Daimler AG Reports a 5.3 Percent Increase for Mercedes-Benz and smart Vehicles in the U.S. for February 2011

-- Mercedes-Benz USA Records February Sales of 16,176 Vehicles - an Improvement of 5.1 Percent over February 2010 and a 9.5 % Increase on a Year-to-Date Basis

-- smart USA Records 484 Sales in February 2011 - an Improvement of 9.5 Percent over February 2010 and a 17 Percent Increase on a Year-to-Date Basis

Mar 01, 2011, 13:06 ET from Daimler Corporate Communications

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NEW YORK, March 1, 2011 /PRNewswire/ -- Daimler AG (stock exchange abbreviation DAI) today reported U.S. sales of 16,660 Mercedes-Benz and smart vehicles, an improvement of 5.3 Percent compared to February 2010. All sales figures in this release are on an unadjusted basis unless otherwise noted.

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Mercedes-Benz USA (MBUSA) today reported February sales of 16,176 vehicles, a 5.1% improvement over February 2010 and the highest February volume since 2008. 15,464 passenger cars, light truck vehicles and 712 Sprinter vans are included in this total.  On a year-to-date basis, the 33,449 vehicles sold represent a 9.5% increase.

The highest volume performers for the month were the C- and E-Class model lines. The sporty C-Class – the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers – lead the pack with sales of 4,479, up 5.5% over February 2010. The 9th generation E-Class continued its strong momentum with sales of 4,203, up 4% over February 2010.  MBUSA's versatile SUV, the M-Class, followed in volume with sales of 1,924, up 16.3% compared to February 2010 while the compact GLK SUV trailed closely with sales of 1,853.  

At the high end, the iconic SL-Class was up 83.7%, followed by the commanding G-Class, up 40% and the CL flagship coupe increased by 35.1%.  The company also sold 83 of its supercar -- the SLS AMG -- bringing its year-to-date sales to 153.

Sales of Sprinter Vans increased by 38.3% for the month to 712 and to 1,587 on a year-to-date basis, up 66.9%.

smart USA recorded 484 sales in February 2011, an increase of nearly 10 percent from February 2010 and the second consecutive month of year-over-year sales increases.  smart sales are up 17 percent to begin the year. The smart fortwo electric drive arrived at smart center dealerships across the country this past month, and dealers are now offering consumer test drives.  

Detailed vehicle sales information for MBUSA will be announced in a separate press release issued by Mercedes-Benz USA.

Mercedes-Benz Cars Division in the U.S. Sales Summary Through February 2011

Month Sales


Sales CYTD


Curr Yr

Pr Yr


Curr Yr

Pr Yr


Mercedes-Benz USA (passenger cars and light truck vehicles)







smart USA







*Mercedes-Benz Sprinter







Mercedes-Benz USA / smart USA combined







*Mercedes-Benz and Freightliner Sprinter Vans are sold and marketed in the U.S. by Mercedes-Benz USA and Daimler Vans USA, respectively.

Further information on Daimler is available on the internet at www.media.daimler.com.

About Daimler

The company's founders, Gottlieb Daimler and Carl Benz, made history with the invention of the automobile in the year 1886. 125 years later, in anniversary year 2011, Daimler AG is one of the world's most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group is one of the biggest producers of premium cars and the world's biggest manufacturer of commercial vehicles with a global reach. Daimler Financial Services provides its customers with a full range of automotive financial services including financing, leasing, insurance and fleet management. As an automotive pioneer, Daimler continues to shape the future of mobility. The Group applies innovative and green technologies to produce safe and superior vehicles which fascinate and delight its customers. With the development of alternative drive systems, Daimler is the only vehicle producer investing in all three technologies of hybrid drive, electric motors and fuel cells, with the goal of achieving emission-free mobility in the long term. This is just one example of how Daimler willingly accepts the challenge of meeting its responsibility towards society and the environment. Daimler sells its vehicles and services in nearly all the countries of the world and has production facilities on five continents. In addition to Mercedes-Benz, the world's most valuable automotive brand, Daimler's brand portfolio includes smart, Maybach, Freightliner, Western Star, Fuso, Setra, Orion and Thomas Built Buses. The company is listed on the stock exchanges of Frankfurt and Stuttgart (stock exchange symbol DAI). In the year 2010, the Daimler Group sold 1.9 million vehicles and employed a workforce of more than 260,000 people; revenue totaled euro 97.8 billion and EBIT amounted to euro 7.3 billion.

SOURCE Daimler Corporate Communications