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Design Pickle's Rebrand: New Visuals and a Fresh Approach to Design Plans

New Design Pickle Logo (PRNewsfoto/Design Pickle)

News provided by

Design Pickle

Jun 02, 2025, 16:00 ET

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SCOTTSDALE, Ariz., June 2, 2025 /PRNewswire/ -- Design Pickle, the pioneering design subscription service, is revealing its refreshed identity, featuring new visuals and adjusted subscription options. With this transformation, Design Pickle is doubling down on its commitment to empowering companies with personalized creative services, designed to evolve alongside their growth.

What's new?

  • Voice and visuals
    Design Pickle's refreshed yet bold visuals and messaging convey steady confidence as a leader in the design subscription industry.
  • Base platform vs. Pro platform
    Now a platform-first solution, Design Pickle offers businesses the flexibility to access core design tools and integrations without committing to creative hours. The Base platform includes essential features while the Pro platform adds advanced capabilities like white labeling, unlimited users, and more.
  • Reserving creative hours
    New users can set the number of hours their team dedicates to their account each day, aligning creative output accurately with actual needs. This approach doesn't alter how creative services are delivered, but clarifies how much time is committed to make it easier to manage expectations.

Behind the scenes

This rebrand is the result of months of strategic planning by Design Pickle's internal agency. Led by senior art directors, brand strategists, and project managers, the process was driven by a deep understanding of the market and the company's evolving role within it. For current and future customers, this rebrand represents an exciting shift toward a more intuitive and personalized experience. Businesses can better align their design needs with available resources.

What's next

As part of the rebrand, Design Pickle will continue to innovate and expand the platform's capabilities to streamline creative workflows. Customers can look forward to integrations and digital asset management, allowing design updates across platforms.

  • Bring your own creative: There's plans to allow the platform to serve as a creative hub, whether using a client's own team or Design Pickle's designers.
  • Digital asset management: Soon releasing tools to update and manage creative assets efficiently across Design Pickle's platform.
  • Expanded integrations: Features like syncing assets to reduce file transfers and keep creative assets organized and updated without extra steps.

Design Pickle is proud to launch this new chapter. With a refined service offering and renewed commitment to customer success, the company is poised to continue leading the charge in creative subscription services for all types of businesses.

SOURCE Design Pickle

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