Dirty Dough™ Unleashes Sweet Limited-Time Cookie with NERDS® Candy

Tangy Meets Sweet, Crunchy Meets Gooey in a Colorful Collaboration with Iconic Candy Brand

CHICAGO, June 16, 2025 /PRNewswire/ -- Dirty Dough™, the gourmet, stuffed cookie brand from multi-brand restaurant platform, Craveworthy Brands, has recently teamed up with the NERDS^® Candy brand to unleash a sweet and colorful cookie, featuring tangy and crunchy NERDS^® candy.

The new "NERDS^® Sugar Crush" cookie is part of a limited-time licensed collaboration with the iconic candy brand. Available through June 19, and returning for another week-long run in August at over 65 Dirty Dough™ locations nationwide, the cookie is a multi-sensory experience with varying textures and flavor.

Paired with Dirty Dough™'s gooey, stuffed cookie center and packed with crunchy, sweet NERDS^® candy, it features a sugar cookie base that is filled with vanilla crème, topped with vibrant pink frosting and sprinkled with NERDS^® Rainbow Candy.

"With consumers rediscovering classic treats reimagined in bold, indulgent ways, the mix of NERDS^® candy and Dirty Dough™ was a natural match," said Sarah DeVore, head baker at Dirty Dough™. "Our gourmet cookies are known for their indulgent, stuffed centers, and NERDS^® candy adds a playful, crunchy twist to it."

Dirty Dough™ has quickly become a consumer-favorite across the U.S. Each cookie features layers of decadent fillings, sweet additions and unique flavor combinations. With a weekly rotating menu, Dirty Dough ™ crafts limited-time creations alongside signature favorites, all backed by a mission to focus on what is inside.

"It's the perfect balance of texture, fun and creativity. And a great example of how we continue to push boundaries with limited-time flavor drops and bold innovation," added DeVore.

To find a Dirty Dough™ location, order online or learn more, visit www.dirtydoughcookies.com and follow the brand on Instagram, TikTok and Facebook. To learn more about Craveworthy Brands, visit https://www.craveworthybrands.com.

Please visit https://www.nerdscandy.com to locate product retailers and follow @nerdscandy on Instagram and TikTok for the latest.

ABOUT DIRTY DOUGH
Dirty Dough™ is the dessert brand redefining what a cookie can be – thicker, softer and unapologetically stuffed. Born in a dorm room kitchen in Tempe, Arizona, Dirty Dough™ has grown into a national brand with a cult following, offering super-stuffed cookies engineered from the inside out. Each cookie features layers of gooey fillings, sweet mix-ins and bold flavor combinations designed to surprise and delight with every bite. With a rotating weekly menu, Dirty Dough™ serves up limited-time creations alongside signature classics, all backed by a mission to embrace life's messiness and focus on what is inside. Now with over 65 locations open, Dirty Dough™ is expanding rapidly under the Craveworthy Brands platform, bringing its cookie experience to communities across the country. For more, visit www.dirtydoughcookies.com.

ABOUT CRAVEWORTHY BRANDS
Craveworthy Brands, the parent company of Shaquille O'Neal's Big Chicken, Bd's Mongolian Grill, Dirty Dough™, Fresh Brothers Pizza, Flat Top Grill, Genghis Grill, Krafted Burger Bar + Tap, Ndamukong Suh's Kinnamōns, Lucky Cat Poke Co., Nomad Dawgs, Pastizza Pizza & Pasta, Scramblin' Ed's, Sigri Indian BBQ, The Budlong Southern Chicken and Wing It On!, is dedicated to invigorating and supercharging legacy brands while nurturing and growing emerging brands. The company brings together diverse, yet complementary brands and an accomplished, veteran leadership team in the growing culinary space. In addition to building and operating leading restaurant brands, Craveworthy Brands is active in the communities it serves and creates exciting career opportunities for its team members. Bridging the distinctive individuality of its concepts with a shared culture and spirit of collaboration, the Company's goal is to create truly unique and craveworthy experiences every day, every shift and at every turn. Learn more about Craveworthy and its brands at CraveworthyBrands.com.

ABOUT NERDS^® Candy
NERDS^® is the playful and fun-to-eat candy with a variety of delicious, crunchy, chewy, and gummy options: Original NERDS including the iconic dual-flavored box, NERDS Ropes, Big Chewy NERDS, and NERDS Gummy Clusters™ candy. The original iconic box couples two complementary flavors with dual chambers, allowing candy lovers to pour out perfectly imperfect pieces of pure delight. NERDS Ropes give fans a chewy, fruity string packed with crunchy, sweet NERDS, and Big Chewy NERDS and Sour Big Chewy NERDS have a crunch that surrounds a chewy center. NERDS Gummy Clusters have tangy, crunchy, NERDS candy around a sweet gummy center.

SOURCE Craveworthy Brands