Dreame is Redefining the High-Tech, Hair Care Industry with the Introduction of their New AirStyle Pro Hair Dryer and Styling Tool Kit

Dreame's new 7-in-1, AirStyle Pro is bringing design to salon-perfect styling just in time for festival season, launching exclusively at the GUESS Compound during weekend 1 (April 10-14, 2025) of the world-renowned music festival in the desert.

COACHELLA, Calif., April 10, 2025 /PRNewswire/ -- Dreame Technology, renowned for its pioneering approach to smart home appliances, is thrilled to introduce the latest addition to its sophisticated lineup of beauty essentials, the Dreame AirStyle Pro. Designed for precision and control, the Dreame AirStyle Pro is a versatile styling tool that helps users achieve an array of hairstyles with ease — bringing air-powered glam right to their fingertips. This innovative 7-in-1 hair drying and styling kit will make its exclusive debut at the highly anticipated GUESS JEANS Compound during one of music's biggest weekend's in the desert, promising exceptional styling power within one of the festival season's most iconic hubs.

Engineered to empower users with versatile styling capabilities, the Dreame AirStyle Pro features seven interchangeable attachments that dry, smooth, curl, volumize, and define hair — catering to a range of hair types and styling preferences. Utilizing high-speed jet airflow with a powerful 110,000 RPM* motor, the AirStyle Pro efficiently styles hair without excessive heat, a crucial benefit for preserving hair health and significantly reducing frizz. The combination of high-speed airflow and high-density air outlets delivers consistent, powerful airflow that gently shapes each strand for polished, long-lasting results*.

Key features of the Dreame AirStyle Pro include:

• 7 Interchangeable Attachments: Providing customizable options for various hairstyles, from bouncy curls to sleek, straight looks, offering the flexibility to create a wide range of styles based on user needs and preferences.
• JetAirflow™ Technology with Frizz Reduction: The combination of high-speed airflow and high-density air outlets delivers consistent, powerful airflow that gently shapes hair while minimizing frizz for smooth, polished styles that last.  
• Intelligent Heat Control: An advanced temperature monitoring system, operating 300 times per second*, effectively prevents overheating. With three customizable temperature settings, users can optimize styling and drying to meet their needs.  
• Effortless Styling: The snap-on magnetic design allows for quick attachment changes, and the one-press cold shot quickly sets and locks in curls for long-lasting results. The 360° anti-tangle cord also ensures smooth styling without interruption.

To celebrate the release, Dreame Technology will be hosting an exclusive, invite-only pop-up salon and styling bar open throughout the weekend at the GUESS JEANS Compound (April 10-14, 2025) where celebrity hairstylist Davontaé Washington will provide exclusive styling sessions to VIP guests using the Dreame AirStyle Pro and curate the menu of styling services available in the salon. This collaboration underscores Dreame's commitment to providing professional-level results for everyday users within a setting renowned for its style and influence.

"The Dreame AirStyle Pro is a standout innovation in our hair care lineup, designed to elevate the at-home styling experience with professional-level results with ease and efficiency," said Ana Wang, General Manager of Dreame Technology North America. "We are incredibly excited to introduce this innovation at the GUESS JEANS Compound during one of the most influential cultural and musical moments of the year. Partnering with GUESS JEANS and showcasing the AirStyle Pro within their dynamic and stylish environment along with the menu of services developed by Davontaé Washington, perfectly aligns with our vision of empowering individuals to express their unique style."

Davontaé Washington adds, "As a stylist, I'm always looking for tools that deliver exceptional results while protecting hair health. The Dreame AirStyle Pro is a game-changer, offering incredible versatility and the power to create a wide range of looks perfect for the energy and style of the festival season. I'm thrilled to partner with Dreame at the GUESS JEANS Compound to give VIP guests a firsthand experience with this amazing tool and help them achieve their ultimate festival hair."

The Dreame AirStyle Pro will be available for purchase in the U.S. starting today on Amazon and Dreame's official website. Starting at an SRP of $399.99, each AirStyle Pro comes with a 2-year warranty and an in-box Soft Pebbled Leather Textured Box. From April 10 to May 12, customers can use the code DMAIRSTYLE to receive an extra 30% off on Amazon and Dreame's official websites.

For further information, visit https://www.dreametech.com/

About Dreame

Established in 2017, Dreame Technology is an innovative consumer product company specializing in smart home cleaning appliances, with a vision to empower lives through technology. With a focus on innovation and user experience, Dreame's award-winning products deliver powerful, intelligent cleaning solutions that transform everyday living. Follow us on Facebook, Instagram, TikTok and Twitter. For more information, please visit https://www.dreametech.com/

About GUESS JEANS

GUESS JEANS is an American west coast lifestyle brand rooted in a 40-year denim legacy. Conceived by Nicolai Marciano, GUESS JEANS embodies the next era of denim fashion, with a commitment to sustainability and cutting-edge innovation. GUESS JEANS offers a full line of core basics focusing on denim that encapsulates the timeless essence of GUESS, seamlessly blending the brand's rich heritage with a contemporary perspective. As of 3rd June 2024, GUESS JEANS is available on GUESSJEANS.com, in an all new fleet of GUESS JEANS stores worldwide and through select wholesale partners.

Join the GUESS JEANS community: @GUESSJEANS #GUESSJEANS

For further information, please contact: [email protected]

*110,000 RPM, 300 times per second: Data from Dreame in-house lab. Under the standard laboratory environment.

* Styling longevity may vary based on hair type and environmental conditions.

SOURCE Dreame Technology