DAYTONA BEACH, Fla., Oct. 22, 2013 /PRNewswire/ --DMEautomotive received the 2013 BizTech Innovation Award® in the "Innovation" category for the company's Driver Connect TM - a smart and engaging mobile app, which helps auto dealers to connect with their customers where they are most, on their mobile devices.
The BizTech Innovation Awards identify and acknowledge the substantive gains Jacksonville area businesses are making by developing, employing, and utilizing technology for their own companies and/or clients. Driver Connect TM has been adopted by hundreds of dealerships across America, and tens of thousands of consumers with thousands more coming every week. As a result, the Jacksonville based team of software, technology, product management, and customer service experts continues to grow.
"DMEa is proud to be recognized within the "Innovation" category for this year's BizTech Innovation Awards®," said DMEautomotive CEO Mike Walther. "Driver Connect TM was developed to help auto dealers communicate where their customers are interacting – on their mobile devices - and to maintain a solid connection with each of them, all while driving retention, loyalty, and sales. And it was developed right here in Jacksonville, which is becoming a true technology corridor. We are honored to be recognized in the company of other innovative area businesses."
Driver Connect empowers dealers to bring their increasingly mobile audience even closer by enabling owners to easily manage their family fleet by providing easy access to their vehicle's complete service history, recalls, and real time notifications when their vehicle is ready for pick up from a service visit. In turn, Driver Connect TM makes it easy for auto dealers to send out hyper-targeted communications to their customers, down to their exact moment in their ownership lifecycle, helping build a positive and trusted relationship.
The award was presented at a special luncheon on Oct. 18, at The Hyatt Riverfront in Jacksonville.
DMEautomotive (DMEa) is the industry leader in science-based, results-driven automotive marketing, and provides turnkey marketing to the largest and most innovative automotive organizations, from automobile dealerships to many of the largest aftermarket companies in the U.S. DMEa's uniquely panoramic view of the complete automotive sales and service market, combined with its cutting-edge, science-based marketing programs, increases customer yield, conversion and retention.
DMEa does not take marketing performance on faith, and each product and service is measured by a simple, precise scientific approach: Is it true? Prove it. Will it work? Test it. Does it generate results? Show it! Supported by DMEa's proprietary, cloud-based Red Rocket Technology Platform, the DMEa product suite includes science-based, data driven, multi-channel customer acquisition and retention marketing programs; best-in-class campaign reporting; data management and analytics; auto-focused Customer Interaction Center solutions, and complete on-site mail and email fulfillment services. Headquartered in Daytona Beach, Florida, DMEa also has major operations in Jacksonville, Florida.