Dell 2-in-1 Shipment Growth Surges 48 Percent in Q1 2017; New Latitude 2-in-1s Arrive to Help Drive Further Growth

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Dell

Jul 11, 2017, 09:00 ET

ROUND ROCK, Texas, July 11, 2017 /PRNewswire/ -- 

  • Dell Latitude 7000 12-inch detachable 2-in-1 is the world's thinnest and lightest Windows-based commercial 2-in-1 and is the first to offer wireless charging
  • Dell Latitude 5000 12-inch convertible 2-in-1 is the most secure 360-degree convertible laptop on the market and delivers the world's longest battery life in a convertible1
The Latitude 7000 12-inch 2-in-1 (7285) features a premium tablet and detachable keyboard design that is ideal for mobile professionals demanding the thinnest, lightest detachable 2-in-1 mobile device without sacrificing security and critical business features.
The Latitude 7000 12-inch 2-in-1 (7285) features a premium tablet and detachable keyboard design that is ideal for mobile professionals demanding the thinnest, lightest detachable 2-in-1 mobile device without sacrificing security and critical business features.
Showing off the wireless charging and docking capabilities of the Latitude 7000 12-inch 2-in-1 (7285) live at Dell EMC World, Dell CMO Jeremy Burton demonstrates the most striking features of this category-busting detachable laptop.
Showing off the wireless charging and docking capabilities of the Latitude 7000 12-inch 2-in-1 (7285) live at Dell EMC World, Dell CMO Jeremy Burton demonstrates the most striking features of this category-busting detachable laptop.
Dell Latitude 7000 12-inch 2-in-1 7285
Dell Latitude 7000 12-inch 2-in-1 7285 Group Shot
Dell Latitude 7000 12-inch 2-in-1 7285 Wireless Charging Side View
Dell Latitude 7000 12-inch 2-in-1 7285 Wireless Charging Qtr View
Dell Latitude 7000 13-inch 2-in-1 7389 Laptop Mode
Caption: Dell Latitude 7000 13-inch 2-in-1 7389 Tent Mode
Dell Latitude 7000 13-inch 2-in-1 7389 Tablet Mode
The Latitude 7000 12-inch 2-in-1 (7285) features a premium tablet and detachable keyboard design that is ideal for mobile professionals demanding the thinnest, lightest detachable 2-in-1 mobile device without sacrificing security and critical business features.
Showing off the wireless charging and docking capabilities of the Latitude 7000 12-inch 2-in-1 (7285) live at Dell EMC World, Dell CMO Jeremy Burton demonstrates the most striking features of this category-busting detachable laptop.
Dell Latitude 7000 12-inch 2-in-1 7285 Dell Latitude 7000 12-inch 2-in-1 7285 Group Shot Dell Latitude 7000 12-inch 2-in-1 7285 Wireless Charging Side View Dell Latitude 7000 12-inch 2-in-1 7285 Wireless Charging Qtr View Dell Latitude 7000 13-inch 2-in-1 7389 Laptop Mode Caption: Dell Latitude 7000 13-inch 2-in-1 7389 Tent Mode Dell Latitude 7000 13-inch 2-in-1 7389 Tablet Mode

Dell is unveiling more details on a new lineup of Latitude 2-in-1s designed to give businesses a "PC first, tablet second" mobile device experience without compromising on design, performance or security. The Windows-based 2-in-1 category is thriving as companies abandon tablets in the office and place more value on the productivity and flexibility offered by 2-in-1 PCs. Dell Latitude 2-in-1s take it to the next level by offering industry-leading security, manageability and service features that enterprise customers truly care about, including the latest 7th Gen Intel® Core™ vPro™ processors, world-class security via multi-factor authentication, encryption and malware protection, full device serviceability and mobile broadband options.

"A lot of customer feedback factors into the design decisions we make; every detail counts, and for business users it's the details that matter," said Kirk Schell, senior vice president, Commercial Client Solutions, Dell. "Some of the design choices that matter to commercial customers are things like optimized displays that reduce power consumption and extend battery life; removable hard drives for data security; IR camera location for video conferences; Wi-Fi antennae placement and use of lightweight carbon fiber materials for durability. We even made sure the trusted Latitude keyboard wasn't compromised because we were designing a 2-in-1."

The Latitude 7000 12-inch 2-in-1 (7285) features a premium tablet and detachable keyboard design that is ideal for mobile professionals demanding the thinnest, lightest detachable 2-in-1 mobile device without sacrificing security and meeting critical business requirements such as on-site device serviceability. First unveiled at CES 2017, it's the world's first wireless charging 2-in-1 destined to modernize today's workspace by further eliminating wires. Integrating WiTricity's magnetic resonance wireless charging technology, the device is built to transform any workspace into a clutter-free environment. When combined with a charging mat2 and WiGig wireless dock (sold separately), users can quickly remove the 2-in-1 from the mat without the need to unplug any cables, and easily return it to the mat to automatically recharge and connect to additional wireless peripherals such as a display, wireless keyboard and mouse.

According to IDC's Worldwide 2017 Q1 Personal Computing Device Tracker, convertible 2-in-1s are taking off with business users, growing at 46 percent worldwide year-over-year.3 Helping to drive this momentum, the Latitude 5000 12-inch 2-in-1 (5289) features a 360-degree hinge that accommodates multiple work styles – seamlessly transitioning between laptop, tablet, stand and tent modes – and delivers up to 17 hours of battery life, the longest of any convertible PC on the market.1 This August, Dell will launch a new addition to this very popular design - the Latitude 7000 13-inch 2-in-1 (7389) – that will deliver all of the amazing capabilities of the 5289 but feature a larger, 13-inch display. The full-touch Corning® Gorilla Glass® display on both convertibles is reflection and smudge resistant, and supports the Dell Active Pen, built with pen pressure sensing to make writing natural and smooth for today's business user.

"Commercial PCs are seeing a real renaissance in design, with form-factors like the 2-in-1 that we could only dream about just a few years ago now becoming reality," said Bob O'Donnell, president and chief analyst at TECHnalysis Research. "Dell's innovations in the 2-in-1 category, ranging from detachables to 360-degree hinge, are rooted in productivity while providing the flexibility and beautiful design that today's mobile workforce desires."

World's Most Secure PCs

Dell offers the world's most secure commercial PCs with industry-leading endpoint security solutions that include comprehensive encryption, advanced authentication and leading-edge malware protection. The new Latitude 5000 and 7000 Series 2-in-1s are built with a powerful set of security features including ControlVault (isolated credential authentication) with FIPS 140-2 Level 3 certification, TPM 2.0 (FIPS 140-2 Level 2), and Dell Client Command Suite management tools. These built-in security features can be augmented with Dell Data Security Solutions, including Dell Endpoint Security Suite Enterprise for data encryption and advanced threat prevention in a single suite or Dell Data Guardian for file-based data encryption that protects, controls and monitors data both inside and outside of the network. Dell is the only major PC manufacturer to have a line of business dedicated to data and endpoint security. When combined with the security expertise within the Dell Technologies family of companies, including RSA, SecureWorks and VMware, Dell can offer organizations a wide range of security solutions and capabilities ranging from endpoint and data security solutions to managed security services, threat intelligence and risk and compliance.

U.S. Pricing and Availability

  • The Dell Latitude 5000 12-inch convertible 2-in-1 (5289) is available on Dell.com starting at $899.99 (Intel® Core™ i3-7100U, 128GB SSD, 4GB memory)
  • The Dell Latitude 7000 13-inch convertible 2-in-1 (7389) is expected to be available on Dell.com in August 2017. Pricing will be made available closer to product launch.
  • The Dell Latitude 7000 12-inch detachable 2-in-1 (7285) is available on Dell.com starting at $1,199.99 (Intel® Core™ i5-7Y54, 128GB SSD, 8GB memory). Accessory options include:
    • Dell Latitude 7285 Productivity Keyboard (without wireless charging) $249.99
    • Dell Latitude 7285 Wireless Charging Keyboard $379.99
    • Dell Latitude 7285 Wireless Charging Mat $199.99
    • Dell Latitude 7285 Wireless Charging Keyboard and Wireless Charging Mat $549.99

1  Based on Dell internal analysis, May 2017. Latitude 5289 tested with 7th Gen Intel Core i5-7200U, 8GB RAM, 256GB PCIe SSD, 60Whr Battery and FHD touch display, using the Mobile Mark 2014 battery life benchmark test. For more information about this benchmark test, visit https://results.bapco.com/fdr/13034. Actual battery life may be significantly less than the test results and varies depending on product configuration and use, software, usage, operating conditions, power management settings and other factors. Maximum battery life will decrease with time.

2  Dell Wireless Charging Mat is not designed for use on metal surfaces. For use with a metal surface or desktop, place the mat on a non-metal stand at least 50mm above the desktop.

3  Source: IDC WW 2017 Q1 PCD Tracker, Tablet Historical and PCD Historical.

About Dell

With award-winning desktops, laptops, 2-in-1s and thin clients, powerful workstations and rugged devices made for specialized environments, monitors, endpoint security solutions and services, Dell gives today's workforce what they need to securely connect, produce, and collaborate from anywhere at any time. Dell, a part of Dell Inc., services customers from consumers to organizations of all sizes with the industry's broadest, most innovative end-user portfolio.

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