WASHINGTON, Nov. 19, 2014 /PRNewswire/ -- Delucchi Plus, a Washington, D.C. based strategic digital communications and marketing agency, today announced the appointment of Sarah Parada as Vice President of Account Services. Parada's hire strengthens the leadership team and expands the company's experience in the finance, food and nutrition, healthcare, and energy sectors.
As VP, Parada is responsible for the agency client experience, strategic planning, employee management, and day-to-day account direction for the company's book of business. Parada oversees account planning and strategic reviews, working with account leads to ensure client retention and expansion. To this end, Parada also contributes to business development to help meet the company's ambitious growth goals.
Parada brings over 12 years' experience in integrated marketing for consumer, B2B, government and non-profit clients, with particular knowledge of paid media strategy. As Vice President at Porter Novelli in Washington, D.C., Parada led an in-house media group that developed strategies using content integration, digital, social and paid media. Her clients at Porter Novelli include SOYJOY, Federal Housing Finance Agency, Health and Human Services, American Lung Association, Nature Made, and Events DC. Prior to this, Parada worked on direct-to-consumer advertising for major pharmaceutical brands like Benadryl®, Lunesta and Paxil CR at New York agencies J. Walter Thompson and McCann Erickson.
"Sarah's rich experience in integrated marketing and paid media in these important industries are assets to Delucchi Plus as we grow the reach of our work and provide the most comprehensive client experience possible," said Christine Delucchi, President. "We're thrilled to welcome her to the team, and excited for continued success in 2015 and beyond."
To learn more about Delucchi Plus, visit http://www.delucchiplus.com.
About Delucchi Plus: Delucchi Plus is a strategic digital communications and marketing agency with more than 20 years' experience working with local, national, and international clients in the real estate, retail, hospitality, travel and tourism, health and wellness, food and beverage, corporate, and advocacy and giving segments. A proven partner in telling brand stories through data-driven campaigns, Delucchi Plus core services include research, media and insights, brand strategy, creative and content, digital marketing, and public relations. Delucchi Plus is located at 2101 L St, NW, Suite 650, Washington, DC 20037 with offices in New York and San Francisco. Follow Delucchi Plus on LinkedIn, Facebook and Twitter.
Contact: Alden Leonard
Senior Content Strategist
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