DDB Group Tops Effie Singapore Awards for the Eighth Year

SINGAPORE, June 6, 2011 /PRNewswire/ -- DDB Group Singapore has topped the Effie awards for the eighth consecutive year, clinching three Gold and two Silver awards at the Effie Singapore award ceremony held on Tuesday night, May 31, 2011.

DDB picked up Effie awards for all five of its short-listed entries and also walked away with the most Effies awarded to a single agency at the show. The agency was awarded three Gold Effies in recognition of its highly effective and creative campaigns for StarHub's intuitive "Music MoodBox," Singapore Kindness Movement's "Kindness Live," and the Breast Cancer Foundation's "Are we obsessed with the right things?." DDB was also awarded two Silver Effies: one for its "Ah Kong" Dementia Awareness campaign for the Health Promotion Board, and the other for "Flip your Profile" for Cisco's Flip video camera.  

"The Effie is what great ideas are all about: clever thinking, breakthrough results. And let's not forget the teamwork. You can't win an Effie unless you have great people and great clients. We're thrilled to top the Effies eight years in a row, and to have done it with big serious clients like StarHub, Kindness Movement and Health Promotion Board. My thanks to them, and to Terry O'Connor for steering the IAS (Institute of Advertising Singapore)," said David Tang, President and CEO of DDB Group Singapore.

The Effie is recognized as the pre-eminent award in the communications industry. It honors the most significant achievement in the business of marketing communications: ideas that work. Winning an Effie has become a global symbol of achievement, celebrating creative thinking and effectiveness in the marketplace. The Effie Singapore award ceremony took place May 31, 2011, at the Shangri-La in Singapore.

DDB Group Singapore

DDB Group Singapore comprises DDB Singapore, Rapp Singapore, Tribal DDB Singapore, Trigger and DDB Health. It is a full-service marketing communications agency offering consulting, research, strategy, advertising, design, promotional direct marketing, interactive and events services. DDB Singapore is part of the DDB Worldwide communications network, with more than 206 offices in 96 countries. DDB Worldwide is a member of Omnicom Group Inc. DDB was named IAS Hall of Fame Agency of the Year in 2010 and 2009, and has dominated the Effie Singapore Awards for eight consecutive years.

About DDB

DDB Worldwide Communications Group Inc (www.ddb.com) ranks among the top five consolidated advertising and marketing services global networks, according to Advertising Age. Consistently one of the most awarded networks globally for creative excellence, DDB was Campaign's 2009 Global Network of the Year, the 2010 Spikes Asia Network of the Year, 2010 Eurobest Network of the Year, 2010 Campaign Asia Pacific Creative Network of the Year and captured both the Cyber Grand Prix and Film Craft Grand Prix at the 2010 International Advertising Festival in Cannes. With more than 200 offices in over 90 countries, the DDB Group helps grow the value and influence of leading brands around the world. DDB Worldwide is part of Omnicom Group Inc. (OMC).

Omnicom Group Inc.

Omnicom Group Inc.  (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

SOURCE DDB