Dogs Rule, as Outfit7’s Latest Addition to Its Cast of Talking Friends Characters, Talking Ben the Dog, Reaches #1 Free Entertainment App in the Apple App Store

PALO ALTO, Calif., May 2, 2011 /PRNewswire/ -- Outfit7, the mobile entertainment leader behind the popular Talking Friends series of apps, has released the iOS version of their latest character, Talking Ben the Dog. Talking Ben represents an innovative leap forward offering deeper character development, increased interactivity and a storyline to experience that sets a new standard for the Talking Friends brand.

Earlier this week, Outfit7 announced that the Talking Friends series, which includes the iconic Talking Tom, has surpassed 100 million downloads, making them some of the most downloaded apps on the iOS and the Android platforms. Since the release of the app last Friday, Talking Ben the Dog has become the #1 free entertainment app in the Apple iTunes App Store, where it is available for download.

(Photo: http://photos.prnewswire.com/prnh/20110502/AQ92677)

Designed to be fun for the entire family, but with a nod to boys and their dads, Talking Ben is the first Talking Friends character to inhabit multiple environments as well as offer deeper interactivity and communication features. Talking Ben sports his own bachelor pad, where reading his paper in peace is the highlight of his day, and a chemistry lab, where his eccentric and loveable personality shines as he conducts zany experiments that go hilariously awry. Additionally, Talking Ben offers enhanced environment interaction, whether answering the telephone in his apartment, or conducting experiments with test tubes in his lab. Fans can even take advantage of an innovative phone feature that allows them to record video of comical conversations with Talking Ben that can be instantly e-mailed to friends or posted to Facebook or YouTube. Talking Ben's personality is that of a cranky but lovable retired chemistry professor. He is happiest working in the lab and can be a bit moody and sarcastic when interrupted while reading in his apartment. He also likes eating food and drinking bottles of apple juice and lets out the occasional belch. Of course, he is a dog so he's got a huge heart and is endlessly lovable.

"As a boy, I loved Tom & Jerry cartoons with all their antics and wackiness so Talking Tom Cat and now Talking Ben the Dog have definitely been inspired by those characters," says Andrej Nabergoj, Outfit7's CEO. "With Talking Ben, we've raised the bar in the mobile entertainment category by significantly expanding character development and storytelling with advances in personality, environment, and interactive communication. Going forward, we will continue to push character development to new heights. You may even see Talking Ben and Talking Tom together at some point."

Each of the Talking Friends apps features a unique and fully animated 3D character that come to life when poked, tickled, and played with on mobile touch-screen devices for the iOS and Android platforms. The interactive character repeats everything a user says and customized videos of interactions with the characters can be shared via Facebook, YouTube or email.

Outfit7 now has 11 Talking Friends for users to play, connect and share with:

• Talking Tom Cat
• Talking Baby Hippo
• Talking Larry the Bird
• Talking Harry the Hedgehog
• Talking Rex the Dinosaur
• Talking Roby the Robot
• Talking Bacteria John, John & John
• Talking Santa
• Talking Gina the Giraffe
• Talking Lila the Fairy
• Talking Ben the Dog

For more information on the collection of Talking Friends, please visit: www.outfit7.com

About Outfit7

With more than 100 million downloads since its launch in July 2010, Outfit7 is the world's leading creator of mobile entertainment. Its Talking Friends collection has become an entertainment phenomenon with characters featured on ABC's Modern Family as well as NBC's Today Show. There are eleven characters in the Talking Friends collection including Talking Tom Cat, Talking Santa and Talking Gina the Giraffe. Outfit7 has offices in Palo Alto, California and Ljubljana, Slovenia and is committed to building the world's leading next generation entertainment company.

SOURCE Outfit7