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      Dr. Melanie Grossman Announces NYC Availability of CoolSculpting™ Fat Reduction Procedure

      NYC Dermatologist Among First in US to Offer "Cool" Approach to Reduce Fat … Without Surgery or Downtime


      News provided by

      Dr. Melanie Grossman

      Sep 14, 2010, 07:07 ET

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      NEW YORK, Sept. 14 /PRNewswire/ -- Cosmetic and laser dermatologist Dr. Melanie Grossman today announced the availability of CoolSculpting™ in her practice - a ground-breaking technology just cleared by the U.S. Food and Drug Administration for non-invasive reduction of fat. Developed by Zeltiq™, CoolSculpting™ uses a patented cooling technology to reduce fat in areas that don't respond to diet and exercise, including love handles, flank and back bulges.

      "CoolSculpting™ is a completely different approach to fat reduction that offers significant results without surgery, anesthesia, pain or downtime," said Dr. Grossman. "It's an ideal procedure for people who are otherwise healthy and fit, but have fatty areas on their body that continue to bother them. After a simple in-office treatment, patients can immediately resume their normal activities, including work and exercise."

      As one of the first cosmetic laser pioneers in the US and an inventor of laser hair removal, Dr. Grossman is extremely discerning in choosing new technologies for her practice.  Selected to be part of an elite network of CoolSculpting™ Centers in the US earlier this year, she is impressed with the results, the clinical research and the overall patient experience.  

      Unlike most devices (lasers, radio frequency, etc), CoolSculpting™ works by using a cooling technology to gently target unwanted fat cells and cause a selective, permanent fat reduction. During the procedure, the physician uses an applicator to deliver a controlled amount of cooling at temperatures just above freezing. The therapy directly targets the underlying fat, leaving the skin surface and other tissue unaffected. The cooled fat cells begin a process called "apoptosis" (natural cell death) and gradually begin to shrink and disappear.

      Patients will see results as early as three weeks following treatment, with the most dramatic results occurring within two to four months. On average, each CoolSculpting™ procedure results in a 20% reduction of fat in the treated area. Worldwide, more than 7,000 patients have been treated.  

      According to Dr. Grossman, it's important to realize the procedure is not intended for overall weight reduction or for more pronounced fat removal better suited for liposuction or surgery.  "This technology makes fat reduction more accessible to women and men, allowing them to achieve the optimal body shape they desire," said Dr. Grossman.  "My patients tell me they feel a difference in how their clothes fit even before they notice the physical change.  It's exciting - and clearly the next frontier in aesthetic dermatology."

      About Dr. Grossman

      Dr. Melanie Grossman is a leading Harvard trained, board certified cosmetic and laser dermatologist, renowned globally as a pioneer of laser science.  Her private practice on Madison Avenue in NYC offers a wide range of state-of-the-art options to achieve healthy, beautiful skin. For more information on her practice, visit www.drmelaniegrossman.com.

      About CoolSculpting™

      Developed at the Wellman Center for Photomedicine at Massachusetts General Hospital in Boston, a teaching affiliate of Harvard Medical School, the CoolSculpting™ breakthrough is based on extensive scientific research that demonstrates fat cells are more susceptible to extreme cold and are selectively, painlessly and permanently destroyed. The process is known as Cryolipolysis™ (cold lipolysis).

      Available Topic Expert(s): For information on the listed expert(s), click appropriate link.

      https://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=97180

      SOURCE Dr. Melanie Grossman

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