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DJ CASSIDY TAKES HIS LAUDED TELEVISION SERIES "PASS THE MIC" ON TOUR IN PARTNERSHIP WITH BLACK PROMOTER'S COLLECTIVE


News provided by

The Black Promoters Collective

Mar 06, 2023, 13:28 ET

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"DJ CASSIDY'S PASS THE MIC LIVE!" TOUR KICKS OFF AT THE PRUDENTIAL CENTER IN NEWARK, NEW JERSEY ON FRIDAY, MAY 12TH WITH PERFORMANCES BY ASHANTI, FABOLOUS, JA RULE, LIL KIM, MA$E, NE-YO, ROBIN THICKE, 112 AND SPECIAL SURPRISE GUESTS

DJ CASSIDY DEBUTS "PASS THE MIC LIVE!" WITH TAKEOVER OF "MOTHER'S DAY GOOD MUSIC FESTIVAL" TICKETS ON SALE FRIDAY, MARCH 10TH

LOS ANGELES, March 6, 2023 /PRNewswire/ -- DJ Cassidy will take his highly lauded primetime television series "Pass The Mic" on tour in 2023 in partnership with Black Promoters Collective. "DJ Cassidy's Pass the Mic Live!" Tour kicks off on Friday, May 12th at the Prudential Center in Newark, New Jersey, with an epic lineup including Ashanti, Fabolous, Ja Rule, Lil Kim, Ma$e, Ne-Yo, Robin Thicke, 112, and a slew of exciting surprise guests. The debut "Pass The Mic Live!" show, a takeover of the annual "Mother's Day Good Music Festival," will be the first in a series of one-night-only events taking place throughout the year, each with its own unique roster of superstar performers.

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Over the past two years, DJ Cassidy transformed how we experience music with "Pass The Mic."

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DJ Cassidy Pass The Mic Live Tour With Black Promoters Collective
DJ Cassidy Pass The Mic Live Tour With Black Promoters Collective

Before offering to the general public, "DJ Cassidy Pass the Mic Live!" tickets will be on presale to American Express® card members from Tuesday, March 7th at 10:00am EST through Thursday, March 9th at 11:59pm EST. Tickets will be available to the general public on Friday, March 10th at 10:00am EST. Tickets can be purchased HERE.

"I am overwhelmed with excitement and emotion as I announce the first in a series of one-night-only "Pass The Mic Live!" events," says DJ Cassidy. "Transforming a show that began in my living room into a live arena concert is simply surreal. I am so honored to be uniting yet another iconic list of my musical heroes, this time live on stage, and I am so grateful for the Black Promoters Collective, whose grand vision, foresight, and experience, is my guiding light."

"DJ Cassidy is a shining light in pop culture, and we are honored to partner with him on what is sure to be one of the most epic tours of the year," says Black Promoters Collective President CEO, Shelby Joyner.

Over the past two years, DJ Cassidy transformed how we experience music with "Pass The Mic." By celebrating and uniting his musical heroes, DJ Cassidy changed how we interact with our favorite artists and favorite songs through a game changing, culturally moving format. The groundbreaking series "Pass The Mic" went from viral sensation to televised primetime series on BET and featured a monumental collection of prolific artists throughout. Within ten episodes, Cassidy passed the mic to 220 legendary superstars, including Earth, Wind & Fire, Chaka Khan, Nile Rodgers, Patti LaBelle, Gladys Knight, Kool & The Gang, Charlie Wilson, Hall & Oates, New Edition, Boyz II Men, Teddy Riley, Keith Sweat, TLC, En Vogue, SWV, Run DMC, LL Cool J, Public Enemy, Rakim, Big Daddy Kane, Salt-N-Pepa, Missy Elliott, Ice Cube, Method Man, Busta Rhymes, Wyclef Jean, Nelly, Fat Joe, Sean Paul, Shaggy, and too many others to name. To date, the series has garnered more than 800 million impressions, 100 million views, 5 million likes, 2 million shares, and 3 million unique television viewers.

Renowned for his unmatched ability to rally icons and legends alike, DJ Cassidy curated a musical experience like no other with "Pass The Mic," as Cassidy's musical heroes, spanning five decades, performed their most iconic songs. Now, the modern-day maestro will recreate the experience with a series of highly anticipated live concerts that will surely make history!

About DJ Cassidy
DJ Cassidy's career is the culmination of a lifetime of deejaying around the world, observing people react, and making people move. He tours the world twelve months a year, electrifying party people with an infectious showmanship, a crowd-commanding voice, and a musical palette so broad, he relates to everyone within his reach, uniting dance floors around the globe. DJ Cassidy has been at the nexus of culture for well over half his living years as the definitive deejay of music impresarios, entertainment moguls, fashion icons, nightlife innovators, and world leaders. When President Obama wanted a deejay for both of his Inaugurations and fiftieth birthday at the White House, there's only one person he called. When Jay Z and Beyonce hosted their wedding at their New York City apartment, there's only one person they called. When Oprah Winfrey opened her school on New Year's Eve in South Africa, there's only one person she called. When Sean "Puffy" Combs and Jennifer Lopez celebrated their 50th birthdays, there's only one person they called. And when Justin Timberlake, Usher, Pharrell Williams, Alicia Keys, Naomi Campbell, Tommy Hilfiger, Dolce & Gabbana, The Kardashians, and the most transformative brands and nightlife institutions around the globe seek a maestro like no other, they all call on DJ Cassidy, recognizing his unique ability to unite everyone, everywhere, through the spirit of celebration. For more information, visit http://www.djcassidy.com.

About Black Promoters Collective
The Black Promoters Collective (BPC) is a coalition of six of the nation's top independent concert promotion and event production companies. As a 100% Black-owned business, its mission is to be the world's leading producer and provider of culturally relevant live entertainment experiences. For more information, visit http://www.blackpromoterscollective.com.

About SJ Presents
SJ Presents Inc. has over 20 years of experience in the world of music and entertainment, concert production, and event/partnership marketing. SJ Presents is birthed from a brand that has produced and promoted sold-out concerts for legendary greats and fan favorites like Erykah Badu, H.E.R., Usher, Charlie Wilson, Fantasia, Maze featuring Frankie Beverly, Chaka Khan, Tyrese, Earth, Wind and Fire, New Edition, Rick Ross, Nicki Minaj and comedians Martin Lawrence, Monique, Tracy Morgan and Cedric the Entertainer. SJ Presents has worked alongside leading New York, New Jersey, and Connecticut venues, including Madison Square Garden, The Beacon Theater, Barclays Center, New Jersey Performing Arts Center, Prudential Center, and The Bushnell Theater. SJ Presents builds and leverages complete 360-integrated marketing and promotional campaigns and makes it known that they are not only a concert production and promotion company, but a lifestyle entertainment brand. For more information, visit http://www.sjpresentsinc.com.

About Mother's Day Good Music Festival
Mother's Day Good Music Festival is an annual Mother's Day concert celebration produced by SJ Presents and New Jersey Performing Arts Center. The inaugural festival took place in 2016 and has garnered much success bringing some of the most iconic R&B and soul acts to the tri-state area for this phenomenal celebration of life, culture, and love. Previous line-ups have included H.E.R., Charlie Wilson, Boyz II Men, Ashanti, Joe, Monica, Avant, Donell Jones, Maze featuring Frankie Beverly, Anthony Hamilton, Ralph Tresvant, Johnny Gill, Kem, Erykah Badu, and more. For more information, visit http://www.sjpresentsinc.com or @sjpresents.

Black Promoters Collective Contact:
TreMedia, Tresa Sanders @ [email protected]

DJ Cassidy Contact:
JPLA Media, Juliana Plotkin @ [email protected]

SOURCE The Black Promoters Collective

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