More
WASHINGTON, Nov. 21, 2011 /PRNewswire/ -- In the strongest move to date by a daily deal company in the holiday retail season, LivingSocial today announced a slate of more than 20 national deals with top retailers that will kick off on Black Friday, with a second set of deals with online retailers becoming available on Cyber Monday. The deals, which include top brands like OfficeMax, FTD, Danskin, EA and SKECHERS, are expected to set new records for the daily deals industry before the holiday shopping weekend has concluded.
"Daily deals present a great opportunity to extend a merchant's brand to consumers, which is even more important with the 'noise' surrounding the holiday season," said Mitch Spolan, SVP National Accounts at LivingSocial. "The daily deal industry has reached critical mass as tens of millions of consumers look to daily deals to find the best ideas for holiday shopping. From Black Friday to Cyber Monday, the best place to find holiday presents this year will be on LivingSocial where top retailers will offer our members tremendous deals on great name brands."
To help promote the Black Friday/Cyber Monday specials, LivingSocial has launched a national television campaign [http://livingsocial.com/black-friday] that will begin airing on stations today and is also advertising on major radio networks and stations.
LivingSocial has already offered three of the most successful daily deals that have sold at least 1 million vouchers.
The list of participating merchants includes:
Black Friday Offers*
| Verizon Wireless |
$25 for $50 to spend toward devices or device accessories |
|
| SKECHERS |
$20 for $40 to spend at SKECHERS online stores this holiday season (50% off) and for every voucher purchased from the promotion, SKECHERS, in association with their BOBS program, will donate one pair of shoes to a child in need this holiday season |
|
| OfficeMax |
$10 for $20 (50% off) for use at any OfficeMax retail store nationwide, or at OfficeMax.com or by phone. |
|
| Hearst Magazines |
Hearst Magazines --$5 for a one-year subscription to any of the following publications: Cosmopolitan, Good Housekeeping, Popular Mechanics, Redbook, Country Living, Seventeen, ELLE, Marie Claire, Woman’s Day, Harper’s Bazaar, Car and Driver, Esquire, Road & Track, ELLE Decor, House Beautiful, Town & Country, Veranda (Average value is $12, 58% off) |
|
| NYTimes |
$78 for 26 Weeks of Sunday Home Delivery, with Free All Digital Access and A Choice of The New York Times Magazine's Photographs book, or the 2012 New York Times Now & Then Journal (60% off) |
|
| FTD |
$15 for $35 on anything at FTD.com (57% savings) |
|
| Danskin |
$20 for $40 to spend at Danskin.com (50% off) |
|
| ShopRunner |
$30 for 1 year subscription to receive Free 2-Day shipping, Free Returns, and Member Deals from the best stores ($79 value, 62% off). Plus, get a $20 Reward Card the first time you use ShopRunner | |
| Toys for Tots |
Donate $5 and Toys "R" Us, Hasbro and other corporate partners will match with $5 worth of toys up to $1 million |
|
Cyber Monday Offers*
| Bluefly.com |
$25 for $50 to spend (50% off) plus free shipping on orders over $100 |
|
| Snapfish |
$15 for $30 to spend at Snapfish.com this holiday season (50% off) |
|
| Red Envelope |
$20 for $40 to use at RedEnvelope.com (50% off) |
|
| Wine.com |
$40 for $80 to use at Wine.com (50% off) |
|
| Blue Nile |
$100 for $200 (50% savings) at bluenile.com plus free expedited shipping |
|
| Skype |
$10 for $20 worth of Skype Credits this holiday season (50% off) |
|
| EA Android games |
$5 for $10 to spend on EA games including Madden NFL 12, Bejeweled® 2 and The Sims™ 3 for Android devices (50% off) |
|
| EA PC games at Origin.com |
$10 for $20 to spend on select PC downloadable games such as Battlefield 2™: Complete Collection, Medal of Honor™ and Mass Effect™ 2 at the EA Origin online store (50% off) |
|
| Threadless |
$15 for $30 to spend at Threadless.com on tees and other artist designed products (50% off) |
|
| Fanatics Sports Shop |
$10 for $20 to spend at fanatics.com (50% off) |
|
| Fathead |
$25 for $50 to spend at fathead.com (50% off) |
|
| Shari's Berries.com |
$15 for $30 to spend at Berries.com (50% off) |
|
| Bonobos |
$25 for $50 to spend at bonobos.com (50% off) |
|
| Eyefly.com |
$49 for 1 pair of any glasses or sunglasses with or without a prescription ($99 value, 50% off) |
|
| Incase |
$25 for $50 towards any product (50% off) |
|
* All deals subject to the fine print, which may include additional restrictions or limitations; see individual deals for details.
About LivingSocial
LivingSocial helps people around the world find, share and enjoy great local deals and new experiences. We'll help you get more out of your city. Through its daily deal e-mails and alerts, LivingSocial introduces members to handpicked local businesses, products or services each day at significant savings. With a range of products for different interests, like Families and Adventures, LivingSocial helps delight members with the perfect deal for them. Other services include LivingSocial Escapes, which features easy "vacations in a box" to leading destinations, and LivingSocial Instant, which helps members discover real-time discounts at nearby restaurants, stores and businesses. LivingSocial works with each merchant partner to create customized marketing solutions that attract and retain loyal, long-term customers. Based in Washington, D.C., LivingSocial now has more than 46 million members in 25 countries.
SOURCE LivingSocial
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