NEW YORK, Jan. 28, 2020 /PRNewswire/ -- Before the most romantic day of the New Year arrives, Dating.com, part of the Dating.com Group and the company behind numerous online dating sites, has released a newly curated guide to navigating Valentine's Day festivities. These tips alert daters of what not to do in virtually every possible scenario to avoid heartbreak and simultaneously support romantics everywhere in the search for love.

Finding that special someone can make life so much better – and Valentine's Day is the perfect opportunity to do so. A survey of Dating.com members has uncovered online dating activity and behavioral trends to help breakdown today's complex dating scene. Standout findings include:

• 63% of users indicate feelings of loneliness during the month of February specifically
• 45% agree that they turn to online dating as an effective and quick fix to their anxiety or sadness.
• 87% of those surveyed said they have found someone online that they had a strong connection with
• Users located in Southern states – top locations include Alabama, Texas, West Virginia and Tennessee – typically drive the highest spikes in online dating activity during the lead up to February 14.
• Across the United States, overall online dating activity increases by 33% between February 1 and February 14.
• Internationally, overall online dating activity increased overall by more than 18% between February 1 and February 14.

"We understand that Valentine's Day can create a sense of pressure and urgency for people all over the world, regardless if you are looking for love or have already found it," says Maria Sullivan, Vice President and Relationship Expert of Dating.com. "We're here to make it easier and provide the public with what they need to know will hurt their chances of having that perfect day, one where everything just feels right."

In an effort to end the last minute frenzy to find plans and the cycle of disappointing dates, Dating.com has tips for those currently single and looking to have a fun and constructive Valentine's Day. Here's what not to do to make sure your day goes as smoothly as possible and, hopefully, turn your love life around:

• Don't contact your ex – If anything, let your ex contact you. You do not need to be disappointed by an unenthusiastic conversation or, worse, no answer. Take the day to start a conversation with someone new online – or simply take the day off from dating altogether and try again tomorrow when the pressure of the holiday subsides.
• Don't draw too much attention to the actual holiday – Rather than posting on your social media and trying to make a joke out of how you are alone, leave your followers wondering what you could possibly be up to. Do not broadcast the fact that you are single, instead choose not to comment and remove yourself from the already oversaturated conversation – focus your efforts on choosing the perfect new picture to revamp your dating profile.
• Don't throw or attend a party – Everyone loves a party, but pity parties aren't ever really as fun. Unless you can find a group of people that is truly interested in having positive and constructive get-together - rather than an anti-holiday gathering - we suggest you avoid it.

If you are taking the day to try something new and expand your horizons, first dates are a great way to go. Dating.com finds that women are more open than their counterparts to have a first date on Valentine's Day – there is a 34% uptick of female users who initiate an offline meeting on February 14. Our in- house dating experts have come up with the following tricks to avoiding a Valentine's Day first date catastrophe:

• Don't wear a themed outfit – Stay away from hearts or any clothing in the red-family. Although your first date happens to fall on Valentine's Day, a real match will want to dig deeper and move past the noise that the holiday creates to actually focus on who you really are. For some, playing too much into the holiday can act as an almost instant turn off.
• Don't show up empty handed – Start things off on the best note possible by exceeding your date's expectations before the date has technically even started. Flowers aren't too expensive and speak volumes! Something to remember, however, is not to overspend. An over-the-top gesture can come off as a warning sign to a date that you may be overcompensating for something.
• Control the PDA – Since you are just meeting for the first time that day, it's best to set some boundaries. It's easy to get caught up in all of the romance that is associated with this particular day, but keep some things to the imagination to ensure that you get that second date and take this potential connection further.

Contrast to popular belief, more men than women are concerned over planning their Valentine's Day – 19% more men said they like to think ahead about where and who they choose to celebrate with. Here is what not to do when planning a romantic night with your significant other:

• Don't wait until the last minute to plan – Keep in mind that February 14^th is one of the hardest days of the year to grab tickets or a reservation, so plan ahead to secure your date spot.
• Don't do the same thing as last year – If you've been with your partner for more than one Valentine's Day already, make sure you plan something special that you've never done together before this year. Simply going through the motions is not enough to keep your partner satisfied.
• Don't forget to establish gifting precedents – Before the big day arrives, establish whether or not you want to exchange gifts in order to avoid any awkward one-sided exchanges. Set expectations but remember this: even if your relationship isn't too focused on material items, this is a great day to make your match feel more special than just any other average day.

We took a poll of our users to determine some of the biggest gifting fails they've experienced. Whatever you decide to give to your loved one, make sure to avoid any of the following that made it onto Dating.com's list of the top 14 worst Valentine's Day gifts ever received:

1. A used candle
2. An exes leftover clothing
3. Edible underwear
4. Pink shaving cream
5. A sports team themed lighter
6. Hair ties
7. A picture of a gift ordered online that did not arrive in time
8. A card themed for the wrong holiday
9. A date night coupon
10. Sweatpants
11. Heart shaped paper clips
12. A twenty dollar bill
13. A pet goldfish
14. Beef jerky bouquet

Members can find everything they are looking for among Dating.com's extensive, international network of singles. With access to millions of potential matches from more than 32 countries worldwide, members increase their chances of finding someone just in time for Valentine's Day. To register, please visit www.dating.com.

About Dating.com Group:
Dating.com Group is a global social discovery platform, enabling people from around the globe to connect through the power of shared interests and mutual benefits. Dating.com Group has offices in seven countries and a team of more than 500 professionals with more than 73 million registered users across the entire portfolio. Our brands include Dating.com, DateMyAge, LovingA, Tubit, AnastasiaDate, ChinaLove, and many more, each with a unique platform tailored to different communities defined by interest, geography and demographics.

SOURCE Dating.com

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