Accessibility Statement Skip Navigation
  • Resources
  • Investor Relations
  • Journalists
  • Agencies
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • Arabic
      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Hamburger menu
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS

DANS UN MONDE QUI ASSIMILE SOUVENT LA PRODUCTIVITÉ AU SUCCÈS, LA DERNIÈRE CAMPAGNE DE TIMEX NOUS ENCOURAGE À « PERDRE PLUS DE TEMPS » À RECHERCHER L'ÉPANOUISSEMENT ET LA JOIE
  • USA - Deutsch
  • USA - español
  • USA - English
  • Latin America - español
  • USA - English

Timex_Logo_1

News provided by

Timex

Oct 16, 2023, 09:00 ET

Share this article

Share toX

Share this article

Share toX

MIDDLEBURY, Connecticut, 16 octobre 2023 /PRNewswire/ -- Timex, pionnier et perturbateur de l'industrie horlogère, inverse la notion d'investissement dans le temps en le gaspillant avec sa dernière campagne, « Waste More Time ». Dans un monde où chaque instant semble compté, ils défendent l'idée que le temps perdu à trouver la liberté d'être soi-même est du temps bien dépensé, même si les autres le considèrent comme une perte totale de temps.

Continue Reading
Through their ‘Waste More Time’ campaign, Timex shares the stories of The Chef, The Best Dressed, The Sunbather, The Fighter, and The Color Coder, all of whom find fulfillment in wasting time on their favorite pursuits.
Through their ‘Waste More Time’ campaign, Timex shares the stories of The Chef, The Best Dressed, The Sunbather, The Fighter, and The Color Coder, all of whom find fulfillment in wasting time on their favorite pursuits.
Timex shares the story of The Chef, featuring Chef Zhan Chen. Timex believes that when you're genuinely enjoying what you’re doing, it's not wasting time--it's living.
Timex shares the story of The Chef, featuring Chef Zhan Chen. Timex believes that when you're genuinely enjoying what you’re doing, it's not wasting time--it's living.
Timex partners with Sean O'Malley to show you the best ways to 'Waste More Time'.
Timex partners with Sean O'Malley to show you the best ways to 'Waste More Time'.

« La campagne met l'accent sur la lenteur, en privilégiant l'attention et le plaisir, tout en nous incitant à examiner le temps que nous consacrons réellement à la découverte de nous-mêmes et de nos passions les plus authentiques. Surveillons-nous le temps ou le temps nous surveille-t-il ? Laissez une Timex à votre poignet vous rappeler de ralentir et de faire quelque chose que vous aimez », a déclaré Shari Fabiani, directeur marketing du groupe Timex.

Dans le cadre de sa campagne « Waste More Time », Timex partage les histoires du chef, de la personne la mieux habillée, de la personne qui prend le soleil, de la personne qui se bat et du codeur de couleurs, qui trouvent tous leur bonheur dans le fait de perdre du temps à s'adonner à leurs activités favorites. Avec le chef Zhan Chen, l'icône du style Chloe King, le DJ Andre Power, le champion UFC Sean O'Malley et Elizabeth Sweetheart (connue sous le nom de « Green Lady » de Brooklyn), cette campagne illustre la manière dont une Timex vous redonne du temps pour que vous puissiez le consacrer à ce qui vous épanouit ; une Timex garde le temps pour que vous puissiez l'oublier.

Timex célèbre la croyance selon laquelle la véritable possession du temps est ancrée dans l'acceptation de nos passions les plus profondes, que nous soyons en train de scroller, de binger, de créer, de nous concentrer ou de ne rien faire du tout. Timex est convaincue que chacun d'entre nous a son propre chemin vers l'épanouissement dans la vie et que cette diversité est d'une beauté indéniable.

Alors n'hésitez pas à veiller un peu plus tard, à regarder le prochain épisode, à prendre la route panoramique et à oublier ce rappel ennuyeux, car Timex estime que lorsque vous appréciez réellement ce que vous faites, vous ne perdez pas de temps, vous vivez.

Pour voir la campagne, visitez le site Timex.com/waste-more-time

À PROPOS DU GROUPE TIMEX
Le groupe Timex conçoit, fabrique et commercialise des pièces d'horlogerie novatrices dans le monde entier. Il s'agit d'une société privée dont le siège social est situé à Middlebury, dans le Connecticut, qui compte plusieurs unités d'exploitation et plus de 3 000 employés dans le monde entier. En tant que l'un des plus grands horlogers au monde, les sociétés du groupe Timex produisent des montres sous un certain nombre de marques réputées, notamment Timex, adidas, Ferragamo, Furla, Gc, Guess, Missoni, Nautica, Philipp Plein, Plein Sport, Ted Baker et Versace.

Retrouvez Timex sur les réseaux sociaux : @timex

Contact pour les médias : 
Patricia Rappaport, [email protected] | Rachel Walder, [email protected]

Photo : https://mma.prnewswire.com/media/2246255/Timex_Hero_Mosaic__WEB.jpg

Vidéo : https://mma.prnewswire.com/media/2246254/HS_TIMEX_CHEF_16X9_Final_Cut_Update.mp4

Vidéo : https://mma.prnewswire.com/media/2247255/Gaming_Ad_Montage_TIMEX_x_SEAN_O_MALLEY_Waste_More_Time_2160p.mp4

Logo : https://mma.prnewswire.com/media/1825034/Timex_Logo_1.jpg

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

icon3
440k+
Newsrooms &
Influencers
icon1
9k+
Digital Media
Outlets
icon2
270k+
Journalists
Opted In
GET STARTED

Modal title

Also from this source

INTRODUCING TIMEX ATELIER - A LEGACY OF MODERNITY

INTRODUCING TIMEX ATELIER - A LEGACY OF MODERNITY

Timex has been a watchmaker since 1854. Over the past 170 years, the company has been in constant pursuit of what is new, relevant, and next. The...

TIMEX AND ACCLAIMED FILMMAKER JAMES GUNN UNVEIL LIMITED-EDITION SUPERMAN™ TIMEPIECE AHEAD OF THIS SUMMER'S HIGHLY ANTICIPATED FILM RELEASE, DC STUDIOS' SUPERMAN

TIMEX AND ACCLAIMED FILMMAKER JAMES GUNN UNVEIL LIMITED-EDITION SUPERMAN™ TIMEPIECE AHEAD OF THIS SUMMER'S HIGHLY ANTICIPATED FILM RELEASE, DC STUDIOS' SUPERMAN

Timex®, the legendary American watchmaker known for crafting timepieces that stand the test of time, is proud to announce a bold new collaboration...

More Releases From This Source

Explore

Computer & Electronics

Computer & Electronics

Retail

Retail

New Products & Services

New Products & Services

News Releases in Similar Topics

Contact PR Newswire

  • Call PR Newswire at 888-776-0942
    from 8 AM - 9 PM ET
  • Chat with an Expert
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Become a Channel Partner
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Italy
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom
  • Vietnam

My Services

  • All New Releases
  • Platform Login
  • ProfNet
  • Data Privacy

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Platform Login
  • ProfNet
Call PR Newswire at
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookies
Copyright © 2025 Cision US Inc.