Demi Lovato Films Video For New Single "Confident" With El Rey Network Founder And Maverick Director Robert Rodriguez

BURBANK, Calif., Sept. 24, 2015 /PRNewswire/ -- Multi-platinum recording artist, songwriter and vocal powerhouse Demi Lovato is currently filming the video for her new single, "Confident," with Director Robert Rodriguez in Austin, TX.  Lovato and Rodriguez previously worked together on the second season of Rodriguez's El Rey Network hit "From Dusk Till Dawn: The Series."  The "Confident" video will co-star actress Michelle Rodriguez  (The Fast and the Furious, Machete) and actor Jeff Fahey ("From Dusk Till Dawn: The Series," "Justified").  Lovato launched "Confident," the latest single from her upcoming album of the same name late last week on Apple Radio's Beats1, and the song immediately trended worldwide. The single is available now for streaming and download on all digital services, and special fan packages can be pre-ordered at http://smarturl.it/dcla1.  "Confident" was written by Max Martin, Savan Kotecha, Ilya and Lovato and produced by Martin and Ilya. 

"I was so impressed by Demi's fearless performance as a guest star on my TV series 'From Dusk Till Dawn' that I jumped at the chance to direct her video," said Robert Rodriguez.  "I basically treated this like we were shooting a high octane action film, because she has the presence and star power to pull it off.  She's incredible."

The release of "Confident" comes straight on the heels of Demi Lovato's latest RIAA-Certified Platinum single, "Cool For The Summer."  Lovato performed "Cool For The Summer" on MTV's Video Music Awards and on the outdoor stage of ABC's Jimmy Kimmel Live.  "Cool For The Summer" is currently a Top 5 single at Top 40 radio, and has drawn rave reviews from Billboard, Time, People, Entertainment Weekly, and Nylon.  "Cool for The Summer" hit #1 on iTunes in 37 countries worldwide. The video for "Cool For The Summer" has over 66 million online views. 

Lovato's Confident album is set for release October 16 on the eve of her performance on NBC's "Saturday Night Live" with guest host Tracy Morgan.  The album will be released on Hollywood Records/Island Records/Safehouse Records.

Lovato will appear in "From Dusk Till Dawn: The Series" in the episodes airing on October 20^th and 27^th at 9:00pm ET on El Rey Network.

About Demi Lovato: 

Demi Lovato is a singer, songwriter, actress, philanthropist and businesswoman with a fan base that includes over 30 million die-hard Twitter followers, 22 million Instagram followers and 37 million fans on Facebook. The multi-platinum selling recording artist recently released her debut smash single, "Cool for the Summer" (July 1) off her forthcoming fifth studio album CONFIDENT due out October 16, 2015. Within hours of the summer anthem's launch it trended worldwide and hit #1 on iTunes in 37 countries. Her previous album, DEMI (2013) hit #1 on iTunes in over 50 countries around the world with the lead single "Heart Attack" earning Platinum status just ten weeks after its release. "Heart Attack" was followed by top 5 radio smash and platinum single "Neon Lights" as well her top 10 single on Top 40 radio "Really Don't Care." The album supported two headlining tours (NEON LIGHTS and DEMI WORLD TOUR) throughout North America, Europe, Asia, Australia and New Zealand. Showing no signs of slowing down, Lovato will executive produce the music score and star as the female lead in upcoming animated theatrical feature film, 'Charming' as well as the voice of Smurfette in the upcoming release of animated film, 'Get Smurfy.' In addition to her musical accomplishments, her book Staying Strong: 365 Days a Year became a New York Times best-seller while she simultaneously launched her very own skin-care line, DEVONNE By Demi and hair extension line, Secret Color. In 2014, Lovato was named the first-ever global ambassador for NYC New York Color Cosmetics and is currently the face of SKECHERS global campaign. As an advocate for young people everywhere, Lovato has become a role model by being vocal about her personal experiences and serves as an official Ambassador for 'We Day' as well as 'Free the Children.' She recently launched 'The Lovato Treatment Scholarship Program' in honor of her late father which helps cover the cost of treatment for those struggling with mental health and/or addiction issues.

About Robert Rodriguez:

Robert Rodriguez is a film director, screenwriter, producer, cinematographer, editor and musician and founder and Chairman of El Rey Network, the genre-busting English-language cable network.  His first feature film, El Mariachi, was made for $7,000 and won the Audience Award at the 1993 Sundance Film Festival.  It became the lowest budget movie ever released by a major studio and Rodriguez went on to write, produce, direct and edit numerous successful films including Desperado, From Dusk Till Dawn, The Faculty, the Spy Kids franchise, Once Upon a Time in Mexico, Frank Miller's Sin City franchise, Grindhouse and Machete. 

In 2012, Rodriguez created El Rey Network, a 24-hour English language television network. Curated by Rodriguez and his artistic collective, the network launched in 2014 and is now in 40 million homes.  El Rey's action-packed slate is anchored by signature series including the original drama, "From Dusk Till Dawn: The Series" based on the film by Rodriguez and Quentin Tarantino and the one-on-one interview program hosted by Rodriguez, "El Rey Network Presents: The Director's Chair. El Rey Network's lineup also showcases a wide range of iconic feature films and TV series including genre, cult classics, action and horror/sci-fi. 

Rodriguez resides in Austin, Texas.

Photo - http://photos.prnewswire.com/prnh/20150924/270489

SOURCE Hollywood Records; Island Records; Safehouse Records