SOUTH AMBOY, N.J., June 7 /PRNewswire/ -- DCH Auto Group today announces the promotion of George Liang to President of DCH Auto Operations. Current President Susan Scarola will assume new responsibilities as Vice Chairman of the company, assisting DCH Auto Group Chairman Shau-wai Lam with the strategic direction of the company and making sure the company's interests are represented in public forums.
As President of DCH Auto Operations, Liang will oversee all auto operations. His vision for this role is to expand upon the foundation established by his predecessors, Shau-wai Lam and Susan Scarola, and to continue to instill The DCH Way of doing business until it becomes the standard for excellence in automotive retailing.
"Over the last several years, DCH has set a long-term goal of further growing a company that operates at the highest levels of performance and integrity, which we call The DCH Way," said Liang. "My focus will be to continue that work, ensuring this prosperous company will always be a distinctive and heralded retailer."
Headquartered in South Amboy, New Jersey, DCH Auto Group owns and operates a wide array of car dealerships – including Acura, Audi, BMW, Chrysler, Dodge, Honda, Jeep, Lexus, Nissan, Scion, and Toyota – located in Southern California, Connecticut, New Jersey and New York.
Liang comes to his new role fully prepared. He joined DCH in 1988 after serving as Vice President of Banque National de Paris in Hong Kong for 11 years. He familiarized himself with the auto industry at the company's DCH Freehold Toyota dealership in Freehold, NJ, steadily taking on greater responsibilities. In 1993, he became regional manager of DCH's Ventura County, CA dealerships, and then assumed responsibility for all DCH's California dealerships in 2001. In 2004, he returned to the east coast and became Senior Vice President and Chief Operating Officer of DCH's Eastern Region until this promotion.
"A cornerstone of success is the development of a strong management team prepared to lead the company under any and all circumstances," said Shau-wai Lam, Chairman of DCH Auto Group. "We are confident that George will continue the company's growth, adhering to DCH's core values, and lead us to the achievement of our long-term goals."
About DCH Auto Group
Headquartered in South Amboy, NJ, DCH Auto Group comprises 27 auto dealerships in New Jersey, New York, Connecticut and Southern California from Oxnard to San Diego, featuring a full line of new and pre-owned vehicles. The company is highly invested in principles for success that value customers and employees. DCH Auto is committed to giving back to the communities in which its dealerships operate and employees and customers live. The company is dedicated to its teen safe driver program, "Mindless Driving. Keep It Out Of Cars," and is a sponsor of Students Against Destructive Decisions (SADD). For more information, please visit www.DCHAuto.com.
SOURCE DCH Auto Group