DELO Industrial Adhesives Partners with The Simon Group for PR Campaign

SELLERSVILLE, Pa., July 29, 2014 /PRNewswire/ -- The Simon Group Inc., an award-winning, full service business-to-business marketing communications agency specializing in high tech and industrial accounts, has recently been chosen by DELO Industrial Adhesives as its agency of record in the United States. The new partnership will initially focus on a strategic public relations plan that will help introduce new products to the United States, develop DELO as a thought leader in the industry, raise brand awareness and increase brand reputation.

Matthias Stollberg, public relations manager, DELO explained, "As DELO continues to grow, we need a strategic method of communicating our expanding product line internationally. Partnering with The Simon Group in the US will allow us to successfully reach this important market through a customized strategic PR plan."

Headquartered in Windach, Germany, DELO offers a wide range of tailor-made special adhesives and encapsulants as well as application technologies used within the automotive, aviation, optoelectronics and industrial electronics industries.

The strategic PR plan will increase awareness of the company's products throughout DELO's target markets as well as help to introduce new products to the US through news releases, feature articles and tradeshow support. The campaign will ensure all relevant industries are aware of the latest developments from DELO.

Founded in 1986, The Simon Group Inc. specializes in b2b marketing for high technology and industrial companies, particularly in the electronics, instrumentation, military/aerospace, construction and test and measurement industries.  Headquartered in a restored 18th century fieldstone farmhouse in Sellersville (Bucks County), Pa., the agency has clients throughout the world. 

For more information, please contact Beth Smith, vice president of PR, The Simon Group Inc., 1506 Old Bethlehem Pike, Sellersville, Pa. 18960.  Tel: 215-453-8700; Fax: 215-453-1670; Email: [email protected]; Web: http://www.simongroup.com.

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http://www.simongroup.com/PressRoom/press-release.php?Job=TSG-A-2208  

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Editorial Contact:
The Simon Group Inc.
Beth Smith or Christina Sanchez
Phone: (215) 453-8700
E-mail: [email protected]

SOURCE The Simon Group Inc.