Digital Media Experts Fund The Nimia Marketplace

SEATTLE, June 17, 2013 /PRNewswire/ -- Nimia, a new technology platform that makes it easy for producers and consumers of digital video to discover, license, and distribute premium video, has closed $500,000 in seed funding primarily from digital media veterans.

"There is always a bit of magic when someone creates a new technology to solve a problem in their profession," said investor Thomas Nielsen, Brightcove SVP, former RealNetworks CEO and former Adobe Vice President for Digital Imaging. "Nimia understands the art and the business of visual creativity. They have created a powerful solution to bridge the needs of producers and their clients." 

For content consumers, there is a simple storefront with beautiful and easily accessible media. Nimia's Media Asset Manager (MAM) is what makes Nimia truly exceptional for producers and directors by offering the premium tools they need all in one place.

"I truly love what I do as a creative director, I get to work in every aspect of production, from conception to the gritty details of post production. It was exhausting and redundant to store, share and collaborate using multiple third-party video services through post production. We created Nimia to provide better tools for producers because it leads to better content for consumers," said Zach McIntosh, Nimia co-founder. "Nimia helps producers preserve the integrity of their individual brands and makes it simple—with one platform—to store, manage, sell, and order creative content. We must be doing something right–just look who is using it."

The Nimia collection already contains—easily searchable—premium cinematography that has been licensed by ESPN, Red Bull, National Geographic, ABC, and more. Nimia's content is growing daily with renowned directors' collections including sports, natural world and iconic rock figures including exclusive never before seen footage of Rod Stewart.

"Nimia has taken the pain out of licensing media from our archives," said Chris Murphy of Helio Collective, which has produced work for Quicksilver, Vans skateboarding shoes, and others. "We are in the content creation business. Nimia puts us in the licensing business. We now have the tools that make it easy to license what we produce."

"Nimia makes it easy for us to do business development and licensing," added Chad Jackson, Executive Producer of Brain Farm Digital Cinema, which has produced video for Red Bull, Dolby, NBC, and others. "It's been fun for us to work with Nimia through beta. I'm told that we were the first beta testers to use Direct License feature... It is now a fixture in our sales pipeline. We're now using Nimia for file transfers, yes, we are becoming dependent on the platform... we are looking forward to help develop Nimia Collaboration workspace."

Professional video creators can visit nimia.com to apply for access to the Nimia platform.

Founded by Zach McIntosh and Eric Harrison, Nimia's investors and advisors include digital content experts with experience at Adobe, Amazon, Facebook, Microsoft, and RealNetworks. 

CONTACT: Zachary McIntosh, 1-206-953-6144, [email protected]

SOURCE Nimia