Digital Assent Expands into Orthopedic Surgery with PatientPad and ReviewCatcher

ATLANTA, Nov. 26, 2013 /PRNewswire/ -- Digital Assent, the leading provider of real-time patient satisfaction surveys and online reputation marketing solutions for the United States healthcare market, today announced its expansion into the orthopedic market.

"Since launching PatientPad at the beginning of 2011, plastic and cosmetic surgeons have received the most benefit from using our PatientPad platform to improve patient satisfaction and grow their online reputation," explained Whit Lanier, vice president of sales and marketing for Digital Assent.  "After meeting with a number of interested orthopedic surgeons and reviewing potential growth opportunities with our network of medical advisors, we agreed that our next phase of company growth should focus on orthopedic surgeons, followed by other surgical specialties with similar needs and concerns."

Digital Assent's tablet-based PatientPad® solution is the healthcare industry's first in-office solution for capturing online reviews and testimonials from patients.  Patients use an iPad® tablet to rate their visit and share their feedback at the time of service and, with each patient's consent, the reviews and testimonials can be automatically published online to the doctor's website, Facebook page, Google search results, and a growing number of established doctor review sites.

"Physician compensation is increasingly being tied to patient satisfaction scores, and online reviews already have a direct effect on physician incomes due to their impact on attracting new patients," explained Andrew Ibbotson, founder and CEO of Digital Assent.  "Additionally, patient satisfaction survey results now make up 30 percent of a doctor's quality score in Medicare's value-based purchasing program."

Given the healthcare industry's increasing emphasis on patient satisfaction scores and the rapidly growing importance of a doctor's online reputation, PatientPad® is a timely and relevant solution for orthopedic practices.  Digital Assent plans to expand into several other new medical specialties next year as the company continues to grow and mature.

About Digital Assent

Digital Assent is a healthcare technology company that helps healthcare organizations improve patient satisfaction and grow their online reputation. The company's award-winning PatientPad® technology makes it easy for doctors to collect real-time feedback from patients while their experience is top of mind.  Patient reviews and testimonials can be automatically published to the physician's website, Facebook page, Google search results, and popular doctor ratings websites.  At any time during their visit, patients can also learn more about the practice, browse relevant health information, apply for financing, and much more.  Digital Assent's rapidly growing PatientPad® network spans every major metropolitan market in the country.  For more information, please visit www.DigitalAssent.com.

SOURCE Digital Assent