Direct Agents 3.0- New Service Offering with Cutting Edge Technology

Award-winning digital marketing agency launches new service to help clients create targeted, optimized and cost-effective mobile campaigns; also announces improved and dynamic campaign tracking system

May 01, 2012, 09:00 ET from Direct Agents

NEW YORK, May 1, 2012 /PRNewswire/ -- Direct Agents, an award-winning digital marketing agency geared towards providing brand advertisers with performance-focused solutions, announced today Direct Agents 3.0, an expanded version of their agency, is now offering a new mobile marketing solution for advertisers and the addition of a robust tracking system for digital and mobile campaigns. Founded in 2003, Direct Agents has over nine years of experience in launching and managing successful acquisition-based online campaigns for leading brand advertisers.

The mobile marketing solution is the latest service offering from an agency that has been a staple in the digital marketing industry since its inception. Each aspect of the service will be geared towards new customer acquisitions through Mobile App Installs, Mobile Lead Generation, Mobile Search and Mobile Display.  

With a network of top tier mobile publishers, a full range of delivery across all carriers, mobile devices and tablets, performance-based pricing options, advanced ad targeting and sophisticated campaign tracking and analytics, Direct Agents' Mobile Marketing Solution is the tool for companies who are looking to expand and engage consumers wherever they are.  In addition, the Direct Agents creative team is now fully equipped to design and develop mobile and tablet ready landing pages with click to call features incorporated into their designs. 

"The launch of our mobile marketing service symbolizes our commitment to our clients needs in this fast paced industry that we thrive in. With the launch of this service, we will be able to help our clients better navigate the post-PC age," says Dinesh Boaz, Managing Director, Direct Agents.

In addition to adding mobile marketing to their services, Direct Agents has partnered with a leading tracking and analytics technology provider, Cake Marketing.  The Cake Marketing software provides a more expansive platform that is able to support the analytics, tracking and management of both digital and mobile campaigns and will help in evaluating the performance of marketing relationships to better optimize traffic and increase profits within the advertising funnel.

"Our agency has decided to make the transition to Cake Marketing because we believe that the Cake platform will be complementary to our expanding and growing agency.  The operational and tracking capabilities of the platform will help us better service the needs of our clients and publishers both for digital and mobile campaigns" says Josh Boaz, Managing Director, Direct Agents.

About Direct Agents

Direct Agents is a digital marketing agency providing brand advertisers with performance-focused solutions. With over 9 years of experience in launching and managing successful acquisition based online campaigns, Direct Agents is committed to helping advertisers achieve quality and measurable results. For more information, visit

About Cake Marketing

Cake Marketing is a highly scalable SaaS (Software-as-a-Service) platform providing a comprehensive and complete online tracking solution for advertisers - from acquisition through conversion. Easy-to-use wizards and real-time reporting guide users through every step of managing and optimizing campaigns. From traffic providers to advertisers, tracking to data distribution, Cake Marketing offers the most robust platform to manage your business and analyze the performance of your marketing relationships. Seamless integration with other services through a developed API eliminates bottlenecks while increasing ROI for advertisers.  For more information and demo visit or call 949-548-CAKE.

Media Contact:
Danielle Giaccio
North 6th Agency, Inc. 




SOURCE Direct Agents