Dijit Upgrades Mobile Application With Roku Features

Personal Media Assistant Now Supports Roku Streaming Platform

May 17, 2011, 14:06 ET from Dijit

SAN FRANCISCO, May 17, 2011 /PRNewswire/ -- Dijit, the creator of the Personal Media Assistant, today announced their recent product upgrade integration with Roku's streaming television platform using Wi-Fi control. Dijit's mobile application for iPhone and Android can now be used in conjunction with a Roku player and with Dijit's slick interface Roku customers will find it just as easy to use as the actual Roku remote.  In addition, Dijit adds a number of features beyond the standard Roku remote, including swiping for navigation, a keyboard, and auto-discovery of a customer's Roku player on a network in the new version, already available for iOS devices in the App Store.

"When we first introduced Dijit as the Personal Media Assistant for all home entertainment devices, we knew Roku would become the core reason for our first product upgrade," said Maksim Ioffe, Founder and CEO of Dijit. "More than a third of all Americans are watching TV on alternative platforms and Roku's open platform made it easy to seamlessly integrate with our Personal Media Assistant giving Roku customers a powerful new way to control their Roku player."

Dijit's main mission is to be the primary second screen application for the digital home for all entertainment, via both traditional and streaming devices. Dijit works with Netflix and works with Roku even when a Wi-Fi signal isn't present when used in conjunction with Griffin's Beacon, available in May.

"Roku has built an open platform that has been enthusiastically adopted by consumers and the explosion of smartphone adoption in the U.S. means more and more Roku customers are looking to control their Roku with their phone," said Anthony Wood, founder and CEO of Roku, Inc. "Dijit has enhanced the user experience with their latest product upgrade giving consumers the best of breed in mobile apps to further enrich their Roku experience."

All Roku players continue to deliver the largest collection of streaming entertainment available for the TV, including over 100,000 movies and TV shows from Netflix, Amazon Instant Video, Hulu Plus and Crackle; live and on-demand sports from NBA Game Time and NHL GameCenter Live; music from Pandora, MP3tunes, MOG and Rdio; photo and video sharing from Flickr and Facebook; plus news and entertainment from thousands of sources around the world.

About Dijit

Dijit is the only company that that provides consumers with the ability to control, discover and share their home entertainment experience, no matter where they are. Dijit's Personal Media Assistant application runs on iPhone and Android, and can be used in conjunction all cable and satellite providers as well as new content providers like Netflix, Amazon and Hulu in early 2011. Founded by entrepreneur Maksim Ioffe, Dijit is now available for download at www.dijit.com. Dijit is based in San Francisco with partners nationwide. Follow Dijit on Twitter (http://twitter.com/#!/dijitdotcom) and Facebook (http://www.facebook.com/#!/pages/Dijit/116720121687761) .

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